Available to hire
I am a Creative Brand Director, Fine Artist and Professional Coach (ICF). I work internationally as a location-independent professional, developing creative brand concepts and go-to-market strategies while guiding cross-functional teams.
I am also a self-employed visual artist and photographer, exploring migration, identity and belonging through ink painting, photography and conceptual practice, supported by research-informed residencies and lived experience across cultures.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Russian
Fluent
German
Fluent
French
Beginner
Italian
Beginner
Polish
Beginner
Work Experience
Director | Head of Global Brand & Marketing at QIAGEN
January 1, 2018 - PresentDirected the global brand relaunch in direct collaboration with the C-suite; translated strategy into marketing and sales execution worldwide; creative leadership of international teams (graphic/web design, UX/UI, marketing)
Founder & Entrepreneur / Brand Strategist at REWILDING BRANDS
January 1, 2018 - PresentCreating authentic personal brands for individuals and start-ups; leading global brand strategy, marketing and communications; relaunching corporate websites; coordinating cross-border teams and large-scale events.
Brand Transformation Manager / Brand Identity Lead at Berner Group
January 1, 2016 - December 31, 2018Brand transformation and new brand identity for global umbrella brand; developed cross-channel storytelling concepts; relaunched corporate website including creative leadership of design agencies
Visual Fine Artist & Photographer at Self-Employed
July 1, 2015 - PresentVisual artist working across ink painting, photography and conceptual practice; research-informed work shaped by cross-cultural study, residencies, and lived experience across cultures; exploring themes of migration, identity and belonging
Creative Consultant & Brand Strategist at Self-Employed
January 1, 2014 - PresentDevelop creative brand concepts and go-to-market strategies; conduct brand identity audits with customer insights; consult mid-sized startups, NGOs and founders; creative leadership coaching (ICF) and cross-functional team training
Art Direction / Creative Director at SparkaSSE (Creative Agency)
January 1, 2012 - December 31, 2016Art direction of video and photo productions, including storyboard, editing, casting; creative direction of visual content for online campaigns
Education
Executive Education in Strategic Brand Management at HBS Henley Business School
September 1, 2021 - December 1, 2022Masters of Arts - Media, Political Communications & Culture Studies at St. Gallen SGMI Management Institute, Switzerland
January 1, 2010 - January 1, 2013Bachelor of Arts - Media, Communications & Sociology at University of Duisburg-Essen
January 1, 2007 - January 1, 2010Bachelor of Arts - Media, Communications & Sociology at University of Mannheim
January 1, 2007 - January 1, 2010Bachelor of Arts at University of Duisburg-Essen
January 1, 2007 - December 31, 2010Masters of Art - Media, Politics & Culture Studies at SGMI Management Institute, St. Gallen, Switzerland
January 1, 2010 - December 31, 2013Executive Education in Creative Brand Management at Henley Business School
September 1, 2020 - December 31, 2022First-Class Honors at University of Mannheim
January 1, 2007 - December 31, 2010Qualifications
Bachelor of Arts - Media, Communications & Sociology
January 1, 2007 - January 1, 2010Masters of Arts - Media, Political Communications & Culture Studies
January 1, 2010 - January 1, 2013Executive Education in Strategic Brand Management
September 1, 2021 - December 1, 2022Executive Education in Creative Brand Management
September 1, 2020 - December 31, 2022Masters of Art - Media, Politics & Culture Studies
January 1, 2010 - December 31, 2013Bachelor of Arts
January 1, 2007 - December 31, 2010First-Class Honors
January 1, 2007 - December 31, 2010Industry Experience
Media & Entertainment, Professional Services, Education, Software & Internet, Other, Healthcare, Life Sciences, Non-Profit Organization
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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