“Hi, I’m Julia, a freelance designer with over 15 years of expertise in
activewear, outdoor, and performance apparel. My experience spans
long-term collaborations and in-house roles with leading brands such as
Maier Sports, Mammut, and Puma, as well as dynamic projects with
innovative start-ups like Run WTF.
What sets me apart is the blend of hands-on sportswear design skills with
strategic concept development. I cover the full spectrum: creative direction,
moodboards, trend research, color card, tech packs, and production files -
always complemented by market-focused product and collection strategies.
This unique combination enables me to create sportswear concepts that
seamlessly merge creativity, functionality, and commercial success.”
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