I am a proactive, cross-cultural marketing professional with a passion for brand growth and client communication. I thrive in collaborative, results-driven environments and enjoy building trust with clients and stakeholders across diverse markets. I currently lead branding and growth initiatives from remote locations, delivering strategic branding, social media, and content programs for international clients, with a strong focus on travel and hospitality sectors.

Cdenka van Maasakker

I am a proactive, cross-cultural marketing professional with a passion for brand growth and client communication. I thrive in collaborative, results-driven environments and enjoy building trust with clients and stakeholders across diverse markets. I currently lead branding and growth initiatives from remote locations, delivering strategic branding, social media, and content programs for international clients, with a strong focus on travel and hospitality sectors.

Available to hire

I am a proactive, cross-cultural marketing professional with a passion for brand growth and client communication. I thrive in collaborative, results-driven environments and enjoy building trust with clients and stakeholders across diverse markets.

I currently lead branding and growth initiatives from remote locations, delivering strategic branding, social media, and content programs for international clients, with a strong focus on travel and hospitality sectors.

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Language

Dutch
Fluent
English
Fluent
Spanish; Castilian
Advanced

Work Experience

Owner/Founder at Branding Doors.com
January 1, 2024 - Present
Set up a sustainable marketing strategy; wrote an international marketing plan; advised on cultural differences and market entry; established sales strategies; directed international business development and branding initiatives for multiple startup projects including EU organic food & non-food platforms, international coffee shop ventures, and brand expansion efforts (USA, UAE, Europe).
Assistant Key Account Manager at Belt & Chain
January 1, 2022 - Present
Supported key account activities, assisting with client communications, sales planning, and market expansion efforts in the Benelux region.
Marketing Manager at Smeba Brand Beveiliging
January 1, 2024 - Present
Led branding and marketing initiatives to drive growth in the security services sector, coordinating campaigns and brand messaging.
Inside Sales Representative at Micro Media (Benelux)
January 1, 2022 - Present
Contributed to online sales and marketing objectives, focusing on lead generation and customer relationship management in the Benelux market.
Marketing & Sales Manager at Kukoo Kunuku (Coffee Roasting), Project roles
January 1, 2024 - Present
Managed marketing and sales activities for expansion projects including EU online applications for organic food/non-food and international coffee shop ventures; advised on market entry strategies and cultural considerations for Latin America, USA, and Europe.
Marketing & Sales Intern at HAN University of Applied Sciences / International School of Business HAN
December 31, 2021 - October 15, 2025
Contributed to market research and strategy development; collaborated on UK market entry; presented strategies to business professionals and professors from international universities; supported projects including online applications for EU organic/non-food products and international brand expansions; helped set up sustainable marketing strategies and international marketing plans; assisted with cultural insights and budgeting; coordinated an international team.
Digital Marketing Specialist at The Lab, Aruba
December 31, 2021 - October 15, 2025
Social media marketing; assisted in organizing E-business seminars in Aruba, Curaçao, Sint Maarten/Saint Martin; campaign management; industry and client research; content creation.
Founder & Marketing Manager at Branding Doors.com
January 1, 2024 - Present
Owner and founder of a branding and digital marketing agency; responsible for strategy development, branding, and client campaigns; leading an international team across multiple markets.
Inside Sales Representative, Benelux at Micromedia
January 1, 2024 - December 31, 2024
Supported sales activities and client communication in the Benelux region. Managed leads, follow-up, and account coordination.
Marketing Manager Benelux at Smeba Brand
January 1, 2024 - December 31, 2024
Managed regional marketing activities across the Benelux market. Coordinated campaigns and supported sales communications.
Founder & Owner at BrandingDoors
January 1, 2024 - Present
Founded a digital marketing agency serving international clients. Delivered branding, social media, and client growth projects.
Marketing Manager at Kuko Kunuku, Aruba
January 1, 2025 - Present
Create branding strategy and lead marketing and client engagement initiatives in the tourism sector. Managed campaigns, partnerships, and sales coordination.
Virtual Assistant
January 1, 2025 - Present
Provided administrative, marketing, sales and communications support to international clients. Managed coordination, outreach, and digital tasks remotely.

Education

Marketing Communications and Event Organizing (Higher Vocational Education) at ROC Nijmegen, the Netherlands
January 1, 2016 - December 31, 2019
Gamification at HAN University of Applied Sciences / International School of Business HAN, Arnhem, the Netherlands
January 1, 2021 - December 31, 2021
Minor in Latin American Business Studies at International School of Business HAN, Arnhem, the Netherlands
January 1, 2021 - December 31, 2022
Consumer Behavior & Trendwatch at International School of Business HAN, Arnhem, the Netherlands
January 1, 2022 - December 31, 2022
International Business Specialization: Marketing & Sales at HAN University of Applied Sciences, Arnhem, the Netherlands
January 1, 2019 - January 1, 2023
Consumer Behavior & Trendwatch at HAN University of Applied Sciences, Arnhem, the Netherlands
January 1, 2022 - January 1, 2022
Minor Latin American Business Studies at International School of Business HAN, Arnhem, the Netherlands
January 1, 2021 - January 1, 2022
Gamification at International School of Business HAN, Arnhem, the Netherlands
January 1, 2021 - January 1, 2021
Marketing Communication and Event Organizing at ROCNijmegen, the Netherlands
January 1, 2016 - January 1, 2019
Bachelor International Business (Marketing & Sales) at HAN University of Applied Sciences, Arnhem, Netherlands
January 1, 2019 - January 1, 2023
Vocational Education Program at ROC Nijmegen, Netherlands
January 1, 2016 - January 1, 2019

Qualifications

ISB Talent Event Nomination
January 1, 2021 - December 31, 2021
ISB Talent Event Nomination
January 1, 2021 - January 1, 2021

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services, Education, Travel & Hospitality