As a strategic and results-driven Director of Digital Marketing with over eighty years of experience in media, public relations, and digital marketing, I have successfully led strategic campaigns that strengthened institutional branding, visibility, and stakeholder engagement. I bring expertise in content creation, digital communication, and social media management, along with proven ability to supervise teams and collaborate with media, academic partners, and key collaborators. Passionate about aligning branding and promotion with organizational goals, I am committed to driving impactful promotion and digital marketing strategies.

Abdur Rahim

As a strategic and results-driven Director of Digital Marketing with over eighty years of experience in media, public relations, and digital marketing, I have successfully led strategic campaigns that strengthened institutional branding, visibility, and stakeholder engagement. I bring expertise in content creation, digital communication, and social media management, along with proven ability to supervise teams and collaborate with media, academic partners, and key collaborators. Passionate about aligning branding and promotion with organizational goals, I am committed to driving impactful promotion and digital marketing strategies.

Available to hire

As a strategic and results-driven Director of Digital Marketing with over eighty years of experience in media, public relations, and digital marketing, I have successfully led strategic campaigns that strengthened institutional branding, visibility, and stakeholder engagement. I bring expertise in content creation, digital communication, and social media management, along with proven ability to supervise teams and collaborate with media, academic partners, and key collaborators. Passionate about aligning branding and promotion with organizational goals, I am committed to driving impactful promotion and digital marketing strategies.

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Work Experience

Director of Digital Marketing at Indigo Headwear
January 1, 2022 - Present
Led integrated marketing and promotional strategies for a multi-brand e-commerce portfolio (e.g., BongoPirAn, Smartsbd, Muzmah, IconShopper, SkyMissbd, Amazon). Designed and executed end-to-end marketing strategies aligned with organizational goals and audience engagement. Analyzed traffic, conversions, and sales to refine campaigns, managed PPC and media buying, supervised cross-functional teams and affiliates to deliver high-quality content, and implemented real-time dashboards to optimize ROI and sustain growth.

Education

B.Sc. in Software Engineering at Daffodil International University
January 11, 2030 - January 1, 2018
M.S. in Software Engineering at Southwest University of Science and Technology (Mianyang, Sichuan), China
January 11, 2030 - January 1, 2025
Data-Driven Digital Marketing: E-commerce Strategy at BongoPirAn Online
January 1, 2020 - January 1, 2022

Qualifications

Google Analytics Certification
January 1, 2022 - October 22, 2025
Advanced Google Analytics
January 1, 2025 - October 22, 2025
Digital Advertising Certification
January 1, 2025 - October 22, 2025
Content Marketing Certification
January 1, 2025 - October 22, 2025
Social Media Marketing Certification
January 1, 2025 - October 22, 2025

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services, Retail

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