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Hi, I'm Kelli Beaumont, a design director with 20+ years of experience in woven, jersey, daywear and occasionwear. I've built and led creative teams across in-house showrooms and retailer briefs, delivering fresh, commercially viable collections for premium high street brands and supermarkets. My approach blends trend intuition with a customer-first mindset, focusing on versatile soft separates and print-led stories, always balancing beauty with cost efficiency through close collaboration with pattern cutters and producers across Romania, Morocco, and Turkey. I'm passionate about translating catwalk trends into wearable wardrobe staples, creating distinctive print handwriting, and driving fast, high-quality production in partnership with textile houses and print studios. I enjoy mentoring teams, shaping design direction, and delivering pieces that perform commercially while staying true to brand handwriting. I'm seeking a senior design leadership role where I can leverage my experience to grow brands and contribute to design excellence.…Hi, I'm Kelli Beaumont, a design director with 20+ years of experience in woven, jersey, daywear and occasionwear. I've built and led creative teams across in-house showrooms and retailer briefs, delivering fresh, commercially viable collections for premium high street brands and supermarkets. My approach blends trend intuition with a customer-first mindset, focusing on versatile soft separates and print-led stories, always balancing beauty with cost efficiency through close collaboration with pattern cutters and producers across Romania, Morocco, and Turkey. I'm passionate about translating catwalk trends into wearable wardrobe staples, creating distinctive print handwriting, and driving fast, high-quality production in partnership with textile houses and print studios. I enjoy mentoring teams, shaping design direction, and delivering pieces that perform commercially while staying true to brand handwriting. I'm seeking a senior design leadership role where I can leverage my experience to grow brands and contribute to design excellence.

Kelli Beaumont

Designer, Creative Director, Art Director, +1

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Hi, I'm Kelli Beaumont, a design director with 20+ years of experience in woven, jersey, daywear and occasionwear. I've built and led creative teams across in-house showrooms and retailer briefs, delivering fresh, commercially viable collections for premium high street brands and supermarkets. My approach blends trend intuition with a customer-first mindset, focusing on versatile soft separates and print-led stories, always balancing beauty with cost efficiency through close collaboration with pattern cutters and producers across Romania, Morocco, and Turkey. I'm passionate about translating catwalk trends into wearable wardrobe staples, creating distinctive print handwriting, and driving fast, high-quality production in partnership with textile houses and print studios. I enjoy mentoring teams, shaping design direction, and delivering pieces that perform commercially while staying true to brand handwriting. I'm seeking a senior design leadership role where I can leverage my experience to grow brands and contribute to design excellence.…Hi, I'm Kelli Beaumont, a design director with 20+ years of experience in woven, jersey, daywear and occasionwear. I've built and led creative teams across in-house showrooms and retailer briefs, delivering fresh, commercially viable collections for premium high street brands and supermarkets. My approach blends trend intuition with a customer-first mindset, focusing on versatile soft separates and print-led stories, always balancing beauty with cost efficiency through close collaboration with pattern cutters and producers across Romania, Morocco, and Turkey. I'm passionate about translating catwalk trends into wearable wardrobe staples, creating distinctive print handwriting, and driving fast, high-quality production in partnership with textile houses and print studios. I enjoy mentoring teams, shaping design direction, and delivering pieces that perform commercially while staying true to brand handwriting. I'm seeking a senior design leadership role where I can leverage my experience to grow brands and contribute to design excellence.

Available to hire

Hi, I’m Kelli Beaumont, a design director with 20+ years of experience in woven, jersey, daywear and occasionwear. I’ve built and led creative teams across in-house showrooms and retailer briefs, delivering fresh, commercially viable collections for premium high street brands and supermarkets. My approach blends trend intuition with a customer-first mindset, focusing on versatile soft separates and print-led stories, always balancing beauty with cost efficiency through close collaboration with pattern cutters and producers across Romania, Morocco, and Turkey.

I’m passionate about translating catwalk trends into wearable wardrobe staples, creating distinctive print handwriting, and driving fast, high-quality production in partnership with textile houses and print studios. I enjoy mentoring teams, shaping design direction, and delivering pieces that perform commercially while staying true to brand handwriting. I’m seeking a senior design leadership role where I can leverage my experience to grow brands and contribute to design excellence.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Freelance Designer at Kind Beginnings

September 1, 2023 - Present

Bespoke upholstery, accessories & handmade clothing. Kind Beginnings is a creative outlet while seeking full-time employment, producing one-of-a-kind pieces and reimagining garments and furniture with fresh, playful design.

Design Director at Charming Designs

July 1, 2023 - October 20, 2025

Responsible for developing a highly commercial, evolving in-house range; led the design team and managed a fast-paced in-house sample room; ensured concept-to-sample execution; worked with factories in Romania and Morocco; partnered with UK/European print studios to develop a distinctive print handwriting aligned with trends and briefs; collaborated with pattern makers to maintain cost-efficient production; sourced trims and maintained supplier communication; produced up to 10 showroom items per day and created trend boards, print stories, color palettes, and silhouette directions.

Senior Designer at Fashion Group- Design House

April 1, 2017 - October 20, 2025

Created bold, feminine collections for key retailers; ensured competitive price points without compromising style; managed UK and Turkey sample rooms; collaborated with in-house print studio NARA and Bursa, Turkey factory; led development of woven fabrics with European and Far East mills; delivered soft separates and supported production flow with offshore partners; delivered detailed spec packs and maintained high quality control.

Design Director at Fashion Nation

July 1, 2020 - October 20, 2025

Spearheaded development of occasion-wear collections with engineered digital placement prints, elevated trim detailing, hardware, and lace. Created the exclusive 'Sapphire' range for Wallis stores; focused on soft tailoring to complement printed products and jersey dressing, using drape and fabric manipulation to craft flattering silhouettes. Led Ponte Roma dress packs and contributed to year-on-year growth alongside jacquard designs for key product areas.