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Hello! I’m Federica Rossini, a results-driven Digital Marketing and Sales Specialist based in Lisbon. I design data‑driven campaigns that blend creative storytelling with precise targeting to boost brand awareness, generate leads, and drive revenue. I thrive in fast-paced, cross-functional environments and enjoy turning insights into actionable plans that deliver measurable business outcomes for clients. Over the past several years I’ve managed diverse client portfolios, led growth initiatives, and sharpened skills in CRM, content strategy, and performance marketing. I’m a proactive team player who values clear communication, empathy, and continuous learning, always aiming to cultivate strong client partnerships and sustainable business success.…Hello! I’m Federica Rossini, a results-driven Digital Marketing and Sales Specialist based in Lisbon. I design data‑driven campaigns that blend creative storytelling with precise targeting to boost brand awareness, generate leads, and drive revenue. I thrive in fast-paced, cross-functional environments and enjoy turning insights into actionable plans that deliver measurable business outcomes for clients. Over the past several years I’ve managed diverse client portfolios, led growth initiatives, and sharpened skills in CRM, content strategy, and performance marketing. I’m a proactive team player who values clear communication, empathy, and continuous learning, always aiming to cultivate strong client partnerships and sustainable business success.

Federica Rossini

Digital Marketer, Growth Marketer, Marketing Strategist, +4

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Hello! I’m Federica Rossini, a results-driven Digital Marketing and Sales Specialist based in Lisbon. I design data‑driven campaigns that blend creative storytelling with precise targeting to boost brand awareness, generate leads, and drive revenue. I thrive in fast-paced, cross-functional environments and enjoy turning insights into actionable plans that deliver measurable business outcomes for clients. Over the past several years I’ve managed diverse client portfolios, led growth initiatives, and sharpened skills in CRM, content strategy, and performance marketing. I’m a proactive team player who values clear communication, empathy, and continuous learning, always aiming to cultivate strong client partnerships and sustainable business success.…Hello! I’m Federica Rossini, a results-driven Digital Marketing and Sales Specialist based in Lisbon. I design data‑driven campaigns that blend creative storytelling with precise targeting to boost brand awareness, generate leads, and drive revenue. I thrive in fast-paced, cross-functional environments and enjoy turning insights into actionable plans that deliver measurable business outcomes for clients. Over the past several years I’ve managed diverse client portfolios, led growth initiatives, and sharpened skills in CRM, content strategy, and performance marketing. I’m a proactive team player who values clear communication, empathy, and continuous learning, always aiming to cultivate strong client partnerships and sustainable business success.

Available to hire

Hello! I’m Federica Rossini, a results-driven Digital Marketing and Sales Specialist based in Lisbon. I design data‑driven campaigns that blend creative storytelling with precise targeting to boost brand awareness, generate leads, and drive revenue. I thrive in fast-paced, cross-functional environments and enjoy turning insights into actionable plans that deliver measurable business outcomes for clients.

Over the past several years I’ve managed diverse client portfolios, led growth initiatives, and sharpened skills in CRM, content strategy, and performance marketing. I’m a proactive team player who values clear communication, empathy, and continuous learning, always aiming to cultivate strong client partnerships and sustainable business success.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Italian

Fluent

English

Advanced

Portuguese

Advanced

Work Experience

Client Portfolio Manager at Meta (Teleperformance)

January 1, 2022 - Present

Managed client portfolios ranging from a few thousand euros to over €6 million per quarter, collaborating with more than 1,000 companies across diverse industries. Provided daily strategic consulting on Meta Ads, achieving an 80% client adherence rate to recommendations. Skilled in outreach and cold calling, maintaining a schedule adherence rate above 95%. Contributed to revenue growth with tailored sales and marketing strategies, typically yielding performance improvements starting from 5% and upward. Built and maintained strong client relationships with high retention across assigned portfolios. Worked toward meeting monthly and quarterly performance targets, often surpassing KPIs through strategic planning and client-focused execution. Delivered end-to-end consulting support, covering campaign ideation, creative strategy, and performance optimization to enhance brand awareness, lead generation, sales, and overall business outcomes.

Inbound Service for Appliance Insurance Sales at Teleperformance (Italy Market)

December 31, 2020 - October 10, 2025

Delivered inbound service for appliance insurance sales in the Italian market.

Sales Assistant at Trophee Division SRL

December 31, 2018 - October 10, 2025

Managed orders, cash, and inventory. Engaged in direct sales.

Store Coordinator at Zara Home - Inditex Group

December 31, 2017 - October 10, 2025

Managed the team and organized work schedules and vacations. Monitored KPIs and handled sales.

Senior Marketing Consultant at Meta (Teleperformance)

January 1, 2022 - Present

Managed client portfolios across diverse industries, from small budgets to over €6M quarterly. Delivered daily strategic consulting on Meta Ads, achieving high client adoption and recommendations. Built durable client relationships with high retention. Drove revenue growth through tailored sales and marketing strategies, with initial performance gains starting at 5% and improving over time. Delivered end-to-end consulting support covering campaign ideation, creative strategy, and performance optimization to boost brand awareness, lead generation, and sales. Coordinated outbound and inbound outreach, maintaining a punctual schedule with a 95% on-time rate.

Inbound Sales / Customer Service at Teleperformance (Italian Market / Domestic & General Account)

December 31, 2020 - October 10, 2025

Delivered inbound service for appliance insurance sales in the Italian market. Engaged in direct sales activities, handling inquiries and upsell opportunities. Supported revenue growth and customer satisfaction in a high-volume environment.

Sales Assistant at David Naman, Trophee Division SRL

December 31, 2018 - October 10, 2025

Managed orders, cash, and inventory. Engaged in direct sales and customer interactions to support revenue and product flow.

Store Coordinator at Zara Home - Inditex Group

December 31, 2017 - October 10, 2025

Managed the team and organized work schedules and vacations. Monitored KPIs and supported sales through effective merchandising and customer service, ensuring smooth store operations.

Account Manager - Meta (Facebook) – Teleperformance at Teleperformance

January 1, 2022 - Present

Managed client portfolios across diverse industries with budgets up to €6M per quarter; provided daily strategic consulting on Meta Ads; achieved an 80% client adherence rate to recommendations; excelled in outreach and cold calling; contributed to revenue growth within assigned portfolios; built and maintained strong client relationships with high retention; consistently met or exceeded monthly and quarterly KPIs through strategic planning and client-focused execution.

Technical Support Specialist at Teleperformance (Adobe)

January 1, 2022 - October 10, 2025

Provided inbound technical support for Adobe digital products in the Italian market; supported customers with product inquiries and issues; coordinated with cross-functional teams to resolve escalations and improve customer experience.

Inbound Service Agent – Appliance Insurance Sales at Teleperformance (Domestic & General Account)

January 1, 2020 - October 10, 2025

Delivered inbound service for appliance insurance sales in the Italian market; assisted customers, processed orders, and supported sales activities to drive conversions and satisfaction.

Store Coordinator at Zara Home – Inditex Group

January 1, 2017 - October 10, 2025

Managed store team, organized work schedules and vacations; monitored KPIs and sales performance; ensured smooth store operations and customer service.

Sales Assistant at Zara Home – Inditex Group

January 1, 2018 - October 10, 2025

Handled orders, cash handling, and inventory; engaged in direct sales and customer service to support store targets.

Digital Marketing and Sales Specialist at Meta (Teleperformance)

January 1, 2022 - Present

Technical Support for the Italian Market at Teleperformance (Domestic & General Account)

January 1, 2020 - October 13, 2025

Delivered inbound service for appliance insurances sales. Managed orders, cash, and inventory; engaged in direct sales.

Store Coordinator at Zara Home - Inditex Group

January 1, 2017 - October 13, 2025

Managed the team and organized work schedules and vacations. Monitored KPIs and handled leads.

Sales Assistant at Trophee Division SRL