Hi, I’m IuliiA MacGill, a dynamic and results-driven marketing professional with extensive experience running end-to-end campaigns across digital and offline channels. I excel at managing projects, driving stakeholder engagement, and implementing data-driven strategies to elevate brand visibility and ROI. I have a proven track record of executing multi-channel initiatives in both local and international markets, delivering measurable growth and building strong relationships with stakeholders. I’m seeking to leverage my campaign management, digital marketing, and creative problem-solving skills within a forward-thinking organization. I value innovation, data-led decision making, and collaborative teamwork, and I’m excited to help your brand reach its goals through impactful, ROI-focused marketing.

IULIIA MACGILL

Hi, I’m IuliiA MacGill, a dynamic and results-driven marketing professional with extensive experience running end-to-end campaigns across digital and offline channels. I excel at managing projects, driving stakeholder engagement, and implementing data-driven strategies to elevate brand visibility and ROI. I have a proven track record of executing multi-channel initiatives in both local and international markets, delivering measurable growth and building strong relationships with stakeholders. I’m seeking to leverage my campaign management, digital marketing, and creative problem-solving skills within a forward-thinking organization. I value innovation, data-led decision making, and collaborative teamwork, and I’m excited to help your brand reach its goals through impactful, ROI-focused marketing.

Available to hire

Hi, I’m IuliiA MacGill, a dynamic and results-driven marketing professional with extensive experience running end-to-end campaigns across digital and offline channels. I excel at managing projects, driving stakeholder engagement, and implementing data-driven strategies to elevate brand visibility and ROI. I have a proven track record of executing multi-channel initiatives in both local and international markets, delivering measurable growth and building strong relationships with stakeholders.

I’m seeking to leverage my campaign management, digital marketing, and creative problem-solving skills within a forward-thinking organization. I value innovation, data-led decision making, and collaborative teamwork, and I’m excited to help your brand reach its goals through impactful, ROI-focused marketing.

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Work Experience

Social Media & Marketing Coordinator at IntoWork Australia
February 1, 2025 - Present
Manage digital content across multiple brands (MRAEL, HTN, ATCNB, CTC), ensuring brand compliance and engagement. Design and deliver marketing collateral (flyers, banners, event signage, certificates) and develop content calendars. Produce EDM campaigns, update WordPress blogs and webpages, and create visual assets with Adobe Creative Suite and Canva. Conduct campaign reporting and manage end-to-end projects from planning through post-campaign analysis. Achievements: Increased overall engagement across social platforms by 76% and improved click-through rates by 4x in the first quarter; generated high-quality leads; delivered multiple concurrent campaigns under tight deadlines.
Marketing Event Coordinator at Multicultural Community Centre
January 31, 2025 - October 22, 2025
Coordinated marketing and PR for Technicolour Multicultural Festival; liaised with media, Brisbane City Council, and Queensland Government for branding and sponsorship alignment. Developed organic campaigns yielding 600+ registrations in a month; led Facebook/Instagram paid campaigns achieving 2,500+ registrations at under $1 CPC; managed cross-platform content and POS materials.
Project Marketing Coordinator at Exponenta
July 31, 2023 - October 22, 2025
Managed ATL/BTL content and promotional materials; led global social media strategy across YouTube, VK, Facebook, and Telegram (100k+ followers); revamped corporate website for improved engagement; developed email campaigns achieving 24% open rate; built 35 digital ad campaigns increasing leads and improving conversion by 28%.
Marketing Coordinator at QSOFT
January 31, 2022 - October 22, 2025
Planned online and offline events; collaborated with SEO and PPC teams to drive website traffic by 33%; produced presentations, brochures, POS materials, websites and social media content; ran targeted ads on Instagram, Facebook, and VK, measuring improvements in visitation (125%) and engagement (43%).
Direct Marketing Coordinator at Global FinTech Company
August 31, 2021 - October 22, 2025
Developed and executed direct marketing strategies driving 30% revenue growth; led email marketing campaigns with 45% open rate; implemented A/B testing yielding up to 20% CTR improvements; built customer journeys via triggered emails and newsletters; collaborated with project leads and designers to deliver engaging email campaigns.
Junior PR Specialist at WantResult (Marketing SaaS Provider)
December 31, 2020 - October 22, 2025
Performed market and public opinion research; managed monthly calendars for PR, social media, and content submissions; organized events increasing lead generation by 30%; contributed to SEO content increasing website traffic by 23% and acquiring ~70 new customers monthly; helped automate phone call scripts to improve sales conversions by 30%.

Education

Bachelor of Advertising and Public Relations at Peoples' Friendship University, Moscow, Russia
September 1, 2017 - December 1, 2021
Certificate I in Workplace Skills (BSB10120) at Asian Pacific Institute, Newmarket, QLD, Australia
December 1, 2024 - December 1, 2024

Qualifications

Working Rights: Unlimited work entitlements in Australia
January 11, 2030 - October 22, 2025

Industry Experience

Professional Services, Media & Entertainment, Education, Non-Profit Organization, Software & Internet