I am a marketing professional with a recently completed MSc in Digital Marketing from Heriot-Watt University, graduating with Merit. I am actively seeking Marketing Executive opportunities in the UK and hold the right to work there. With hands-on experience across social media, content creation, market research, and experiential marketing, I have delivered data-driven campaigns and engaging brand experiences for diverse audiences. I thrive in collaborative environments and enjoy turning insights into compelling storytelling and measurable results.

I am a marketing professional with a recently completed MSc in Digital Marketing from Heriot-Watt University, graduating with Merit. I am actively seeking Marketing Executive opportunities in the UK and hold the right to work there. With hands-on experience across social media, content creation, market research, and experiential marketing, I have delivered data-driven campaigns and engaging brand experiences for diverse audiences. I thrive in collaborative environments and enjoy turning insights into compelling storytelling and measurable results.

Available to hire

I am a marketing professional with a recently completed MSc in Digital Marketing from Heriot-Watt University, graduating with Merit. I am actively seeking Marketing Executive opportunities in the UK and hold the right to work there.

With hands-on experience across social media, content creation, market research, and experiential marketing, I have delivered data-driven campaigns and engaging brand experiences for diverse audiences. I thrive in collaborative environments and enjoy turning insights into compelling storytelling and measurable results.

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Language

English
Fluent

Work Experience

Sales Assistant at SGD Management
September 1, 2025 - Present
Assisted 35-45 customers per shift, delivering personalized service and enhancing the store’s themed brand experience for tourists and locals. Supported weekly sales averaging £7,500–£9,000, upselling merchandise and boosting add-on purchases by approximately 12%. Processed daily transactions totaling £1,800–£2,500 via POS to ensure smooth customer flow and a positive shopping experience.
Experience Support Assistant at Diageo – Johnnie Walker Princess Street
September 1, 2025 - October 10, 2025
Delivered immersive, brand-aligned guest experiences through storytelling, tastings, and tailored tours to uphold Diageo’s luxury image. Supported in-venue promotions, events, and activations in coordination with the Experience Marketing team to boost engagement.
Social Media Content Creator at Global Social Innovators
May 1, 2025 - October 10, 2025
Conceptualized and implemented a comprehensive organic content strategy across Instagram, Facebook, and X, resulting in a 30% increase in overall audience engagement. Increased Twitter/X post impressions to 106+ through strategic content planning. Created high-performing reels reaching 143+ views organically. Enhanced Facebook visibility by 297 views and a 21-reach increase within 20 days.
Content Creator at Heriot Watt University
October 1, 2024 - October 10, 2025
Created video content and strengthened brand visibility, contributing to a 15% increase in social media engagement. Collaborated with directors to develop content, enhancing international student recruitment. Optimized social media strategy, aligning with branding and increasing engagement.
Digital Marketing Executive at GetyourGains
August 1, 2023 - October 10, 2025
Optimized product placements, increasing website traffic by 15% and user engagement by 20%. Conducted market research to analyze customer trends and support data-driven decisions for the e-commerce website. Executed paid social media campaigns with an average reach of 170,000 to 190,000 impressions, maximizing results within a minimal budget. Managed social media content, boosting reach by 30% and engagement by 20% across platforms.
Marketing Research Executive at MP Plastic
November 1, 2022 - October 10, 2025
Conducted 53 surveys through field assessments, improving data accuracy and strategic insights. Generated 100+ leads with targeted marketing campaigns, boosting business growth by 10%. Executed grassroots BTL campaigns, increasing brand visibility by 15%.
Sales Assistant at SGD Management
September 1, 2025 - Present
Assisted 35-45 customers per shift, delivering personalized service and enhancing the store’s themed brand experience for tourists and locals. Supported weekly sales averaging £7,500–£9,000, upselling merchandise and boosting add-on purchases by approximately 12%. Accurately processed £1,800–£2,500 in daily transactions through POS, ensuring smooth customer flow and a positive shopping experience.
Experience Support Assistant at Diageo – Johnnie Walker Princess Street
September 1, 2025 - October 10, 2025
Delivered immersive, brand-aligned guest experiences through storytelling, tastings, and tailored tours to uphold Diageo’s luxury image. Supported in-venue promotions, events, and activations in coordination with the Experience Marketing team to boost engagement.
Social Media Content Creator at Global Social Innovators
May 1, 2025 - October 10, 2025
Conceptualized and implemented a comprehensive organic content strategy across Instagram, Facebook, and X, resulting in a 30% increase in overall audience engagement. Increased Twitter/X post impressions to 106+ through strategic content planning. Created high-performing reels reaching 143+ views organically. Enhanced Facebook visibility by 297 views and a 21-reach increase within 20 days.
Content Creator at Heriot Watt University
October 1, 2024 - October 10, 2025
Created video content and strengthened brand visibility, contributing to a 15% increase in social media engagement. Collaborated with directors to develop content, enhancing international student recruitment. Optimized social media strategy, aligning with branding and increasing engagement.
Digital Marketing Executive at GetyourGains
August 1, 2023 - October 10, 2025
Optimized product placements, increasing website traffic by 15% and user engagement by 20%. Conducted market research to analyze customer trends and support data-driven decisions for the e-commerce website. Executed paid social media campaigns with an average reach of 170,000 and 190,000 impressions, maximizing results in minimum budget. Managed social media content, boosting reach by 30% and engagement by 20% across platforms.
Marketing Research Executive at MP Plastic
November 1, 2022 - October 10, 2025
Conducted 53 surveys through field assessments, improving data accuracy and strategic insights. Generated 100+ leads with targeted marketing campaigns, boosting business growth by 10%. Executed grassroots BTL campaigns, increasing brand visibility by 15%.

Education

MSc in Digital Marketing at Heriot-Watt University
September 1, 2023 - December 1, 2024
Master of Management Studies in Marketing at University of Mumbai
July 1, 2017 - November 1, 2019
MSc in Digital Marketing at Heriot-Watt University
September 1, 2023 - December 1, 2024
Master of Management Studies in Marketing at University of Mumbai
July 1, 2017 - November 1, 2019

Qualifications

Dissertation: The Impact of Online Customer Reviews on Purchase Intention for Electronic Gadgets
January 11, 2030 - October 10, 2025

Industry Experience

Media & Entertainment, Retail, Software & Internet, Education, Professional Services, Travel & Hospitality