I'm a dedicated communications professional with over a decade of experience in marketing and corporate Public Relations. I’ve led PR campaigns, pitched to major global media, and helped clients grow their annual sales through strategic communication and content initiatives. I’m excited to share my experience and create value for your company by leveraging media relations, strategic planning, event management, and cross-functional collaboration to deliver measurable results.

Magdalena Malara-Świtońska

I'm a dedicated communications professional with over a decade of experience in marketing and corporate Public Relations. I’ve led PR campaigns, pitched to major global media, and helped clients grow their annual sales through strategic communication and content initiatives. I’m excited to share my experience and create value for your company by leveraging media relations, strategic planning, event management, and cross-functional collaboration to deliver measurable results.

Available to hire

I’m a dedicated communications professional with over a decade of experience in marketing and corporate Public Relations. I’ve led PR campaigns, pitched to major global media, and helped clients grow their annual sales through strategic communication and content initiatives.

I’m excited to share my experience and create value for your company by leveraging media relations, strategic planning, event management, and cross-functional collaboration to deliver measurable results.

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Experience Level

Expert

Language

Polish
Fluent
Greek, Modern
Advanced

Work Experience

Public Relations Manager at Moderna Holding
April 1, 2023 - April 1, 2023
Supporting sales by developing the company's communication strategy; coordinating PR activities; media relations (Warsaw/Tricity); maintaining social media profiles; creating content for press releases and the website.
Public Relations & Corporate Communications Manager at Pomeranian Science and Technology Park
April 1, 2023 - November 6, 2025
Developing and implementing the Park’s communication strategy; coordinating PR activities; media relations & copywriting; event management; maintaining social media profiles; creating content for press releases and the company's website.
Business Development & Promotion Specialist at Pomeranian Science and Technology Park
April 1, 2022 - April 1, 2022
Media relations; conducting press outreach to national, regional and online outlets; coordinating PR activities; creating content for press releases; managing media inquiries; promoting the Park as an inspiring environment for work & business development; managing social media and Park’s website.
Press Officer & PR and Marketing Specialist at Baltic Philharmonic
March 1, 2016 - March 1, 2016
Coordinating all public relations activities; copywriting; managing media inquiries and interview requests; developing marketing plan including strategy, goals, budget and tactics; media relations; investor relations; monitoring and reporting PR results.
Spokesperson, PR & Marketing Manager at Wrocław 2012 sp. z o.o.
June 1, 2012 - June 1, 2012
Coordinating PR and marketing activities; developing media relations strategy for UEFA Euro 2012; content creation for press releases; managing social media and website; event management; budgeting and sponsorship coordination.
Project Coordinator at Centrum Marketing Service
December 1, 2008 - December 1, 2008
Customer acquisition and building long-term relationships; preparation of offers; copywriting; event management.
Relations with Sponsors & Fundraising Specialist at The Capitol Theater
December 31, 2005 - December 31, 2005
Marketing tasks and festival production: Actor's Song Review; fundraising activities.
Freelance Journalist at TV DAMI, TEDE, TVP 3
December 31, 2003 - December 31, 2003
Freelance journalism; host of program; anchor.

Education

Postgraduate Studies in Public Relations at Poznań University of Economics
January 1, 2010 - January 1, 2011
Master of Political Science, specialization: Journalism at University of Wrocław
January 1, 2003 - January 1, 2005
Socrates Erasmus Programme – Faculty of Law at Aristotelio Panepistimio Thessaloniki
January 1, 2003 - January 1, 2004
Bachelor of Journalism and Public Communication at Aristotelio Panepistimio Thessaloniki
January 1, 2000 - January 1, 2003

Qualifications

Certificate confirming knowledge of Greek (N.E.L.E.)
January 1, 1999 - November 6, 2025
Socrates Erasmus Programme – Scholarship
January 1, 2005 - November 6, 2025

Industry Experience

Media & Entertainment, Professional Services, Education, Government