Hi, I’m Frances Dawson. I’m a freelance social media manager focused on developing and implementing strategies to enhance online presence, engagement, and reputation for brands. I collaborate with cross-functional teams and partner brands to achieve marketing objectives and drive growth through impactful campaigns, with strengths in content creation, video editing, analytics, and influencer collaborations.

Frances Dawson

Hi, I’m Frances Dawson. I’m a freelance social media manager focused on developing and implementing strategies to enhance online presence, engagement, and reputation for brands. I collaborate with cross-functional teams and partner brands to achieve marketing objectives and drive growth through impactful campaigns, with strengths in content creation, video editing, analytics, and influencer collaborations.

Available to hire

Hi, I’m Frances Dawson. I’m a freelance social media manager focused on developing and implementing strategies to enhance online presence, engagement, and reputation for brands.

I collaborate with cross-functional teams and partner brands to achieve marketing objectives and drive growth through impactful campaigns, with strengths in content creation, video editing, analytics, and influencer collaborations.

See more

Language

English
Fluent

Work Experience

Freelance Social Media Manager at Independent / Freelance
January 1, 2022 - October 27, 2025
Developed and implemented social media strategies to enhance online presence, engagement, and reputation for client brands. Collaborated with cross-functional teams to align campaigns with marketing objectives and drive revenue growth through impactful social media initiatives. Created and managed quarterly content calendars across multiple platforms (Instagram, TikTok, Facebook, YouTube) and produced high-quality content (text, images, videos) tailored to each channel. Edited long-form and short-form video content, wrote compelling copy, and ensured consistency with brand guidelines. Tracked analytics to measure performance, identify trends, and optimize campaigns. Stayed current on social media trends, tools, and best practices, and applied them to strategies. Coordinated with influencers and partners to amplify reach and credibility. Managed inboxes, responded to customer inquiries, and maintained positive community engagement.
Account Manager, Customer Service at G Loveman Supplies
January 1, 2023 - January 1, 2023
Managed a portfolio of 750+ established customers across Care, Nursery, Tattoo, Industrial and other sectors requiring medical consumables. Built and nurtured relationships, introduced and upsold new products to meet evolving needs. Handled general inquiries, complaints, and feedback, taking necessary actions to improve customer satisfaction and retention. Led onboarding of new clients from online inquiries, prepared competitive quotations, and secured business. Maintained accurate CRM records, processed orders via SAGE via CRM, and managed high volumes of calls and emails. Demonstrated strong negotiation, product knowledge, and professional communication; consistently met and exceeded sales targets. Supported colleagues’ customers during absences to ensure seamless service. Participated in monthly environmental meetings and marketing activities, conducted market research, performed cold calls, and ensured data protection compliance.
Telesales Operative at TMG House
January 1, 2015 - January 1, 2015
Dedicated and results-driven telesales role with a focus on customer acquisition and upselling. Contributed to monthly marketing initiatives, conducted market research, and performed cold calls to generate new business. Maintained compliance with data protection procedures and supported customers during periods of absence to ensure uninterrupted service.
Yard Manager at Cricket Hill Equestrian
January 1, 2012 - January 1, 2012
Organized and supervised a team in the daily operations of a busy equestrian yard. Prepared horses for sales and competitions, handled stallions, young stock, and brood mares, assisted vet visits, and provided competition grooming.
Freelance Social Media Manager at Self-Employed (Freelance)
January 1, 2022 - October 27, 2025
Developed and implemented social media strategies to enhance the online presence, engagement, and reputation for client brands. Collaborated with cross-functional teams and partner brands to achieve marketing objectives and drive growth through impactful campaigns.
Social Media Manager & Marketing Coordinator at CLF Distribution
January 1, 2023 - October 27, 2025
Created and executed quarterly social media plans aligned with business goals, focusing on engagement growth and audience expansion. Managed and optimized content across multiple channels including Instagram, TikTok, Facebook, and company websites.
Account Manager, Customer Service at Gloveman Supplies
December 31, 2023 - December 31, 2023
Managed a portfolio of 750+ established customers across Care, Nursery, Tattoo, Industrial, and other sectors requiring medical consumables. Built and nurtured strong relationships, upsold new products, and handled general inquiries, complaints, and feedback. Initiated onboarding of new clients from online inquiries or referrals, creating competitive quotations and securing their business. Used CRM systems to maintain accurate records, and supported colleagues during absences.
Telesales Operative at TMG House
December 31, 2015 - December 31, 2015
Dedicated and results-driven account management and telesales role handling outbound calls, processing orders via CRM, managing customer inquiries, and consistently exceeding sales targets. Supported onboarding of new clients and maintained high-quality customer relationships.
Yard Manager at Cricket Hill Equestrian
December 31, 2012 - December 31, 2012
Organized and supervised a team of staff in the daily operations of a busy equestrian yard, trained staff, ensured high standards of horse care and exercise, and assisted with vet visits and competition grooming.

Education

Add your educational history here.

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet