Hi there! I'm Thunga Badri, a Content Specialist, on-camera creator and digital storyteller with 8 years of experience producing high-impact video content across YouTube, TikTok, and Instagram. I grew a personal brand to 500k+ followers in 3 months by consistently delivering viral short-form content, and I'm passionate about turning ideas into engaging, performance-driven videos. I'm highly organized, collaborative, and confident leading full production cycles—from scripting to performance to analytics—while keeping brand storytelling authentic and audience-focused.…

Thunga Badri

Hi there! I'm Thunga Badri, a Content Specialist, on-camera creator and digital storyteller with 8 years of experience producing high-impact video content across YouTube, TikTok, and Instagram. I grew a personal brand to 500k+ followers in 3 months by consistently delivering viral short-form content, and I'm passionate about turning ideas into engaging, performance-driven videos. I'm highly organized, collaborative, and confident leading full production cycles—from scripting to performance to analytics—while keeping brand storytelling authentic and audience-focused.…

Available to hire

Hi there! I’m Thunga Badri, a Content Specialist, on-camera creator and digital storyteller with 8 years of experience producing high-impact video content across YouTube, TikTok, and Instagram. I grew a personal brand to 500k+ followers in 3 months by consistently delivering viral short-form content, and I’m passionate about turning ideas into engaging, performance-driven videos. I’m highly organized, collaborative, and confident leading full production cycles—from scripting to performance to analytics—while keeping brand storytelling authentic and audience-focused.

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Skills

Experience Level

Language

German
Fluent
Vietnamese
Fluent
English
Fluent
Spanish; Castilian
Advanced
French
Advanced

Work Experience

Content Manager at Hypop
January 31, 2024 - October 11, 2025
Managed cross-platform content calendars and systemized production workflows, producing consistent content across TikTok, Instagram, YouTube, Web, Blog, and Email; led end-to-end production of all content (short- and long-form) to significantly increase reach and engagement; tested AI and automation tools to streamline production while maintaining quality; presented on camera with authentic, educational content to drive conversion; monitored KPIs to refine creative strategy and align with business goals; launched Hypop’s first photography workshop in collaboration with external influencers; analyzed competitor activity and eCommerce trends to inform new growth opportunities.
Senior Content Coordinator at Hypop
October 31, 2022 - October 11, 2025
Designed and executed ad campaigns for product launches; coordinated between creative, marketing, and sales teams to ensure brand consistency; contributed to website improvements to enhance SEO and support sales growth; participated in pre- and post-production using Adobe Premiere Pro, Lightroom, and Photoshop; evaluated creative deliverables for brand alignment and quality; maintained asset libraries and approval tracking; helped implement scalable workflows for asset management.
WordPress Blogger at Freelance
December 31, 2022 - October 11, 2025
Built and managed a personal WordPress blog focused on traveling light, writing, and publishing SEO-friendly content; gained hands-on experience with plugins, on-page optimization, and analytics; developed a consistent publishing workflow and grew readership organically.
Content Manager at HYPOP
January 1, 2024 - October 11, 2025
Managed cross-platform content calendars and systemized production workflows, producing consistent content across TikTok, Instagram, YouTube, Web, Blog and Email. Led end-to-end production of all content, including short-form and long-form content that significantly increased reach and engagement. Regularly tested AI and automation tools to streamline content production while maintaining quality. Presented on camera, representing through authentic, educational content to drive conversion. Monitored KPIs and analytics to refine creative strategy, improve conversion rates, and align content with business goals. Implemented social and marketing automations using AI tools like Zapier and Later to streamline workflows and lead nurturing. Launched Hypop’s first-ever photography workshop in collaboration with external influencers, leading strategy, production, and promotion across product, marketing, and design teams. Continuously analyzed competitor activity and eCommerce trends to inform
Senior Content Coordinator at HYPOP
October 1, 2022 - October 11, 2025
Designed and executed ad campaigns for product launches. Coordinated between creative, marketing, and sales teams to ensure brand consistency. Contributed to website improvements that enhanced SEO and supported sales growth. Actively participated in creative production including pre- and post-production using Adobe Premiere Pro, Lightroom and Photoshop. Evaluated creative deliverables for alignment with brand guidelines, quality standards, and campaign goals. Maintained organized asset libraries and approval tracking systems to ensure smooth project handoffs. Helped introduce scalable workflows for creative asset management.
WordPress Blogger at Freelance / Remote
December 31, 2022 - October 11, 2025
Built and managed a personal WordPress blog around traveling light, writing and publishing SEO-friendly content. Gained hands-on experience with plugins, on-page optimization, and analytics. Developed a consistent publishing workflow and grew the site’s readership organically.
Content Manager at Hypop
January 31, 2024 - October 11, 2025
Managed cross-platform content calendars and systemized production workflows, producing consistent content across TikTok, Instagram, YouTube, Web, Blog and Email. Led end-to-end production of short-form and long-form content; tested AI and automation tools to streamline production while maintaining quality; presented on camera; monitored KPIs and analytics; implemented automations with Zapier and Later; launched Hypop’s first-ever photography workshop with influencers; analyzed competitor activity and eCommerce trends to inform growth.
Senior Content Coordinator at Hypop
October 1, 2022 - October 11, 2025
Designed and executed ad campaigns for product launches; coordinated between creative, marketing, and sales teams to ensure brand consistency; contributed to website improvements that enhanced SEO and supported sales growth; participated in pre- and postproduction using Adobe Premiere Pro, Lightroom and Photoshop; evaluated creative deliverables for brand alignment and quality; maintained asset libraries and approval tracking; helped introduce scalable workflows for asset management.
WordPress Blogger at Freelance
December 31, 2022 - October 11, 2025
Built and managed a personal WordPress blog around traveling light, writing and publishing SEO-friendly content; gained hands-on experience with plugins, on-page optimization, and analytics; developed a consistent publishing workflow and grew the site's readership organically.
Content Manager at Hypop
January 1, 2024 - October 11, 2025
Managed cross-platform content calendars and systemized production workflows, producing consistent content across TikTok, Instagram, YouTube, Web, Blog and Email. Led end-to-end production of short-form and long-form content, test AI and automation tools, and presented on camera to drive conversion. Monitored KPIs and analytics to refine creative strategy and align content with business goals.
Senior Content Coordinator at Hypop
October 1, 2022 - October 11, 2025
Designed and executed ad campaigns for product launches; coordinated between creative, marketing, and sales teams to ensure brand consistency; contributed to website improvements that enhanced SEO and supported sales growth; maintained organized asset libraries and approval tracking systems; helped implement scalable workflows for creative asset management.
WordPress Blogger at Freelance
December 31, 2022 - October 11, 2025
Built and managed a WordPress blog around traveling light, publishing SEO-friendly content; gained hands-on experience with plugins, on-page optimization, and analytics; developed a consistent publishing workflow and grew the site’s readership organically.
Content Manager at HYPOP
January 1, 2024 - October 11, 2025
Managed cross-platform content calendars and production workflows across TikTok, Instagram, YouTube, Web, Blog and Email. Led end-to-end production of short- and long-form content, increasing reach and engagement. Regularly tested AI and automation tools to streamline production while maintaining quality. Presented on camera to drive conversions. Monitored KPIs and analytics to refine creative strategy and align content with business goals. Implemented social and marketing automations using AI tools like Zapier and Later. Launched Hypop’s first-ever photography workshop in collaboration with external influencers, leading strategy, production, and promotion. Analyzed competitor activity and eCommerce trends to inform new directions.
Senior Content Coordinator at HYPOP
October 1, 2022 - October 11, 2025
Designed and executed ad campaigns for product launches; Coordinated between creative, marketing, and sales teams to ensure brand consistency; Contributed to website improvements that enhanced SEO and supported sales growth; Participated in pre- and post-production using Adobe Premiere Pro, Lightroom and Photoshop; Evaluated creative deliverables for brand alignment and quality; Maintained organized asset libraries and approval tracking; Helped introduce scalable workflows for creative asset management.
WordPress Blogger at Self-employed / Freelancer
January 1, 2022 - October 11, 2025
Built and managed a personal WordPress blog around travelling light, writing and publishing SEO-friendly content; Gained hands-on experience with plugins, on-page optimization, and analytics; Developed a consistent publishing workflow and grew readership organically.
Content Manager at Hypop
October 1, 2022 - January 31, 2024
Led multimedia content production across YouTube, TikTok, Instagram, web, email, and landing pages. Owned the content calendar and managed end-to-end production cycles. Produced and presented on-camera content for brand campaigns and social channels. Crafted scripts tailored for entertainment and education and tuned for platform performance. Managed a cross-functional team of 3 in-house creatives and external editors/writers/videographers; oversaw analytics to refine creative direction. Launched the company’s first photography workshop and improved email strategy, reducing costs by 50% and increasing sales.
Senior Content Producer at Hypop
April 1, 2022 - October 1, 2022
Designed and executed ad campaigns for product launches; coordinated between marketing and leadership to ensure brand consistency. Contributed to website improvements for SEO and sales growth. Participated in pre- and post-production using Adobe Premiere Pro, Lightroom, and Photoshop. Evaluated creative deliverables for alignment with brand guidelines and campaign goals; maintained asset libraries and approval workflows to ensure smooth handoffs.
WordPress Blogger at Self-employed
January 1, 2020 - December 31, 2022
Built and managed a personal WordPress blog around traveling light, writing, and publishing SEO-friendly content. Gained hands-on experience with plugins, on-page optimization, and analytics. Developed a consistent publishing workflow and grew readership organically.
WordPress Blogger at Freelance / Remote
January 1, 2020 - January 1, 2022
Built and managed a personal WordPress blog around traveling light, writing and publishing SEO-friendly content. Gained hands-on experience with plugins, on-page optimization, and analytics. Developed a consistent publishing workflow and grew the site’s readership organically.

Education

M.A. Media Linguistics at Leibniz Universität Hannover
January 1, 2014 - January 1, 2018
B.A. English & French at Georg-August-Universität Göttingen
January 1, 2010 - January 1, 2014
M.A. Media Linguistics at Leibniz Universität Hannover
January 1, 2014 - January 1, 2018
B.A. English & French at Georg-August-Universität Göttingen
January 1, 2010 - January 1, 2014
M.A. Media Linguistics at Leibniz Universität Hannover
January 1, 2014 - December 31, 2018
B.A. English & French at Georg-August-Universität Göttingen
January 1, 2010 - December 31, 2014
M.A. at Leibniz Universität Hannover
January 1, 2014 - December 31, 2018
B.A. at Georg-August-Universität Göttingen
January 1, 2010 - December 31, 2014
M.A. in Media Linguistics at Leibniz Universität Hannover
January 1, 2014 - January 1, 2018
B.A. English & French at Georg-August-Universität Göttingen
January 1, 2010 - January 1, 2014
Master of Arts at Leibniz Universität Hannover
January 1, 2014 - December 31, 2018
Bachelor of Arts at Georg-August-Universität Göttingen
January 1, 2010 - December 31, 2014
Master of Arts in Media Linguistics at Leibniz Universität Hannover
January 1, 2014 - January 1, 2018
Bachelor of Arts in English & French at Georg-August-Universität Göttingen
January 1, 2010 - January 1, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Other

Skills

Experience Level