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Hi, I’m Rachel Severin, a digital marketing professional with 5+ years of experience shaping social media strategy, content creation, and cross-platform campaigns in entertainment and lifestyle spaces. I specialize in analytics-driven decision making, community engagement, and multi-channel storytelling that resonates with diverse audiences. I’m passionate about storytelling and bringing bold visuals to life through innovative digital content. I thrive in collaborative, creative environments where artistry meets strategic marketing and where ideas turn into impactful campaigns.…Hi, I’m Rachel Severin, a digital marketing professional with 5+ years of experience shaping social media strategy, content creation, and cross-platform campaigns in entertainment and lifestyle spaces. I specialize in analytics-driven decision making, community engagement, and multi-channel storytelling that resonates with diverse audiences. I’m passionate about storytelling and bringing bold visuals to life through innovative digital content. I thrive in collaborative, creative environments where artistry meets strategic marketing and where ideas turn into impactful campaigns.

Rachel Severin

Social Media Manager, Content Creator, Digital Marketer, +2

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Hi, I’m Rachel Severin, a digital marketing professional with 5+ years of experience shaping social media strategy, content creation, and cross-platform campaigns in entertainment and lifestyle spaces. I specialize in analytics-driven decision making, community engagement, and multi-channel storytelling that resonates with diverse audiences. I’m passionate about storytelling and bringing bold visuals to life through innovative digital content. I thrive in collaborative, creative environments where artistry meets strategic marketing and where ideas turn into impactful campaigns.…Hi, I’m Rachel Severin, a digital marketing professional with 5+ years of experience shaping social media strategy, content creation, and cross-platform campaigns in entertainment and lifestyle spaces. I specialize in analytics-driven decision making, community engagement, and multi-channel storytelling that resonates with diverse audiences. I’m passionate about storytelling and bringing bold visuals to life through innovative digital content. I thrive in collaborative, creative environments where artistry meets strategic marketing and where ideas turn into impactful campaigns.

Available to hire

Hi, I’m Rachel Severin, a digital marketing professional with 5+ years of experience shaping social media strategy, content creation, and cross-platform campaigns in entertainment and lifestyle spaces. I specialize in analytics-driven decision making, community engagement, and multi-channel storytelling that resonates with diverse audiences.

I’m passionate about storytelling and bringing bold visuals to life through innovative digital content. I thrive in collaborative, creative environments where artistry meets strategic marketing and where ideas turn into impactful campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

German

Intermediate

Work Experience

Social Media Marketing Manager at GoKo Energy

December 31, 2023 - December 31, 2023

Developed social media strategy for Instagram and TikTok, driving community growth through data-driven content decisions and weekly analytics reporting.

Social Media Marketing Manager at Kift Inc.

September 30, 2023 - September 30, 2023

Led content strategy and execution across Instagram and TikTok, managed multi-channel content calendars, and coordinated influencer campaigns with performance tracking and DEI initiatives.

Content/Social Media Manager at Paper Buddha (NFT Art Project)

July 1, 2022 - July 1, 2022

Developed marketing strategies and managed content calendars and community actions for Instagram, Twitter, and Discord; coordinated timely content production and publishing.

Co-Director, Content/Social Media Manager at Diversify Vanlife

March 31, 2022 - March 31, 2022

Collaboratively developed social media marketing strategies and brand direction; grew Instagram from 5K to 30K+ followers through content creation, partnerships, and authentic community engagement.

Social Media Marketing Manager at Sēkr (FKA The Vanlife App)

March 31, 2020 - March 31, 2020

Managed hybrid/travel social media marketing for the brand across channels and coordinated outreach and content production.

Producer, Marketing Coordinator at Nomads at the Intersections Podcast

May 31, 2021 - May 31, 2021

Produced podcast marketing materials, coordinated campaigns, and supported remote outreach efforts to grow audience engagement.

Video Editor, Special Project Assistant at Story Driven

May 31, 2019 - May 31, 2019

Directed video edits and supported special projects for Durham, NC-based artist initiatives; ensured timely delivery and alignment with creative direction.

Music Supervisor Intern at Hit The Ground Running Inc.

August 31, 2018 - August 31, 2018

Gained hands-on experience in music supervision and coordinated intern tasks within a Los Angeles-based team.

A&R / Music Publishing Intern at Pusher Music

August 31, 2018 - August 31, 2018

Assisted A&R and music publishing tasks, supporting development and rights administration activities.

Creative Sync Licensing Intern at Sony Sync Shop

May 31, 2018 - May 31, 2018

Supported licensing coordination across New York and Los Angeles offices; assisted with licensing deals and stakeholder communications.

Marketing Coordinator at Dancing Astronaut

September 30, 2017 - September 30, 2017

Coordinated marketing initiatives for a remote-focused music publication, contributing to outreach and campaign execution.