Available to hire
Hi, I’m Michael Hall. I’m a Digital Marketing Manager who enjoys leading diverse teams across multiple offices and countries, mentoring apprentices, and delivering marketing strategies that meet business objectives. I’m a confident communicator who blends PR and communications with hands-on digital expertise across SEO, PPC, website development, content creation, and social media to boost brand presence.
I’m a self-starter with experience across CRM platforms like Salesforce and Zoho, CMSs such as Sitecore, WordPress, Umbraco and Drupal, and a track record of turning complex projects into clear, measurable campaigns. I love collaborating with cross-functional teams to drive growth for clients and businesses across sectors, while staying compliant and focused on results.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Digital Marketing Specialist at Perfect Portal
June 1, 2025 - October 13, 2025Global digital marketing lead and delivery manager for all digital channels. Responsible for regional websites, webinars, content creation, social media, email marketing, CRM (Zoho) integration, and product activation. Planned and delivered the company’s first fully integrated multi-channel marketing campaign, creating an end-to-end sales and marketing funnel. In the first 3 months scoped, created content, and project managed the delivery of a new branded website and digital-first marketing collateral for multi-channel publishing.
EMEA Marketing Lead at First Advantage
April 1, 2024 - October 13, 2025Led marketing activity across the EMEA region; managed regional websites, webinars, content, social media, email marketing, CRM integration, and product activation. Scoped and delivered a new branded website and digital collateral; collaborated with government agencies on digital applicant portals; delivered the company’s first integrated multi-channel marketing strategy for EMEA, contributing to approximately $4m in revenue in the first full year.
Digital Marketing Manager at SpecifiedBy
September 1, 2021 - October 13, 2025Oversaw and improved all marketing activity; audited and enhanced digital marketing including CRO, UX, content creation, and CRM integration. Delivered 125 marketing-qualified leads in six weeks, generating multiple deals. Managed social media, webinars, email marketing, website development, and CRM integration.
Marketing Manager at Joloda International Ltd
December 1, 2020 - October 13, 2025Oversaw marketing activity for new website development, digital marketing strategy, and digital lead generation. Directed rebranding, website development, and CRM implementation; developed internal engagement tools such as social media guidelines and case study templates. Projected significant time and revenue savings through CRM adoption.
Regional Marketing & Communications Specialist at Emerson
November 1, 2019 - October 13, 2025Pilot marketing and sales activation for UK, Ireland, and Nordic affiliates. Localised campaigns aligned to global strategies; liaised with suppliers to curate media campaigns; produced ROI reports and presented outcomes in relation to global strategy.
Senior Digital Marketing Executive at Rathbone Brothers Plc
August 1, 2019 - October 13, 2025Managed web estate across the Group and subsidiaries; directed websites, multiple social channels, and email campaigns. Developed digital marketing strategy and led CRM integration and website optimization. Created paid and organic content, piloted campaigns to increase digital efficiency and advocacy. Delivered notable results including a 15% traffic uplift and £25M in lead-generated revenue.
Marketing & Communications Officer at The Sovini Group
February 1, 2018 - October 13, 2025Controlled the group’s web estate (seven websites) and multiple social channels. Created content, managed SEO and PPC campaigns, and delivered email marketing. Initiated the first paid social media sales campaign, triggering £1.5m in property sales within six weeks.
Strategy & Business Development Manager at Verb Marketing
June 1, 2017 - October 13, 2025Freelance role focusing on planning and delivering digital marketing campaigns. Implemented SEO, website development, email marketing, social media, and affiliate marketing; oversaw PR and content marketing; produced campaign performance reports with actionable recommendations.
Account Manager at Investis
September 1, 2016 - October 13, 2025Liaised with multiple clients to devise communications strategies across sectors. Managed projects from concept to delivery, produced performance reports, and oversaw budgeting and profitability. Optimised analytical tools to measure KPIs and advised clients on trends and risks. Led award-winning website development projects for Anglo American.
English Teacher at ESL South Korea
December 31, 2012 - October 13, 2025Taught English to international students; designed and delivered engaging lessons and classroom activities.
Business Development Executive at Babcock International
December 31, 2011 - October 13, 2025Supported business development activities, identifying opportunities and building client relationships to drive growth.
Digital Marketing Specialist at Perfect Portal
June 1, 2025 - October 13, 2025Global digital marketing lead and delivery manager for all digital channels; manage regional websites, content creation, social media, email marketing, and CRM integration; delivered the company’s first fully integrated multi-channel marketing campaign and end-to-end funnel across the business; scoped and delivered a new branded website and in-house SEO/content delivery, achieving strong cost savings.
Digital Marketing Specialist at First Advantage
April 1, 2024 - October 13, 2025EMEA marketing lead and budget controller for regional activity; managed websites, webinars, content, social media, email marketing, CRM integration (Salesforce) and product activation; delivered company’s first integrated marketing strategy for EMEA contributing approx. $4m revenue in the first full year.
Digital Marketing Manager at SpecifiedBy
September 1, 2021 - October 13, 2025Led marketing activity; audited and enhanced digital marketing, CRO/UX, content, and CRM integration. Delivered 125 marketing-qualified leads in six weeks and closed deals worth around £30k; implemented campaigns to increase digital efficiency and brand awareness.
Marketing Manager at Joloda International Ltd
December 1, 2020 - October 13, 2025Oversee marketing around new website development and digital lead generation; led rebranding, website development, and CRM implementation; created internal engagement tools; initiated CRM adoption with projected multi-year savings.
Regional Marketing & Communications Specialist at Emerson
November 1, 2019 - October 13, 2025Piloted marketing and sales activation for UK, Ireland, and Nordic affiliates; localised campaigns; liaised with suppliers for media campaigns; produced ROI reports aligned with global strategy.
Senior Digital Marketing Executive at Rathbone Brothers Plc
August 1, 2019 - October 13, 2025Managed web estate for Group and subsidiaries; directed eight websites and multiple campaigns; oversaw CRM integration and website optimization; created content for paid/organic social; led campaigns to increase digital efficiency and brand visibility.
Marketing & Communications Officer at The Sovini Group
February 1, 2018 - October 13, 2025Managed seven websites and multiple social channels; created content, SEO, and collateral for stakeholders; triggered £1.5m of property sales in six weeks via first paid social media campaign.
Strategy & Business Development Manager at Verb Marketing
June 1, 2017 - October 13, 2025Freelance; planned and delivered digital marketing campaigns; optimized SEO, website development, email marketing, social media and affiliate marketing; oversaw PR and content marketing; produced integrated campaign performance reports.
Account Manager at Investis
September 1, 2016 - October 13, 2025Liaised with multiple clients to devise communications strategies; managed projects from concept to delivery; produced campaign performance reports; conducted pitches, budgeting and profitability tracking; delivered award-winning website development for Anglo American (£150K project, saving £50K annually).
Business Development Executive at Babcock International
January 1, 2011 - October 13, 2025Supported growth initiatives and market outreach; scoped and sourced suitable solutions and partnerships; contributed to business development strategy.
English Teacher at ESL South Korea
January 1, 2012 - October 13, 2025English language teaching role, developing ESL programs and improving student outcomes during 2011–2012.
Education
BA (Hons) in English at Edge Hill University
January 1, 2005 - January 1, 2009BA (Hons) in English at Edge Hill University
January 1, 2005 - January 1, 2009Qualifications
Industry Experience
Professional Services, Media & Entertainment, Financial Services, Real Estate & Construction, Education, Manufacturing
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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