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Hi, I’m Sofia Martinez, a jewelry designer and sales specialist based in Sarasota, Florida. I design, produce, and sell high-end jewelry in 18k gold and sterling silver, blending my industrial design background with practical jewelry-making to create pieces that are both beautiful and wearable. Over the past 5+ years I have built strong client relationships, managed retail operations, and shaped merchandising and product presentation across my own brands and retail roles. I enjoy guiding clients with technical knowledge and an eye for aesthetics to curate meaningful purchases and lasting connections.…Hi, I’m Sofia Martinez, a jewelry designer and sales specialist based in Sarasota, Florida. I design, produce, and sell high-end jewelry in 18k gold and sterling silver, blending my industrial design background with practical jewelry-making to create pieces that are both beautiful and wearable. Over the past 5+ years I have built strong client relationships, managed retail operations, and shaped merchandising and product presentation across my own brands and retail roles. I enjoy guiding clients with technical knowledge and an eye for aesthetics to curate meaningful purchases and lasting connections.

Sofia Martinez

Designer, Brand Designer, Graphic Designer, +2

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Hi, I’m Sofia Martinez, a jewelry designer and sales specialist based in Sarasota, Florida. I design, produce, and sell high-end jewelry in 18k gold and sterling silver, blending my industrial design background with practical jewelry-making to create pieces that are both beautiful and wearable. Over the past 5+ years I have built strong client relationships, managed retail operations, and shaped merchandising and product presentation across my own brands and retail roles. I enjoy guiding clients with technical knowledge and an eye for aesthetics to curate meaningful purchases and lasting connections.…Hi, I’m Sofia Martinez, a jewelry designer and sales specialist based in Sarasota, Florida. I design, produce, and sell high-end jewelry in 18k gold and sterling silver, blending my industrial design background with practical jewelry-making to create pieces that are both beautiful and wearable. Over the past 5+ years I have built strong client relationships, managed retail operations, and shaped merchandising and product presentation across my own brands and retail roles. I enjoy guiding clients with technical knowledge and an eye for aesthetics to curate meaningful purchases and lasting connections.

Available to hire

Hi, I’m Sofia Martinez, a jewelry designer and sales specialist based in Sarasota, Florida. I design, produce, and sell high-end jewelry in 18k gold and sterling silver, blending my industrial design background with practical jewelry-making to create pieces that are both beautiful and wearable.

Over the past 5+ years I have built strong client relationships, managed retail operations, and shaped merchandising and product presentation across my own brands and retail roles. I enjoy guiding clients with technical knowledge and an eye for aesthetics to curate meaningful purchases and lasting connections.

Skills

Microsoft Office

Logo

Product Design

Experience Level

Microsoft Office

Expert

Logo

Expert

Product Design

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Founder & Sales Manager at Sofia Martinez Joyas

September 1, 2023 - October 20, 2025

Designed and crafted over 200 unique jewelry pieces in 18k gold and 925 silver. Managed direct sales and custom orders for weddings and events. Oversaw retail presence including product photography, social media, catalogs, and online shop. Developed merchandising and display strategies to maximize sales appeal.

Designer & Sales Representative at Alma Santa

October 1, 2018 - October 20, 2025

Created and sold handcrafted sterling silver jewelry collections. Provided personalized client consultations, guiding customers through materials, styles, and custom designs. Handled retail sales, inventory, and brand communication. Built loyal customer base through strong after-sales service and attention to detail.

Co-Founder & Retail Sales Manager at Casa Lola

January 1, 2018 - October 20, 2025

Co-managed a retail store specialized in custom furniture and home goods. Responsible for customer experience, sales floor management, product display, and merchandising. Oversaw design and production of custom products, strengthening client relationships and repeat business.

Marketing & Business Development Coordinator at Espacio Ingenieria

September 1, 2023 - October 20, 2025

Prospected and retained clients, managed relationships, and created marketing materials.

Design and Prepress Coordinator at Rotativas Córdoba S.A.

September 1, 2019 - October 20, 2025

Coordinated production and delivery of packaging design, ensuring client satisfaction.