Thai Duong (Liam)
Hi, I’m Thai Duong (Liam).
About
Hi, I’m Thai Duong (Liam). I’m a strategic Marketing & Community Manager with 8+ years of experience building marketing engines from scratch, scaling global Web3 communities, and delivering multi-million-dollar campaigns for startups and international organizations. I’ve led initiatives across branding, content, demand generation, and investor marketing to drive adoption and revenue growth, while coordinating cross-functional teams to deliver impact.
If there’s a task you haven’t seen me do yet, it doesn’t mean I can’t do it — it simply means I haven’t had the perfect opportunity to show it. Give me that chance, and I’ll execute it flawlessly.
- 6 years' experience
- Joined October 2025
Skills· 1
Languages
- EnglishFluent
- VietnameseFluent
Industry experience
- Software & Internet
- Professional Services
- Government
- Non-Profit Organization
- Media & Entertainment
Work experience· 5 roles
Supported a $74.4M USAID program, ensuring global operations compliance and efficient project delivery. Coordinated 70+ high-level events and meetings with government ministries, donors, and partners, aligning with strategic program objectives. Oversaw 200+ service procurements (transportation, interpretation, logistics) and recruited 15 consultants, ensuring operational excellence. Maintained vendor relationships and provided performance assessments to inform strategic sourcing decisions.
Executed community engagement campaigns across Telegram, Discord, TikTok, and Reddit; adapted content for different audience segments; designed education campaigns driving a 2000% surge in active users; established FUD response protocols; managed Zendesk support operations resolving 1,000+ tickets with improved SLA compliance.
Built WORLD 3's marketing system from zero: established brand voice, content calendar, and funnel design that scaled Twitter/X to 200K+ followers and Discord to 80K; created loyal, high-retention communities; led cross-functional collaboration across product, design and KOLs; and drove adoption and growth. Led campaign execution and demand generation, including multi-tier campaigns, A/B tests, KPI dashboards, and influencer partnerships; oversaw investor materials and product marketing strategies; designed content strategy and storytelling; and structured analytics and performance tracking to optimize ROI.
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