Hi, I’m Mohamed Awadallah Saar. I’ve spent over 9 years driving omni-channel digital marketing strategies for diverse clients in GCC markets, continually learning new technologies and collaborating with cross-functional teams to exceed expectations. I thrive on turning briefs into actionable plans that deliver measurable ROI, leading campaigns across Facebook, Google, LinkedIn, and programmatic ecosystems, while mentoring colleagues and building strong client relationships. I specialize in end-to-end digital marketing execution—from planning and budgeting to optimization and reporting. My approach combines data-driven insights with creative collaboration to improve brand outcomes, while maintaining tight deadlines and clear communication with stakeholders and leadership.

Mohamed Awadallah Saar

Hi, I’m Mohamed Awadallah Saar. I’ve spent over 9 years driving omni-channel digital marketing strategies for diverse clients in GCC markets, continually learning new technologies and collaborating with cross-functional teams to exceed expectations. I thrive on turning briefs into actionable plans that deliver measurable ROI, leading campaigns across Facebook, Google, LinkedIn, and programmatic ecosystems, while mentoring colleagues and building strong client relationships. I specialize in end-to-end digital marketing execution—from planning and budgeting to optimization and reporting. My approach combines data-driven insights with creative collaboration to improve brand outcomes, while maintaining tight deadlines and clear communication with stakeholders and leadership.

Available to hire

Hi, I’m Mohamed Awadallah Saar. I’ve spent over 9 years driving omni-channel digital marketing strategies for diverse clients in GCC markets, continually learning new technologies and collaborating with cross-functional teams to exceed expectations. I thrive on turning briefs into actionable plans that deliver measurable ROI, leading campaigns across Facebook, Google, LinkedIn, and programmatic ecosystems, while mentoring colleagues and building strong client relationships.

I specialize in end-to-end digital marketing execution—from planning and budgeting to optimization and reporting. My approach combines data-driven insights with creative collaboration to improve brand outcomes, while maintaining tight deadlines and clear communication with stakeholders and leadership.

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Language

Arabic
Fluent
English
Advanced

Work Experience

Senior Digital Marketing Strategist at OMD Bahrain
April 1, 2018 - Present
Plan, develop, implement, and manage the overall digital marketing strategy for assigned clients; manage annual budgets; build diversified media plans; liaise with Sales, Creative and Content teams; generate detailed reports; guide the team to deliver omni-channel ROI-driven results.
Senior Campaign Manager – Programmatic Specialist at Connect Ads
August 1, 2017 - October 19, 2025
Manage programmatic campaigns across DSPs; produce reports highlighting viewability and performance metrics; work with global agencies; leverage data management platforms (BlueKai, Lotame) for audience targeting and retargeting; support sales with proposals and rich media ideas; oversee in-view/outstream video placements.
Microsoft Advertising Campaign Manager at Connect Ads
August 1, 2017 - October 19, 2025
Manage all Microsoft CPM/CPC campaigns; handle accounts across Microsoft platforms (Messenger, Hotmail, Skype, MSN Arabia); develop reports to identify data issues and monitor campaign performance; support large advertiser brands in MENA and beyond.
Facebook Campaign Manager at Connect Ads
February 1, 2012 - October 19, 2025
Plan, manage, and optimize Facebook campaigns for major accounts; generate reports to identify data issues and performance gaps; train internal teams on Facebook platform usage; ensure client success metrics are achieved.
Spectrum (Publisher Partner) Campaign Manager at Connect Ads
April 1, 2017 - October 19, 2025
Manage inventory and operations for Connect Ads' publisher partners across Egypt, KSA, Qatar, Kuwait; set up campaigns via Adtech & DFP on premium portals; coordinate with publishers and agencies for smooth launches; work with Sizmek and Yahoo Gemini (native).
Shazam (Partnership) Campaign Manager at Shazam
April 1, 2016 - October 19, 2025
Launch and optimize Shazam mobile app campaigns across GCC, Levant, and North Africa; ensure campaigns meet client objectives; collaborate with Shazam UK and regional sales teams to present effective ideas.
Account Manager - CRM at ITQAN Al-Bawardi Computers
December 1, 2010 - October 19, 2025
Scale the sales funnel from inquiry to invoicing; generate monthly/weekly reports; ensure ISO 9001:2008 compliance; act as business analyst for case management, survey, and campaign management modules; produce Arabic training materials for solution users.

Education

Bachelor of Arts at Alexandria University
January 11, 2030 - August 1, 2007

Qualifications

TubeMogul (Video) Training
January 11, 2030 - October 19, 2025
Facebook Premium Campaigns Training
January 11, 2030 - October 19, 2025

Industry Experience

Financial Services, Consumer Goods, Government, Telecommunications, Travel & Hospitality, Media & Entertainment, Software & Internet, Professional Services