Hi, I’m Michelle Prada, a graphic designer based in Aragua, Venezuela, with over five years of experience creating visual identities, branding, and strategic communications for companies and tech startups. I enjoy collaborating with teams to craft visuals that clarify messaging and enhance brand presence. I specialize in visual communication for marketing campaigns, social media, websites, landing pages, and user interfaces (UI), and I love turning complex ideas into clean, impactful visuals that engage audiences.…

Michelle Prada

Hi, I’m Michelle Prada, a graphic designer based in Aragua, Venezuela, with over five years of experience creating visual identities, branding, and strategic communications for companies and tech startups. I enjoy collaborating with teams to craft visuals that clarify messaging and enhance brand presence. I specialize in visual communication for marketing campaigns, social media, websites, landing pages, and user interfaces (UI), and I love turning complex ideas into clean, impactful visuals that engage audiences.…

Available to hire

Hi, I’m Michelle Prada, a graphic designer based in Aragua, Venezuela, with over five years of experience creating visual identities, branding, and strategic communications for companies and tech startups. I enjoy collaborating with teams to craft visuals that clarify messaging and enhance brand presence.

I specialize in visual communication for marketing campaigns, social media, websites, landing pages, and user interfaces (UI), and I love turning complex ideas into clean, impactful visuals that engage audiences.

See more

Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Graphic Designer at Teravision Technologies
January 1, 2025 - October 21, 2025
Designed internal and external brand communications; collaborated with the UX/UI team to design screens for apps and websites; produced high- impact marketing assets and led creative campaigns to announce new collections.
Graphic Designer & Web Designer at MACUTO
January 1, 2022 - December 31, 2025
Led visual development in corporate communication (internal & external), creating a system of at least 20 Master Slides and templates that helped standardize the company's visual identity and improve design workflow efficiency. Contributed to designing multiple screens for apps and websites, applying usability principles and maintaining visual coherence. Created communication templates such as slides, social media posts, papers, emails, and planners for the company.
Graphic Designer & Marketing at MACUTO
January 1, 2020 - December 31, 2022
Designed full visual identities for 6 campaigns on new retail collections, including all printed materials (flyers, posters, billboards). Created a monthly Instagram grid that grew the company’s communications and increased client engagement by 30%.
Graphic Designer at Tiendas Macuto
January 1, 2020 - October 21, 2025
Conceptualized and designed a range of promotional assets including flyers, promotional posters, social media posts alongside printed media in small and large formats.

Education

Arts and Graphic Design at Arturo Michelena University
January 1, 2015 - January 1, 2019
Specialized Courses in Graphic Design, Art & Design, Marketing and Graphic Design at Graphic Design Specialized Courses
January 1, 2019 - January 1, 2020

Qualifications

Bachelor’s Degree in Arts & Graphic Design
January 1, 2015 - December 31, 2019
Adobe Suite for Design and Motion (Advanced)
January 1, 2017 - December 31, 2019

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services