I'm Maria Costa Moncho, a results-driven digital marketing and analytics professional with expertise in brand activation, consumer insights, and data-driven strategies. I have a track record of strengthening brand positioning and driving growth across healthcare, entertainment, and conservation sectors. I am passionate about leveraging digital solutions to solve challenges and deliver impactful marketing results in fast-paced environments, collaborating across cross-functional teams and turning insights into action.

Maria Costa Moncho

I'm Maria Costa Moncho, a results-driven digital marketing and analytics professional with expertise in brand activation, consumer insights, and data-driven strategies. I have a track record of strengthening brand positioning and driving growth across healthcare, entertainment, and conservation sectors. I am passionate about leveraging digital solutions to solve challenges and deliver impactful marketing results in fast-paced environments, collaborating across cross-functional teams and turning insights into action.

Available to hire

I’m Maria Costa Moncho, a results-driven digital marketing and analytics professional with expertise in brand activation, consumer insights, and data-driven strategies. I have a track record of strengthening brand positioning and driving growth across healthcare, entertainment, and conservation sectors.

I am passionate about leveraging digital solutions to solve challenges and deliver impactful marketing results in fast-paced environments, collaborating across cross-functional teams and turning insights into action.

See more

Language

Spanish; Castilian
Fluent
English
Fluent
French
Advanced

Work Experience

POS & Sales Planning at Kenvue (Johnson & Johnson’s Consumer & OTC Spin off)
May 1, 2025 - October 11, 2025
Deploying and adapting the Brand Digital Activation Plan, developing localized digital strategies for Pharma and Mass Market channels. Supported POS materials planning and sales forecasting, ensuring alignment with brand goals and improving demand accuracy.
POS & Sales Planning at Kenvue (Johnson & Johnson’s Consumer & OTC Spin off)
May 1, 2025 - October 11, 2025
Deployed and adapted the Brand Digital Activation Plan, developed localized digital strategies for Pharma and Mass Market channels; supported POS materials planning and sales forecasting, ensuring alignment with brand goals and improving demand accuracy.
Brand Activation Specialist, Skin Health – Neutrogena at Kenvue (Johnson & Johnson’s Consumer & OTC Spin off)
May 1, 2024 - Present
Coordinated the creation of promotions and point of sale materials while conducting monthly sell-out analysis to identify opportunities and risks. Managed project follow-ups across departments and provided pharmacy sales teams with brand and category education and detailing materials.
Brand Activation Specialist at Kenvue (Johnson & Johnson’s Consumer & OTC Spin off)
May 1, 2024 - Present
Coordinated the creation of promotions and point of sale materials; conducted monthly sell-out analysis to identify opportunities and risks; managed cross-department project follow-ups and provided pharmacy sales teams with brand and category education and detailing materials.
Extern at National Geographic
April 1, 2024 - October 11, 2025
Gathered insights about freshwater conservation careers from weekly webinars featuring National Geographic Society and The Nature Conservancy experts, carried out my own research, and informational interviews with local conservation organizations.
Extern at National Geographic
April 1, 2024 - October 11, 2025
Gathered insights about freshwater conservation careers from weekly webinars featuring National Geographic Society and The Nature Conservancy experts; conducted independent research and informational interviews with local conservation organizations.
Data Analyst and Branding Strategist at Beats by Dre
May 1, 2023 - October 11, 2025
Conducted primary research and a detailed analysis of the consumer sentiment around Beats by Dr. Dre and how GenZ audiences perceive marketing campaigns and branding.
Data Analyst & Branding Strategist at Beats by Dre
May 1, 2023 - October 11, 2025
Conducted primary research and sentiment analysis on Beats by Dr. Dre campaigns; evaluated Gen Z perceptions of marketing and branding to inform strategy.
Intern at Vodafone Spain Foundation
February 1, 2023 - October 11, 2025
Carried out a rotational program within the communications team, brand and marketing team, and social media department, focusing on different projects carried by Vodafone Foundation.
Intern at Vodafone Spain Foundation
February 1, 2023 - October 11, 2025
Rotational program across communications, brand and marketing, and social media teams; contributed on various Vodafone Foundation projects.
Marketing Intern at IE University
June 1, 2021 - October 11, 2025
Interned at IE Marketing Department; worked with undergraduate programs developing materials for IE webpage, blogs, student life, and other digital marketing initiatives.
Marketing Intern at IE University
June 1, 2021 - Present
Interned in the IE Marketing Department; developed materials for IE webpage, blogs, student life, and other digital marketing initiatives.

Education

Master’s in Digital Marketing and Analytics at IE Business School
September 1, 2023 - July 1, 2024
Bachelor’s in Business Administration at IE University
September 1, 2019 - July 1, 2023
Master’s degree in Digital Marketing and Analytics at IE Business School
September 1, 2023 - July 1, 2024
Bachelor’s degree in Business Administration at IE University
September 1, 2019 - July 1, 2023

Qualifications

LVMH Certificate: Creation and Branding, Retail and Customer Experience
January 11, 2030 - October 11, 2025
IE Business School: Generative AI for Business Professionals Certificate
January 11, 2030 - October 11, 2025
Royal Academy of Dance: Graded Examination in Ballet (Intermediate level)
January 11, 2030 - October 11, 2025
LVMH Certificate: Creation and Branding, Retail and Customer Experience
January 11, 2030 - October 11, 2025
IE Business School Certificate: Generative AI for Business Professionals
January 11, 2030 - October 11, 2025

Industry Experience

Healthcare, Media & Entertainment, Non-Profit Organization, Professional Services, Retail, Education