I'm a performance marketing strategist with a proven track record of unlocking growth and enhancing conversion performance for businesses. My diverse skill sets span across multiple marketing disciplines, including ecommerce, with a particular focus on Mobile App and SaaS Marketing across both social and search platforms. I partner with teams to plan, execute, and optimize campaigns, delivering measurable growth.

Muhammad Alallah

I'm a performance marketing strategist with a proven track record of unlocking growth and enhancing conversion performance for businesses. My diverse skill sets span across multiple marketing disciplines, including ecommerce, with a particular focus on Mobile App and SaaS Marketing across both social and search platforms. I partner with teams to plan, execute, and optimize campaigns, delivering measurable growth.

Available to hire

I’m a performance marketing strategist with a proven track record of unlocking growth and enhancing conversion performance for businesses.

My diverse skill sets span across multiple marketing disciplines, including ecommerce, with a particular focus on Mobile App and SaaS Marketing across both social and search platforms. I partner with teams to plan, execute, and optimize campaigns, delivering measurable growth.

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Experience Level

Expert
Expert
Intermediate
Intermediate

Language

Arabic
Fluent
English
Fluent

Work Experience

Associate Performance Marketer at Sparkle Agency
September 2, 2025 - September 2, 2025
Plan and execute paid campaigns across Google Ads, Meta Ads, TikTok Ads, and Apple Search Ads for mobile apps and SaaS/e-commerce. Implement GA4/GTM/Adjust/Firebase tracking. Coordinate content creation, copywriting, and video editing. Manage timelines and communications.
Growth Performance Marketer - Full-time at Nagwa Ltd
May 1, 2025 - May 1, 2025
Performance marketing and media buying; Marketing strategy, analysis, and planning; Content creation, copywriting, and video editing; Project and business coordination; Budgeting.
Digital and Performance Marketer at Hulu Lak Business Solutions
July 2, 2025 - July 2, 2025
Digital and Performance Marketing; Campaign planning; Google Ads, Meta Ads, TikTok Ads; Conversion tracking; Arabic native English Advanced (IELTS 8).

Education

Bachelor of Computer Science at Cairo University
January 11, 2030 - October 12, 2025
Bachelor of Computer Science at Cairo University
January 11, 2030 - October 12, 2025
Bachelor of Computer Science at Cairo University
January 11, 2030 - October 12, 2025
Bachelor of Computer Science at Cairo University
January 11, 2030 - October 12, 2025
Bachelor of Computer Science at Cairo University
January 11, 2030 - November 14, 2025
Wharton Business Foundations Professional Specialization at Wharton School, University of Pennsylvania
January 11, 2030 - November 14, 2025

Qualifications

Wharton Business Foundations Professional Specialization
January 11, 2030 - October 12, 2025
Google Certificate
January 11, 2030 - October 12, 2025
Digital Marketing & E-commerce
January 11, 2030 - October 12, 2025
Growth Marketing Mastery
January 11, 2030 - October 12, 2025
Google Ads Certification
January 11, 2030 - October 12, 2025
Wharton Business Foundations Professional Specialization
January 11, 2030 - October 12, 2025
Growth Marketing Mastery
January 11, 2030 - October 12, 2025
Hive - Performance Marketing
January 11, 2030 - October 12, 2025
Google Digital Marketing Certification
January 11, 2030 - October 12, 2025
Wharton Business Foundations Professional Specialization
January 11, 2030 - October 12, 2025
Google Ads Certification
January 11, 2030 - October 12, 2025
Performance Marketing Mastery
January 11, 2030 - October 12, 2025
Growth Hacking Certification
January 11, 2030 - October 12, 2025
Wharton Business Foundations Professional Specialization
January 11, 2030 - November 14, 2025
Google Ads Certification
January 11, 2030 - November 14, 2025
Hive Performance Marketing Master
January 11, 2030 - November 14, 2025
Growth Hack
January 11, 2030 - November 14, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Computers & Electronics, Education, Retail