Hi, I’m Evan Johnson Williams—a digital content and social media professional who has built campaigns for NFL Network, Srixon/Cleveland Golf/XXIO/Dunlop, and The Upper Deck Company. I thrive on researching audiences, crafting strategy, and producing compelling digital content across video, social, and graphic assets. I’ve worked with elite athletes and top brands, coordinating talent, directing shoots, and leading teams to deliver engaging experiences. I’m passionate about quality, speed, and staying true to brand voice. I love turning insights into creative output that resonates with audiences while upholding newsroom ethics, client relations, and strong project management.…

Evan Johnson Williams

Hi, I’m Evan Johnson Williams—a digital content and social media professional who has built campaigns for NFL Network, Srixon/Cleveland Golf/XXIO/Dunlop, and The Upper Deck Company. I thrive on researching audiences, crafting strategy, and producing compelling digital content across video, social, and graphic assets. I’ve worked with elite athletes and top brands, coordinating talent, directing shoots, and leading teams to deliver engaging experiences. I’m passionate about quality, speed, and staying true to brand voice. I love turning insights into creative output that resonates with audiences while upholding newsroom ethics, client relations, and strong project management.…

Available to hire

Hi, I’m Evan Johnson Williams—a digital content and social media professional who has built campaigns for NFL Network, Srixon/Cleveland Golf/XXIO/Dunlop, and The Upper Deck Company. I thrive on researching audiences, crafting strategy, and producing compelling digital content across video, social, and graphic assets. I’ve worked with elite athletes and top brands, coordinating talent, directing shoots, and leading teams to deliver engaging experiences.

I’m passionate about quality, speed, and staying true to brand voice. I love turning insights into creative output that resonates with audiences while upholding newsroom ethics, client relations, and strong project management.

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Language

English
Fluent

Work Experience

Social and Content Marketing Manager at The Upper Deck Company
August 1, 2024 - Present
Create content and social marketing strategy for the three components of the company (entertainment, sports, and memorabilia). Collaborate with the Director of Marketing to ensure campaigns are properly strategized, built out, and marketed to create digital, video, social, and graphic assets to maximize reach and awareness. Manage a team of five including community coordinators and a video content creator.
Social Media Manager at Srixon/Cleveland Golf/XXIO/Dunlop
August 31, 2024 - October 13, 2025
Manage, create, strategize and review social execution across three brands in-line with product releases, PGA Tour schedule, and trends. Served as the in-house videographer, content creator, and editor for social media. Lead for social media brands and campaigns. Coordinate with outside media outlets to shoot, edit, and deliver assets for our brands. Worked closely with the Marketing Director to ensure ad/email and marketing content aligned with digital assets.
Associate Social Media Content Producer at NFL Media
July 31, 2021 - October 13, 2025
Pitch, create, and write content for NFL Media talent. Create, pitch, manage and strategically schedule content for various NFL handles on all social platforms. Participate in production meetings to ensure social content is included for broadcast and/or digital. Communicate breaking news, pitch ideas to weave into shows, and maintain control room standards daily. Serve as clearance desk for all social media content and research data from talent’s social channels to analyze engagement.

Education

Bachelor of Film & Television at Loyola Marymount University
January 11, 2030 - May 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services