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I'm a data-driven ecommerce and digital marketing professional with hands-on experience growing brands on Amazon and Shopify. I’ve managed Amazon Ads across Sponsored Products, Brands, and Display, driving 130K+ in attributed sales within 10 months and delivering measurable impact on visibility and profitability. I also developed and executed comprehensive brand growth plans that positioned Tropical Goodness in the Top 10 of its Amazon category within 8 months of launch, achieving an average ACoS of 25.7% and a ROAS of 3.87 while scaling reach to over 4 million impressions in the USA market. I thrive on collaboration with creative, logistics, and product teams to align marketing strategy with inventory, seasonality, and profitability goals, and I deliver data-driven insights to guide management decisions on scaling, budgeting, and campaign optimization. I am a self-taught learner who thrives in cross-functional teams and fast-paced environments. I’m passionate about continuous learning, digital innovation, and turning complex data into clear, actionable growth strategies. My mindset is to lead with curiosity, communicate clearly, and continuously optimize processes to drive efficient, measurable outcomes.…I'm a data-driven ecommerce and digital marketing professional with hands-on experience growing brands on Amazon and Shopify. I’ve managed Amazon Ads across Sponsored Products, Brands, and Display, driving 130K+ in attributed sales within 10 months and delivering measurable impact on visibility and profitability. I also developed and executed comprehensive brand growth plans that positioned Tropical Goodness in the Top 10 of its Amazon category within 8 months of launch, achieving an average ACoS of 25.7% and a ROAS of 3.87 while scaling reach to over 4 million impressions in the USA market. I thrive on collaboration with creative, logistics, and product teams to align marketing strategy with inventory, seasonality, and profitability goals, and I deliver data-driven insights to guide management decisions on scaling, budgeting, and campaign optimization. I am a self-taught learner who thrives in cross-functional teams and fast-paced environments. I’m passionate about continuous learning, digital innovation, and turning complex data into clear, actionable growth strategies. My mindset is to lead with curiosity, communicate clearly, and continuously optimize processes to drive efficient, measurable outcomes.

Shanminol

Brand Strategist, Marketing Strategist, Growth Marketer, +6

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I'm a data-driven ecommerce and digital marketing professional with hands-on experience growing brands on Amazon and Shopify. I’ve managed Amazon Ads across Sponsored Products, Brands, and Display, driving 130K+ in attributed sales within 10 months and delivering measurable impact on visibility and profitability. I also developed and executed comprehensive brand growth plans that positioned Tropical Goodness in the Top 10 of its Amazon category within 8 months of launch, achieving an average ACoS of 25.7% and a ROAS of 3.87 while scaling reach to over 4 million impressions in the USA market. I thrive on collaboration with creative, logistics, and product teams to align marketing strategy with inventory, seasonality, and profitability goals, and I deliver data-driven insights to guide management decisions on scaling, budgeting, and campaign optimization. I am a self-taught learner who thrives in cross-functional teams and fast-paced environments. I’m passionate about continuous learning, digital innovation, and turning complex data into clear, actionable growth strategies. My mindset is to lead with curiosity, communicate clearly, and continuously optimize processes to drive efficient, measurable outcomes.…I'm a data-driven ecommerce and digital marketing professional with hands-on experience growing brands on Amazon and Shopify. I’ve managed Amazon Ads across Sponsored Products, Brands, and Display, driving 130K+ in attributed sales within 10 months and delivering measurable impact on visibility and profitability. I also developed and executed comprehensive brand growth plans that positioned Tropical Goodness in the Top 10 of its Amazon category within 8 months of launch, achieving an average ACoS of 25.7% and a ROAS of 3.87 while scaling reach to over 4 million impressions in the USA market. I thrive on collaboration with creative, logistics, and product teams to align marketing strategy with inventory, seasonality, and profitability goals, and I deliver data-driven insights to guide management decisions on scaling, budgeting, and campaign optimization. I am a self-taught learner who thrives in cross-functional teams and fast-paced environments. I’m passionate about continuous learning, digital innovation, and turning complex data into clear, actionable growth strategies. My mindset is to lead with curiosity, communicate clearly, and continuously optimize processes to drive efficient, measurable outcomes.

Available to hire

I’m a data-driven ecommerce and digital marketing professional with hands-on experience growing brands on Amazon and Shopify. I’ve managed Amazon Ads across Sponsored Products, Brands, and Display, driving 130K+ in attributed sales within 10 months and delivering measurable impact on visibility and profitability. I also developed and executed comprehensive brand growth plans that positioned Tropical Goodness in the Top 10 of its Amazon category within 8 months of launch, achieving an average ACoS of 25.7% and a ROAS of 3.87 while scaling reach to over 4 million impressions in the USA market. I thrive on collaboration with creative, logistics, and product teams to align marketing strategy with inventory, seasonality, and profitability goals, and I deliver data-driven insights to guide management decisions on scaling, budgeting, and campaign optimization.

I am a self-taught learner who thrives in cross-functional teams and fast-paced environments. I’m passionate about continuous learning, digital innovation, and turning complex data into clear, actionable growth strategies. My mindset is to lead with curiosity, communicate clearly, and continuously optimize processes to drive efficient, measurable outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

E-commerce Marketing Executive at Joint Agro Product Ceylon

September 1, 2023 - Present

Oversees end-to-end marketing for e-commerce, including Amazon PPC, Shopify stores, and cross-channel campaigns; coordinates with creative, logistics, and product teams; ensures marketing initiatives align with inventory, seasonality, and profitability goals.

Founder at Golden Leaves (Pvt) Ltd

January 1, 2021 - Present

Founded and led a retail & facility management business, driving multiple e-commerce initiatives, brand development, customer communications, and service contracts; built data-driven growth and operational efficiency strategies.

Freelance E-commerce Development at Remote

March 31, 2023 - October 12, 2025

Collaborated with international clients to develop and optimize Shopify stores, focusing on product research, store setup, and conversion optimization; created SEO-friendly product listings and persuasive descriptions; conducted market and competitor research for profitable niches.

Team Leader at Stock Market Analysis Project

September 1, 2023 - October 12, 2025

Led a four-member analytical team to develop a structured stock selection and performance-tracking framework; built a scalable data base to benchmark companies and streamline investment decision-making.

E-commerce Marketing Executive at Joint Agro Product Ceylon

September 1, 2023 - Present

Developed and executed a comprehensive e-commerce marketing plan; managed ad spend across Amazon Ads (Sponsored Products, Brand, Display) to drive growth; achieved $130K+ attributed sales within 10 months; positioned Tropical Goodness in the Top 10 of its Amazon category within 8 months; collaborated with creative, logistics, and product teams; delivered data-driven insights to guide budgeting and campaign optimization.

Freelancer – Shopify E-commerce Development at Remote / Freelance

March 1, 2023 - October 12, 2025

Collaborated with international clients to develop and optimize Shopify stores, focusing on product research, store setup, and conversion optimization. Created SEO-friendly product listings and compelling product descriptions to enhance visibility and drive sales. Conducted market and competitor research for dropship clients to identify profitable niches and winning products. Delivered post-launch performance tracking and store optimization recommendations.

Team Leader, Stock Market Analysis Project at Remote

September 1, 2023 - October 12, 2025

Led a 4-member analytics team to develop a structured stock selection and performance-tracking framework; built a data-driven dashboard; created metrics such as P/E ratio, ROE, debt ratio, EPS; built a database; coordinated cross-functional data collection and research across multiple sectors to refine methodology.

Founder at Golden Leaves(Pvt) Ltd

January 1, 2021 - Present

Founded and led a Retail & Facility Management business; responsible for strategy, operations, and growth initiatives across the organization.

E-commerce Marketing Executive at Joint Agr Product Ceylon

September 1, 2023 - Present

Managed Amazon Ads (Sponsored Products, Brands, Display), generating 130K+ attributed sales within 10 months; developed a comprehensive brand growth plan, positioning Tropical Goodness in the Top 10 of its Amazon category within 8 months. Achieved ACoS of 25.7% and ROAS of 3.87, while scaling USA reach to over 4M impressions. Collaborated with creative, logistics, and product teams to align marketing with inventory, seasonality, and profitability goals. Delivered data-driven insights and reports to guide management decisions on scaling, budgeting, and campaign optimization.

Freelancer at Shopify E-commerce Development

March 31, 2023 - October 12, 2025

Collaborated with international clients to develop and optimize Shopify stores, focusing on product research, store setup, and conversion optimization. Created SEO-friendly product listings and compelling product descriptions to enhance visibility and drive sales. Conducted market and competitor research for dropshipping clients to identify profitable niches and winning products. Introduced QuickBooks for financial tracking and ClickUp for workflow automation, improving operational efficiency.

Team Leader at Stock Market Analysis Project

September 1, 2023 - October 12, 2025

Led a 4-member analytics team to develop a structured stock selection and performance-tracking framework. Built a scalable data-driven analysis model and a database to benchmark companies and streamline investment decisions. Conducted cross-sector research to refine methodology and delivered a robust framework now applicable for long-term portfolio assessment and investment strategy development.