Arees Hafatima

Freelance E-commerce and digital marketing specialist providing end-to-end e-commerce support including product listings, inventory management, social media content creation, paid ads management, and campaign optimization to drive conversions and growth across eBay, Facebook Shops, and affiliate sites.

Created digital marketing campaigns on social media platforms (Google Ads, Facebook Ads and other tools) and supported social media activities, including developing post graphics and captions, uploading content, and monitoring results. Managed and grew the brand's social media presence by producing engaging content to foster community interaction and growth, and responding promptly to comments, messages, and reviews. Used Adobe InDesign and Canva to design graphics for marketing content; increased engagement through targeted, on-trend content creation. Conducted market research to identify trends and customer preferences for targeted campaigns. Served as a live chat agent, addressing customer inquiries, product questions, feedback and complaints, and delivering exemplary customer service to enhance brand reputation. Researched target audience groups to support digital campaigns on Facebook, Google, TikTok and LinkedIn. Collaborated with graphic designers to create engaging visuals for

Digital marketing intern responsible for planning and executing social media campaigns, creating engaging content, and optimizing landing pages. Responsibilities included developing posts with graphics and captions using Canva and Adobe InDesign, managing social media accounts (organic and paid) across platforms, increasing engagement, performing market research to identify trends and consumer preferences, supporting customer service via live chat, and amplifying affiliate campaigns. Collaborated with graphic designers to produce visual content for social media and marketing materials, and helped optimize user experience and conversions on landing pages.