Hi, I’m Yadudinesh, a results-driven digital marketing professional based in Thrissur, Kerala, India. I’ve spent 3+ years driving digital growth, boosting brand visibility, and enhancing customer engagement through data-backed strategies. In my current role, I lead a digital marketing team, transforming legacy brands by launching digital departments and optimizing campaigns across SEO, emails, and social channels. I’m passionate about helping small businesses grow, leveraging influencer collaborations, and delivering ROI through carefully planned end-to-end campaigns. I stay curious about the latest tools and trends, and I enjoy building scalable marketing systems that align with sales and operations to achieve measurable outcomes.

Yadudinesh

Hi, I’m Yadudinesh, a results-driven digital marketing professional based in Thrissur, Kerala, India. I’ve spent 3+ years driving digital growth, boosting brand visibility, and enhancing customer engagement through data-backed strategies. In my current role, I lead a digital marketing team, transforming legacy brands by launching digital departments and optimizing campaigns across SEO, emails, and social channels. I’m passionate about helping small businesses grow, leveraging influencer collaborations, and delivering ROI through carefully planned end-to-end campaigns. I stay curious about the latest tools and trends, and I enjoy building scalable marketing systems that align with sales and operations to achieve measurable outcomes.

Available to hire

Hi, I’m Yadudinesh, a results-driven digital marketing professional based in Thrissur, Kerala, India. I’ve spent 3+ years driving digital growth, boosting brand visibility, and enhancing customer engagement through data-backed strategies. In my current role, I lead a digital marketing team, transforming legacy brands by launching digital departments and optimizing campaigns across SEO, emails, and social channels.

I’m passionate about helping small businesses grow, leveraging influencer collaborations, and delivering ROI through carefully planned end-to-end campaigns. I stay curious about the latest tools and trends, and I enjoy building scalable marketing systems that align with sales and operations to achieve measurable outcomes.

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Language

Malayalam
Fluent
English
Fluent
Hindi
Advanced
Tamil
Advanced

Work Experience

Digital Marketing Executive at Tapco Buildware India Pvt Ltd
August 31, 2023 - October 13, 2025
Managed end-to-end digital marketing operations including SEO, content marketing, email campaigns, and social media management. Produced SEO-optimized website content and blogs, increasing organic traffic and visibility. Designed high-engagement posts and creatives for Meta and LinkedIn channels. Coordinated order fulfillment, billing, and logistics tasks.
Digital Marketing Team Lead at Tapco Buildware India Pvt Ltd
August 1, 2023 - Present
Spearheaded the digital transformation of an 80+ year-old legacy brand by launching its digital marketing department and website. Initiated Refer & Earn programs and WhatsApp-based cart abandonment campaigns to improve customer retention and lifetime value. Collaborated with regional micro-influencers to expand reach and credibility, executing full-funnel campaigns across Google Ads and Meta platforms to achieve 2x growth in sales and ROI. Ensured marketing content compliance with the Magic Remedies Act.
Digital Marketing Team Lead at Trinity Pharmaceuticals
August 1, 2023 - Present
Led the digital transformation of an 80+ year-old legacy brand by launching the digital marketing department and website. Initiated Refer & Earn and WhatsApp-based cart abandonment/recovery campaigns, significantly improving customer retention and lifetime value. Collaborated with regional micro-influencers to expand reach and credibility. Managed full-funnel campaigns across Google Ads and Meta platforms, driving 2x improvements in sales and ROI. Ensured regulatory alignment and cross-functional collaboration with sales and operations. Applied performance analytics to continuously optimize KPIs and user insights.
Digital Marketing Executive at Tapco Buildware India Pvt Ltd
August 1, 2023 - October 13, 2025
Managed end-to-end digital marketing operations including SEO, content marketing, email campaigns, and social media management. Produced SEO-optimized website content and blogs, increasing organic traffic and visibility. Designed high-engagement posts and creatives for Meta and LinkedIn. Executed order fulfillment processes, including billing and logistics coordination.
Freelance Digital Marketing Consultant at Various Local Clients (e.g., Girija Medical Store)
January 1, 2019 - October 13, 2025
Provided strategic digital consulting, content development, and e-commerce optimization. Developed content, managed SEO, SMM, and analytics for small businesses; co-hosted campaigns and events with OTC brands; built community marketing programs and implemented data-driven marketing tactics for growth.

Education

Diploma in Digital Marketing at Bharathiar University
January 1, 2016 - January 1, 2019
Marketing & HR at Kerala University of Fisheries and Ocean Studies
January 1, 2020 - January 1, 2022
Bachelor's in Marketing and Human Resources at Kerala University of Fisheries and Ocean Studies
January 1, 2020 - January 1, 2022
MBA in Marketing & Human Resources at Kerala University of Fisheries and Ocean Studies
January 1, 2021 - January 1, 2023
Diploma in GST & Taxation at STEDC Council
January 1, 2022 - January 1, 2022
Diploma in Digital Marketing at Bharathiya University
January 1, 2016 - January 1, 2019

Qualifications

Google Ads Certification
January 1, 2023 - October 13, 2025
Google Shopping Ads Certification
January 1, 2023 - October 13, 2025
Fundamentals of Digital Marketing – Google Digital Garage
January 1, 2023 - October 13, 2025
HubSpot Social Media Certification
January 1, 2023 - October 13, 2025
Certified Digital Marketer – STEDC Council
January 1, 2023 - October 13, 2025
Diploma in GST & Taxation – STEDC Council
January 1, 2022 - October 13, 2025
Google Ads Certification
January 1, 2023 - January 1, 2023
Google Shopping Ads Certification
January 1, 2023 - January 1, 2023
Fundamentals of Digital Marketing – Google Digital Garage
January 1, 2023 - January 1, 2023
HubSpot Social Media Certification
January 1, 2023 - January 1, 2023
Certified Digital Marketer – STEDC Council
January 1, 2023 - January 1, 2023
Diploma in GST & Taxation
January 1, 2022 - January 1, 2022

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Retail, Education