I am a digital marketing and content specialist with a track record of growing engagement and sales through strategic video, web, and social media campaigns. I combine storytelling with data-driven optimization to deliver creative assets that drive brand growth across travel, media, and tech sectors. Beyond campaigns, I love collaborating across teams, turning complex briefs into clear plans, and continuously learning new tools—from WordPress and analytics to video editing suites—to stay ahead in a fast-paced digital landscape.

SAJAD BAHMAN

I am a digital marketing and content specialist with a track record of growing engagement and sales through strategic video, web, and social media campaigns. I combine storytelling with data-driven optimization to deliver creative assets that drive brand growth across travel, media, and tech sectors. Beyond campaigns, I love collaborating across teams, turning complex briefs into clear plans, and continuously learning new tools—from WordPress and analytics to video editing suites—to stay ahead in a fast-paced digital landscape.

Available to hire

I am a digital marketing and content specialist with a track record of growing engagement and sales through strategic video, web, and social media campaigns. I combine storytelling with data-driven optimization to deliver creative assets that drive brand growth across travel, media, and tech sectors.

Beyond campaigns, I love collaborating across teams, turning complex briefs into clear plans, and continuously learning new tools—from WordPress and analytics to video editing suites—to stay ahead in a fast-paced digital landscape.

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Work Experience

Marketing Analyst at Preconstruction Pro/Industria
July 1, 2022 - October 12, 2025
Drove growth by designing innovative lead-generation strategies and identifying cost-effective methods via Google and Facebook ads. Focused on branding, produced market analyses, and implemented email marketing automation, resulting in improved SEO and inbound leads. Created promotional materials including brochures and property sheets, and managed social media content.
Digital Merchandising Coordinator at Sunwing Travel Group
July 1, 2022 - Present
Led digital merchandising by optimizing more than 700 hotel images across the Caribbean and North America. Worked with website teams to align imagery with storytelling, product pages, and brand messaging to drive online sales and improve conversion rates. Streamlined image workflows and collaborated cross-functionally to maximize impact on e-commerce performance.
Social Media Manager at Aurora Borealis Observatory
May 1, 2021 - October 12, 2025
Expanded community presence from 5 million to 6 million followers by identifying viral moments at the resort and turning them into sales through viral videos and live streams. Planned and scheduled engaging content, built a marketing strategy, and maintained strong client relationships.
Content Creator at World Economic Forum (YouTube)
June 1, 2019 - October 12, 2025
Identified engaging moments at the World Economic Forum to produce viral YouTube videos. Wrote scripts to engage a global political audience and edited content to maximize reach, boosting the organization’s social presence and marketing impact.
Video Lead, Social Media at Stamped Magazine
December 1, 2018 - October 12, 2025
Sourced and produced viral travel videos for a 1-million-strong audience; edited content to drive engagement and growth, contributing to KPI targets and organic follower expansion.

Education

Specialized Honours B.Sc. in Kinesiology and Health Science at York University
January 11, 2030 - October 12, 2025

Qualifications

Health and Fitness Federation of Canada Certified Personal Trainer (HFFC-CPT)
January 11, 2030 - October 12, 2025
Standard First Aid with CPR
January 11, 2030 - October 12, 2025

Industry Experience

Media & Entertainment, Travel & Hospitality, Software & Internet, Professional Services, Retail