Available to hire
I’m Maria Costa Moncho, a results-driven digital marketing and analytics professional with expertise in brand activation, consumer insights, and data-driven strategies. I have a track record of strengthening brand positioning and driving growth across healthcare, entertainment, and conservation sectors.
I am passionate about leveraging digital solutions to solve challenges and deliver impactful marketing results in fast-paced environments, collaborating across cross-functional teams and turning insights into action.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
Spanish; Castilian
Fluent
English
Fluent
French
Advanced
Work Experience
POS & Sales Planning at Kenvue (Johnson & Johnson’s Consumer & OTC Spin off)
May 1, 2025 - October 11, 2025Deploying and adapting the Brand Digital Activation Plan, developing localized digital strategies for Pharma and Mass Market channels. Supported POS materials planning and sales forecasting, ensuring alignment with brand goals and improving demand accuracy.
POS & Sales Planning at Kenvue (Johnson & Johnson’s Consumer & OTC Spin off)
May 1, 2025 - October 11, 2025Deployed and adapted the Brand Digital Activation Plan, developed localized digital strategies for Pharma and Mass Market channels; supported POS materials planning and sales forecasting, ensuring alignment with brand goals and improving demand accuracy.
Brand Activation Specialist, Skin Health – Neutrogena at Kenvue (Johnson & Johnson’s Consumer & OTC Spin off)
May 1, 2024 - PresentCoordinated the creation of promotions and point of sale materials while conducting monthly sell-out analysis to identify opportunities and risks. Managed project follow-ups across departments and provided pharmacy sales teams with brand and category education and detailing materials.
Brand Activation Specialist at Kenvue (Johnson & Johnson’s Consumer & OTC Spin off)
May 1, 2024 - PresentCoordinated the creation of promotions and point of sale materials; conducted monthly sell-out analysis to identify opportunities and risks; managed cross-department project follow-ups and provided pharmacy sales teams with brand and category education and detailing materials.
Extern at National Geographic
April 1, 2024 - October 11, 2025Gathered insights about freshwater conservation careers from weekly webinars featuring National Geographic Society and The Nature Conservancy experts, carried out my own research, and informational interviews with local conservation organizations.
Extern at National Geographic
April 1, 2024 - October 11, 2025Gathered insights about freshwater conservation careers from weekly webinars featuring National Geographic Society and The Nature Conservancy experts; conducted independent research and informational interviews with local conservation organizations.
Data Analyst and Branding Strategist at Beats by Dre
May 1, 2023 - October 11, 2025Conducted primary research and a detailed analysis of the consumer sentiment around Beats by Dr. Dre and how GenZ audiences perceive marketing campaigns and branding.
Data Analyst & Branding Strategist at Beats by Dre
May 1, 2023 - October 11, 2025Conducted primary research and sentiment analysis on Beats by Dr. Dre campaigns; evaluated Gen Z perceptions of marketing and branding to inform strategy.
Intern at Vodafone Spain Foundation
February 1, 2023 - October 11, 2025Carried out a rotational program within the communications team, brand and marketing team, and social media department, focusing on different projects carried by Vodafone Foundation.
Intern at Vodafone Spain Foundation
February 1, 2023 - October 11, 2025Rotational program across communications, brand and marketing, and social media teams; contributed on various Vodafone Foundation projects.
Marketing Intern at IE University
June 1, 2021 - October 11, 2025Interned at IE Marketing Department; worked with undergraduate programs developing materials for IE webpage, blogs, student life, and other digital marketing initiatives.
Marketing Intern at IE University
June 1, 2021 - PresentInterned in the IE Marketing Department; developed materials for IE webpage, blogs, student life, and other digital marketing initiatives.
Education
Master’s in Digital Marketing and Analytics at IE Business School
September 1, 2023 - July 1, 2024Bachelor’s in Business Administration at IE University
September 1, 2019 - July 1, 2023Master’s degree in Digital Marketing and Analytics at IE Business School
September 1, 2023 - July 1, 2024Bachelor’s degree in Business Administration at IE University
September 1, 2019 - July 1, 2023Qualifications
LVMH Certificate: Creation and Branding, Retail and Customer Experience
January 11, 2030 - October 11, 2025IE Business School: Generative AI for Business Professionals Certificate
January 11, 2030 - October 11, 2025Royal Academy of Dance: Graded Examination in Ballet (Intermediate level)
January 11, 2030 - October 11, 2025LVMH Certificate: Creation and Branding, Retail and Customer Experience
January 11, 2030 - October 11, 2025IE Business School Certificate: Generative AI for Business Professionals
January 11, 2030 - October 11, 2025Industry Experience
Healthcare, Media & Entertainment, Non-Profit Organization, Professional Services, Retail, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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