Kamal Ibrahim
I'm Kamal Ibrahim, a results-driven content and onboarding operations professional with a track record of scaling creator ecosystems across UK & Ireland and the MENAT region.
About
I’m Kamal Ibrahim, a results-driven content and onboarding operations professional with a track record of scaling creator ecosystems across UK & Ireland and the MENAT region. I’ve led onboarding for 300+ agency accounts, built compliant processes, and improved talent quality through live auditions. I’m passionate about turning data into actionable roadmaps that fuel growth while maintaining safety and compliance.
Currently, I’m leading the regional content strategy for BIG O in Amman, focusing on campaigns, event planning, and theme-driven live experiences. I thrive in cross-functional teams, balancing creative ambitions with operational discipline to deliver engaging, compliant experiences that boost engagement and ROI.
- 4 years' experience
- Joined October 2025
Languages
- ArabicFluent
- EnglishFluent
- Spanish; CastilianIntermediate
- CzechFluent
Industry experience
- Media & Entertainment
- Professional Services
- Software & Internet
- Other
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Work experience· 6 roles
Own and lead the monthly UK & Ireland in-app content roadmap, including campaigns, event planning, and theme-driven live experiences. Set monthly budgets, tracked ROI for events and talent rewards. Release structured monthly reward plans for hosts and agencies, including performance-based incentives. Host performance tracking during key events, providing real-time support to enhance visibility and revenue impact. Collaborate with design and data teams to create promotional assets and align with global data and product teams to scale creator engagement.
Elevated onboarding operations and managed 300+ agency accounts; monitored host onboarding and compliance, including flagging illegal recruitment activity and ensuring platform policy compliance and safeguarding regulations. Onboarded and structured ongoing processes to maintain high standards.
Managed over 300 agency accounts in the UK & Ireland region, ensuring consistent growth and high engagement across the creator ecosystem. Oversaw onboarding operations and personally processed over 30,000 live auditions to assess eligibility and talent quality. Monitored and flagged illegal recruitment activity, including attempts to onboard underage or banned users, ensuring full compliance with platform policies and safeguarding regulations.
Education
Certifications and awards
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