Develops durable and functional uniform collections for five-star hotels (e.g., Anantara Dubai, Mövenpick Riyadh, The Ritz-Carlton Amman); designs bespoke corporate and uniform lines; creates chef jackets with performance fabrics for comfort and efficiency; supervises the design team; implements SOPs to optimize workflow; collaborates with 3D and AI teams to digitize garments; leads photoshoots from concept to final edit; coordinates with merchandising to align collections with sales goals.

senior fashion designer at FORM

November 25, 2015 - Present

Fashion Designer at FORM

November 1, 2015 - June 1, 2022

Created detailed tech packs, BOMs, and design files with fabrics, embroidery, and textures for production readiness; assisted in developing client collections and concept designs; built catalog layouts and coding systems to streamline product organization.

Senior Fashion Designer at Montale

May 1, 2014 - September 30, 2015

Led design at Montale as Senior Fashion Designer; recognized for creativity, precision, and leadership within the design team; awarded Most Committed Designer in Khayt Competition 2019; participated in Red Bull Stitch Competition 2018; demonstrated cross-brand design leadership and product development.

Fashion Designer at Independent Projects

January 1, 2014 - Present

Designed and produced a customized evening dress for a private client; assisted a loungewear brand in developing tech packs and brand identity for launch; created a functional harness bag belt sold online; led fittings and design consultations; ensured pattern accuracy and final garment quality.