Available to hire
I am a results-driven Performance Marketing Specialist with a proven track record in digital marketing, strategy development, and data analysis. I specialize in turning data into actionable insights that drive growth for eCommerce and consumer brands.
I hold an MBA in Digital Business and a CIM certificate, and I thrive in collaborative environments where I can guide creative teams and deliver tailored digital solutions that meet client goals.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
Greek, Modern
Fluent
English
Advanced
German
Beginner
Work Experience
Senior Performance Marketing Specialist at Humble Digital Agency
January 1, 2024 - October 19, 2025Developed and implemented tailored digital strategies to meet diverse client goals; executed and refined PPC campaigns across Google, Facebook, LinkedIn, Pinterest, and TikTok; tracked performance with Google Analytics; collaborated with the creative department to guide the creation of targeted ad assets; wrote compelling ad copy for select ecommerce clients; contributed to integrated performance strategy approaches and secured a new contract by demonstrating value of customized digital strategies.
Performance Marketing Specialist at Humble Digital Agency
October 1, 2023 - October 19, 2025Developed customized digital strategies and action plans; set up and optimized PPC campaigns across Google Ads, Facebook Ads, LinkedIn Ads, Pinterest Ads, and TikTok Ads; executed programmatic campaigns on Teads, Phaistos, and Taboola; monitored performance with Google Analytics and reported results against client KPIs using Google Data Studio and Report Garden.
Performance Marketing Specialist at ZonePage
September 1, 2022 - October 19, 2025Initiated and designed comprehensive digital strategies addressing diverse client objectives; led PPC campaigns across Google Ads, Facebook Ads, and LinkedIn; conducted in-depth performance analyses with Google Analytics and delivered actionable insights; produced detailed client KPI reports via Google Data Studio; supported cross-functional teams in social media strategy development and content scheduling.
Performance Marketing Specialist at Steficon
August 1, 2022 - October 19, 2025Led PPC campaign setup and optimization across Google Ads, Facebook Ads, and LinkedIn; built and executed online communication strategies; provided end-to-end account management; monitored campaigns with Google Analytics and delivered client-specific performance reports via Google Data Studio.
Performance Marketing Executive at Wizard
February 1, 2021 - October 19, 2025Orchestrated and executed comprehensive digital marketing plans; launched and optimized online adverts across Google Adwords, Facebook, Instagram, and LinkedIn; utilized Google Analytics for robust campaign performance tracking; managed Email Marketing campaigns across Moosend, ActiveCampaign, Contact Pigeon, and MailChimp; contributed to strategic social media campaigns to enhance the agency’s footprint.
Accounting Assistant at Karakoulas George
January 1, 2018 - October 19, 2025Audited small and medium-sized enterprises for financial accuracy and compliance; prepared financial reports and balance sheets; maintained precise records and transactions; provided payroll services with timely and accurate remuneration.
Senior Performance Marketing Specialist at Humble Digital Agency
January 31, 2024 - January 31, 2024Developed and implemented tailored digital strategies for diverse clients; led PPC campaigns across Google, Facebook, LinkedIn, Pinterest, and TikTok; collaborated with creative to produce assets; wrote ad copy for select eCommerce clients; tracked performance with Google Analytics and reported against KPIs; secured a new contract by demonstrating the value of customized strategies.
Performance Marketing Specialist at Humble Digital Agency
October 31, 2023 - October 31, 2023Developed customized digital strategies, set up and optimized PPC campaigns across Google Ads, Facebook Ads, LinkedIn Ads, Pinterest Ads, and TikTok Ads; executed programmatic campaigns (Teads, Phaistos, Taboola); monitored performance with Google Analytics and reported against KPIs via DataStudio or Report Garden.
Performance Marketing Specialist at ZonePage
September 30, 2022 - September 30, 2022Initiated and designed digital strategies; ran PPC campaigns across Google Ads, Facebook Ads, and LinkedIn across Search, Display, and Video; performed performance analysis with Google Analytics and delivered KPI-focused reports; supported cross-functional teams in social media strategies and content scheduling.
Performance Marketing Specialist at Steficon
August 31, 2022 - August 31, 2022Led PPC setup and optimization across Google Ads, Facebook Ads, and LinkedIn; built online communication strategies; provided end-to-end account management; used Google Analytics for real-time monitoring and delivered client-specific performance reports via Google DataStudio.
Performance Marketing Executive at Wizard
February 28, 2021 - February 28, 2021Launched and optimized digital marketing plans; managed online ads across Google Ads, Facebook, Instagram, and LinkedIn; tracked performance with Google Analytics and produced campaign results; oversaw Email Marketing campaigns across Moosend, ActiveCampaign, Contact Pigeon, and MailChimp; contributed to strategic social media campaigns.
Accounting Assistant at Karakoulas George
January 31, 2018 - January 31, 2018Audited small and medium-sized enterprises, prepared financial reports and balance sheets, ensured precise records; managed payroll services.
Education
Master of Business Administration (MBA) in Digital Business at University of West Attica
September 1, 2021 - March 1, 2023Certificate in Digital & Professional Marketing at Chartered Institute of Marketing (CIM)
November 1, 2018 - September 1, 2019Bachelor’s degree in Economics – Economic Analysis & Policy at University of Ioannina
September 1, 2011 - September 1, 2016Master of Business Administration (MBA) in Digital Business at University of West Attica
September 1, 2021 - March 1, 2023Certificate in Digital & Professional Marketing at Chartered Institute of Marketing (CIM)
November 1, 2018 - September 1, 2019Qualifications
Google Ads Search Certification
January 1, 2024 - October 19, 2025Google Ads Display Certification
January 1, 2024 - October 19, 2025Google Ads Video Certification
January 1, 2024 - October 19, 2025Google Ads Shopping Certification
January 1, 2021 - October 19, 2025Google Tag Manager Fundamentals
January 1, 2020 - October 19, 2025SEO Training Course: Building Sustainable Traffic for Business Growth
January 1, 2020 - October 19, 2025Social Media Strategy Certification
January 1, 2019 - October 19, 2025Digital Marketing Camp, Grow with Google
January 1, 2019 - October 19, 2025The Fundamentals of Digital Marketing, Google Digital Garage
January 1, 2019 - October 19, 2025Google Ads Search Certification
January 1, 2024 - November 18, 2025Google Ads Display Certification
January 1, 2024 - November 18, 2025Google Ads Video Certification
January 1, 2024 - November 18, 2025Google Ads Shopping Certification
January 1, 2021 - November 18, 2025Google Tag Manager Fundamentals
January 1, 2020 - November 18, 2025SEO Training Course: Building Sustainable Traffic for Business Growth
January 1, 2020 - November 18, 2025Social Media Strategy Certification
January 1, 2019 - November 18, 2025The Fundamentals of Digital Marketing
January 1, 2019 - November 18, 2025Industry Experience
Media & Entertainment, Retail, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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