Hi there! I’m Mary Malott, a marketing and communications professional with a decade of experience in brand development, campaigns, and multimedia. Currently, I’m the Senior Marketing Advisor at NorQuest College, where I collaborate with faculties across the college to identify marketing needs, craft strategies, and measure results to boost student recruitment and engagement. I’ve led award-winning initiatives like the #1000Women campaign and launched NorQuest’s 'Back To School Again' podcast, while helping position the college as an innovative learning community. My approach is creative, collaborative, and student-focused, and I’m excited to bring my energy and leadership to SAMU as Director of Marketing and Communications.

Mary Malott

Hi there! I’m Mary Malott, a marketing and communications professional with a decade of experience in brand development, campaigns, and multimedia. Currently, I’m the Senior Marketing Advisor at NorQuest College, where I collaborate with faculties across the college to identify marketing needs, craft strategies, and measure results to boost student recruitment and engagement. I’ve led award-winning initiatives like the #1000Women campaign and launched NorQuest’s 'Back To School Again' podcast, while helping position the college as an innovative learning community. My approach is creative, collaborative, and student-focused, and I’m excited to bring my energy and leadership to SAMU as Director of Marketing and Communications.

Available to hire

Hi there! I’m Mary Malott, a marketing and communications professional with a decade of experience in brand development, campaigns, and multimedia. Currently, I’m the Senior Marketing Advisor at NorQuest College, where I collaborate with faculties across the college to identify marketing needs, craft strategies, and measure results to boost student recruitment and engagement. I’ve led award-winning initiatives like the #1000Women campaign and launched NorQuest’s ‘Back To School Again’ podcast, while helping position the college as an innovative learning community.

My approach is creative, collaborative, and student-focused, and I’m excited to bring my energy and leadership to SAMU as Director of Marketing and Communications.

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Language

English
Fluent

Work Experience

Cannabis Educator at Fire and Flower
January 1, 2019 - October 23, 2025
Create an exceptional customer experience through product knowledge and education, ensuring compliance with provincial regulations. Work in a team environment to educate customers and support sales. Recruited, interviewed, and onboarded volunteers to assist with programs and fundraising events; monitored volunteer performance and compliance; represented the organization at board meetings and industry events.
Marketing and Communications Consultant at MacEwan University
January 1, 2018 - October 23, 2025
Contributed to the development of Campus Services’ brand, reputation, marketing and communications strategy. Identified key audience groups across divisions to build effective marketing plans. Developed and implemented strategic marketing plans including brand discovery, graphic and web design, social media, internal and external communications, and public relations. Created creative briefs for technical, conceptual, and content development of campaigns; delivered record-high marketing campaign response rates and successful launches.
Senior Marketing Advisor at NorQuest College
January 1, 2018 - Present
Collaborate with clients throughout the college to identify marketing needs and objectives, advise and execute marketing strategies, and communicate results. Write, edit, and oversee production and placement of advertising, collateral, promotional items, and advertorials. Manage and execute marketing plans for divisional and institutional campaigns across print, online, out-of-home, radio, collateral, web, media buys, and social media. Coordinate with design teams to fulfill marketing campaigns and promotional strategies.
Senior Communications Coordinator at Parent Link Alberta
January 1, 2014 - October 23, 2025
Develop and manage program collateral, communications, social media, and website upgrades. Recruit, interview, and onboard volunteers to support programs and events. Monitor volunteer performance and compliance with policies. Represent the organization at board meetings and industry events.
Sales and Marketing Manager at Silverbirch Hotels and Resorts
January 1, 2012 - October 23, 2025
Develop strategic marketing and sales plans to meet company goals and budgets. Create press releases, RFPs, media buy-ins, and formal presentations. Secure new business developments and partnerships to drive growth.

Education

Bachelor of Arts (BA) at Concordia University College of Alberta
January 1, 2004 - January 1, 2008

Qualifications

PROSCI Change Management Certificate
January 1, 2015 - October 23, 2025
Leadership and Intercultural Management Certificate
January 1, 2018 - October 23, 2025
Leadership: Communication, Collaboration and Relationship Building Certificate
January 1, 2019 - October 23, 2025
PROSCI Change Management Certificate
January 1, 2015 - October 23, 2025
Leadership and Intercultural Management Certificate
January 1, 2018 - October 23, 2025
Leadership: Communication, Collaboration and Relationship Building Certificate
January 1, 2019 - October 23, 2025

Industry Experience

Education, Travel & Hospitality, Retail, Professional Services, Media & Entertainment