KP

Kate Perzynska

Available to hire

I am an experienced Content & SEO Leader with over 12 years of experience in scaling B2B SaaS growth. My passion lies in crafting powerful marketing strategies and leveraging AI to enhance workflows.

About

I am an experienced Content & SEO Leader with over 12 years of experience in scaling B2B SaaS growth. My passion lies in crafting powerful marketing strategies and leveraging AI to enhance workflows. I thrive on collaboration and consistently aim to deliver measurable results for cross-functional teams.

  • 6 years' experience
  • Joined October 2025

Skills· 1

Languages

  • EnglishFluent
  • PolishFluent
  • GermanIntermediate

Industry experience

  • Software & Internet
  • Professional Services
  • Media & Entertainment

Work experience· 5 roles

Head of Content · GuideflowMay 2025 – Present · 1 yr 7 mos

Joined the team to develop content strategy and production, focusing on building and working with AI agents. Actively contributing to a major product and website launch.

Head of Content, Product · FruitsJan 2025 – Oct 2025 · 10 mos

Increased domain authority from 51 to 66 in 9 months and improved feature adoption through contextual guidance.

Content Team Lead · Prowly (SEMrush)Jan 2024 – Oct 2025 · 1 yr 10 mos

Increased content production from 4 to 15 publications monthly while targeting commercial phrases that became consistent MQL sources.

Head of Content & SEO · SurvicateJan 2023 – Oct 2025 · 2 yrs 10 mos
Head of Organic · PackhelpJan 2020 – Oct 2025 · 5 yrs 10 mos

Education

Master's Degree in Journalism and Communications · University of Warsaw2013
Bachelor's Degree in Finance and Economics · Warsaw School of Economics2011

Certifications and awards

Certification in Distributed Management2030 – 2025

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