I am a Business & Marketing Analytics professional with a focus on social media analytics, data visualization, and campaign performance reporting. I enjoy turning data into clear, actionable insights that inform strategy and drive engagement. I combine creative content strategy with analytical tools to craft compelling campaigns and measurable outcomes for marketing stakeholders.

Asiya Hanif

I am a Business & Marketing Analytics professional with a focus on social media analytics, data visualization, and campaign performance reporting. I enjoy turning data into clear, actionable insights that inform strategy and drive engagement. I combine creative content strategy with analytical tools to craft compelling campaigns and measurable outcomes for marketing stakeholders.

Available to hire

I am a Business & Marketing Analytics professional with a focus on social media analytics, data visualization, and campaign performance reporting. I enjoy turning data into clear, actionable insights that inform strategy and drive engagement.

I combine creative content strategy with analytical tools to craft compelling campaigns and measurable outcomes for marketing stakeholders.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Beginner
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Work Experience

Social Media Executive at Faisal Khan & Company
January 1, 2025 - Present
Manage and analyze campaign data using Google Analytics, Looker Studio, and Meta Business Suite. Design visual reports and presentations for marketing stakeholders using Canva and Gamma. Track KPIs (reach, engagement, CTR) to refine social media strategies and improve ROI. Collaborate with marketing teams to align content strategy with data-driven insights.
Associate Pre-Sales at Faisal Khan & Company
July 1, 2023 - October 23, 2025
Conducted data-driven sales and market analysis to identify client opportunities. Supported proposal development with trend analysis and CRM insights. Created dashboards and reports using Power BI and Excel to track key performance metrics.
Sales Intern at Faisal Khan & Company
October 1, 2019 - October 23, 2025
Assisted sales and marketing initiatives through client data organization and reporting.
Sales Consultant (Intern) at EFU Life Assurance Ltd.
August 1, 2015 - October 23, 2025
Supported client coordination and administrative reporting during internship.
Associate Pre -Sales at Faisal Khan & Company
November 1, 2019 - July 1, 2023
Conducted data-driven sales and market analysis to identify client opportunities. Supported proposal development with trend analysis and CRM insights. Created dashboards and reports using Power BI and Excel to track key performance metrics.

Education

Master's in Data Science and Business Analytics at Asia Pacific University of Technology and Innovation (APU)
January 1, 2017 - January 1, 2018
Bachelor's in Business Administration at Iqra University
January 1, 2013 - January 1, 2016
Master’s in Data Science and Business Analytics at Asia Pacific University of Technology and Innovation (APU)
January 1, 2017 - January 1, 2018
Bachelor’s in Business Administration at Iqra University
January 1, 2013 - January 1, 2016

Qualifications

Google Analytics Academy – Analytics for Beginners & Advanced
January 11, 2030 - October 23, 2025
DataCamp – Applied Machine Learning
January 11, 2030 - October 23, 2025
Data Visualization with Python
January 11, 2030 - October 23, 2025
R Sentiment Analysis Workshop
January 11, 2030 - October 23, 2025
Leadership & Presentation Skills seminars (Flow, Youth Parliament, IRTIQA)
January 11, 2030 - October 23, 2025
Google Analytics Academy – Analytics for Beginners
January 11, 2030 - December 23, 2025
Google Analytics Academy – Advanced
January 11, 2030 - December 23, 2025
DataCamp – Applied Machine Learning
January 11, 2030 - December 23, 2025
DataCamp – Data Visualization with Python
January 11, 2030 - December 23, 2025
R Sentiment Analysis Workshop – Asia Pacific University
January 11, 2030 - December 23, 2025
Leadership & Presentation Skills seminars (Flow, Youth Parliament, IRTIQA)
January 11, 2030 - December 23, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education