Available to hire
I am a senior pharma, health & wellness marketing and strategy professional with over 26 years of experience spanning corporate strategy, product launches, and business development. I have led high-impact campaigns, built sustainable go-to-market strategies, and driven growth across multiple therapy areas. I am the founder of M Square Consultancy, delivering end-to-end marketing solutions, medico-marketing content, social media management, and leadership development for 30 corporate clients. I am also a certified career coach passionate about mentoring teams and empowering professionals through training and coaching. My aim is to contribute to building 500 brands and training 5000 professionals in the Pharma and Health & Wellness sector by 2030.
Experience Level
Language
English
Fluent
Hindi
Advanced
Marathi (Marāṭhī)
Advanced
Work Experience
Founder & Proprietor at M Square Consultancy
January 1, 2021 - PresentDelivered tailored marketing strategies, medico-marketing content, and social media solutions for 30 corporate clients. Conducted Manager Development Programs (MDPs), Leadership Workshops, and training for Medical Representatives. Trained over 3000 professionals. Designed and executed launch campaigns for 2 Derma startups, visual aids for 14 pharma companies, and multiple CME decks. Created comprehensive medico-marketing collaterals including FAQs, monographs, and clinical trial compendiums.
AGM – Corporate Strategy & Business Development at Alkem Labs Ltd.
December 1, 2020 - October 13, 2025Spearheaded launch of a new SBU in Cardiology Therapy. Achieved ~40% unit growth despite DPCO (price control) impact on Taxim-O 200mg. Launched Meropenem brand achieving INR 70m in first year and INR 470m by 2019. Mentored team members, resulting in two promotions within a year.
Group Product Manager at Abbott Truecare Pvt Ltd
August 1, 2012 - October 13, 2025Managed INR 200m portfolio in Anti-infective, Cough & Cold, and GI segments. Honored with ‘Employee of the Month’ Award 4 times for marketing execution excellence.
Product Manager at Sandoz Pvt Ltd
November 1, 2008 - October 13, 2025Managed Critical Care Anti-infective portfolio worth INR 120m.
Product Manager at Alkem Labs Ltd
November 1, 2006 - October 13, 2025Managed Anti-infective portfolio worth INR 220m. Designed ‘Switch’ campaign that improved ORG rank of Swich (Cefpodoxime) from 475 to 259.
Product Executive at Tidal Labs Pvt Ltd
May 1, 2005 - October 13, 2025Contributed to product promotion and early-stage brand management.
Medical Representative at Bayer Pharma
March 1, 2003 - October 13, 2025Promoted acute therapy products across multiple specialties.
Medical Representative at Emcure Pharma
June 1, 1999 - October 13, 2025Launched and promoted brands in GP and specialty segments.
Founder & Proprietor at M Square Consultancy
January 1, 2021 - PresentDelivered tailored marketing strategies, medico-marketing content, and social media solutions for 30 corporate clients. Conducted Manager Development Programs (MDPs), Leadership Workshops, and training for Medical Representatives. Trained over 3000 professionals. Designed and executed launch campaigns for 2 Derma startups, visual aids for 14 pharma companies, and multiple CME decks. Created comprehensive medico-marketing collaterals including FAQs, monographs, and clinical trial compendiums.
AGM – Corporate Strategy & Business Development at Alkem Labs Ltd.
December 31, 2020 - October 13, 2025Spearheaded launch of a new SBU in Cardiology Therapy. Achieved ~40% unit growth despite DPCO (price control) impact on Taxim-O 200mg. Launched Meropenem brand achieving INR 70m in first year and INR 470m by 2019. Mentored team members, resulting in two promotions within a year.
Group Product Manager at Abbott Truecare Pvt Ltd
August 31, 2012 - October 13, 2025Managed INR 200m portfolio in Anti-infective, Cough & Cold, and GI segments. Honored with ‘Employee of the Month’ Award 4 times for marketing execution excellence.
Product Manager at Sandoz Pvt Ltd
November 30, 2008 - October 13, 2025Managed Critical Care Anti-infective portfolio worth INR 120m.
Product Manager at Alkem Labs Ltd
November 30, 2006 - October 13, 2025Managed Anti-infective portfolio worth INR 220m. Designed ‘Switch’ campaign that improved ORG rank of Swich (Cefpodoxime) from 475 to 259.
Product Executive at Tidal Labs Pvt Ltd
May 31, 2005 - October 13, 2025Contributed to product promotion and early-stage brand management.
Medical Representative at Bayer Pharma
March 31, 2003 - October 13, 2025Promoted acute therapy products across multiple specialties.
Medical Representative at Emcure Pharma
June 30, 1999 - October 13, 2025Launched and promoted brands in GP and specialty segments.
Founder & Proprietor at M Square Consultancy
January 1, 2021 - PresentDelivered tailored marketing strategies, medico-marketing content, and social media solutions for 30 corporate clients. Conducted Manager Development Programs (MDPs), Leadership Workshops, and training for Medical Representatives. Trained over 3000 professionals. Designed and executed launch campaigns for two Derma startups, created visual aids for 14 pharma companies, and developed multiple CME decks. Created comprehensive medico-marketing collaterals including FAQs, monographs, and clinical trial compendiums.
AGM – Corporate Strategy & Business Development at Alkem Labs Ltd.
December 1, 2020 - October 13, 2025Spearheaded launch of a new SBU in Cardiology Therapy. Achieved ~40% unit growth despite DPCO (price control) impact on Taxim-O 200mg. Launched Meropenem brand achieving INR 70m in first year and INR 470m by 2019. Mentored team members, resulting in two promotions within a year.
Group Product Manager at Abbott Truecare Pvt Ltd
August 1, 2012 - October 13, 2025Managed INR 200m portfolio in Anti-infective, Cough & Cold, and GI segments. Honored with ‘Employee of the Month’ Award 4 times for marketing execution excellence.
Product Manager at Sandoz Pvt Ltd
November 1, 2008 - October 13, 2025Managed Critical Care Anti-infective portfolio worth INR 120m.
Product Manager at Alkem Labs Ltd
November 1, 2006 - October 13, 2025Managed Anti-infective portfolio worth INR 220m. Designed ‘Switch’ campaign that improved ORG rank of Swich (Cefpodoxime) from 475 to 259.
Product Executive at Tidal Labs Pvt Ltd
May 1, 2005 - October 13, 2025Contributed to product promotion and early-stage brand management.
Medical Representative at Bayer Pharma
March 1, 2003 - October 13, 2025Promoted acute therapy products across multiple specialties.
Medical Representative at Emcure Pharma
June 1, 1999 - October 13, 2025Launched and promoted brands in GP and specialty segments.
Education
MBA (Marketing) at University of Mumbai
January 11, 2030 - October 13, 2025Bachelor of Pharmacy at University of Mumbai
January 11, 2030 - October 13, 2025MBA (Marketing) at University of Mumbai
January 11, 2030 - October 13, 2025Bachelor of Pharmacy at University of Mumbai
January 11, 2030 - October 13, 2025MBA (Marketing) at University of Mumbai
January 11, 2030 - October 13, 2025Bachelor of Pharmacy at University of Mumbai
January 11, 2030 - October 13, 2025Qualifications
Certified Career Coach
January 11, 2030 - October 13, 2025Certified Digital Marketer
January 11, 2030 - October 13, 2025Certified Social Media Manager
January 11, 2030 - October 13, 2025Certified Career Coach
January 11, 2030 - October 13, 2025Certified Career Coach
January 11, 2030 - October 13, 2025Industry Experience
Healthcare, Life Sciences, Professional Services, Manufacturing, Media & Entertainment, Other
Experience Level
Hire a Digital Marketer
We have the best digital marketer experts on Twine. Hire a digital marketer in Thane today.