Ma. Raphaela Pallingayan

Social Media Assistant at Lucky's Sports & Fitness Club

Multi-tasked across social media management, customer service, payments, attendance tracking, and coordinating with members and staff. Developed and implemented strategies to promote club services, managed channels including Google Ads and Facebook/Instagram Ads, and produced cohesive marketing messages for the audience.

Social Media Assistant at Lucky's Sports & Fitness Club

Multitasked to complete work at the same time; answered phones, greeted clients, took payments, recorded attendance and employee information. Developed and managed social media accounts, including Facebook, Twitter, and Instagram. Established, implemented and maintained process guidelines and schedules to ensure timely updated content. Collaborated with Director and Marketing to develop data-informed growth strategies for content development and distribution; maintained relationships with outside vendors, social media influencers, and agency partners. Created content, engaged with consumers to drive demand for products and ensure customer engagement. Created and managed editorial calendars; tracked social media performance; produced and posted timely content; stayed updated with platform changes.

Social Media / Online Marketing Assistant at Selah Essentials

Remote role focusing on social media engagement, content creation and coordination; responsibilities included creating content to engage customers, tracking performance, and collaborating with influencers for product marketing.

Sales and Marketing Specialist at Selah Essentials

Prioritized target markets and formulated market entry strategies for new and existing product portfolios; assigned territories, coordinated with distributors, and enforced sales goals. Managed social media channels and content creation, and collaborated to market products while maintaining up-to-date online presence.