Tosin Agbolade
Hi, I'm Tosin Precious Agbolade, a digital marketing specialist with over 4 years of experience in omnichannel marketing.
About
Hi, I’m Tosin Precious Agbolade, a digital marketing specialist with over 4 years of experience in omnichannel marketing. I’m passionate about data analytics and comfortable with reading numbers; I enjoy turning data into actionable strategies. I’ve contributed to implementing strategies tailored to client needs and managed programmatic and social advertising campaigns.
In my work, I focus on optimizing ROI through yield management, monitoring KPIs, and collaborating with cross-functional teams to drive growth. I’m based in Paris, France, and I’m excited to bring data-driven insights to new challenges.
- 7 years' experience
- Joined October 2025
Languages
- EnglishFluent
- FrenchIntermediate
Industry experience
- Media & Entertainment
- Software & Internet
- Retail
- Professional Services
- Travel & Hospitality
- Education
- Other
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Work experience· 5 roles
Set up, launched, and optimized programmatic and social campaigns for various objectives (branding, traffic, and acquisition) with at least a €20k monthly budget. Delivered daily performance analysis in a multi-DSP environment (Xandr, DV360, Amazon, Meta Business Manager, LinkedIn, etc.). Developed yield management strategies to identify opportunities for improving advertiser ROI.
Designed a model to track CPD brand visibility across 22 retail sites to guide strategic media investments on media channels. Launched a project identifying a new product line that increased revenue by 25% for WOB e-commerce. Monitored e-commerce KPIs of key products and valued offers to provide business insights to online brand managers.
Created and managed monthly promotional planners for Reunion Island campaigns across all channels to increase awareness and engagement. Established SEO content on priority web pages using keyword research tools. Designed mockups and visual content using Canva for user engagement.
Education
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