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Hi, I’m Su Wang. I’m a strategic, results-driven account manager and marketer with international experience at TikTok and e-commerce expertise from Alibaba. I’ve driven 130-150% GMV growth, launched high-impact digital campaigns, and managed large-scale consumer accounts. I’m known for cross-functional leadership, integrated media and creative planning, and building strong, long-term client partnerships. I thrive in fast-paced environments where collaboration across teams delivers measurable ROI.…Hi, I’m Su Wang. I’m a strategic, results-driven account manager and marketer with international experience at TikTok and e-commerce expertise from Alibaba. I’ve driven 130-150% GMV growth, launched high-impact digital campaigns, and managed large-scale consumer accounts. I’m known for cross-functional leadership, integrated media and creative planning, and building strong, long-term client partnerships. I thrive in fast-paced environments where collaboration across teams delivers measurable ROI.

Su Wang

Marketing Strategist, Brand Strategist, Content Creator, +4

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Hi, I’m Su Wang. I’m a strategic, results-driven account manager and marketer with international experience at TikTok and e-commerce expertise from Alibaba. I’ve driven 130-150% GMV growth, launched high-impact digital campaigns, and managed large-scale consumer accounts. I’m known for cross-functional leadership, integrated media and creative planning, and building strong, long-term client partnerships. I thrive in fast-paced environments where collaboration across teams delivers measurable ROI.…Hi, I’m Su Wang. I’m a strategic, results-driven account manager and marketer with international experience at TikTok and e-commerce expertise from Alibaba. I’ve driven 130-150% GMV growth, launched high-impact digital campaigns, and managed large-scale consumer accounts. I’m known for cross-functional leadership, integrated media and creative planning, and building strong, long-term client partnerships. I thrive in fast-paced environments where collaboration across teams delivers measurable ROI.

Available to hire

Hi, I’m Su Wang. I’m a strategic, results-driven account manager and marketer with international experience at TikTok and e-commerce expertise from Alibaba. I’ve driven 130-150% GMV growth, launched high-impact digital campaigns, and managed large-scale consumer accounts.

I’m known for cross-functional leadership, integrated media and creative planning, and building strong, long-term client partnerships. I thrive in fast-paced environments where collaboration across teams delivers measurable ROI.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Chinese

Advanced

Work Experience

Stockroom Associate at Massimo Dutti

January 1, 2025 - January 1, 2025

Managed the daily operations of the stockroom, including receiving, organizing, and replenishing merchandise.

Stockroom Associate at Massimo Dutti

January 1, 2025 - October 23, 2025

Managed the daily operations of the stockroom, including receiving, organizing, and replenishing merchandise.

Luxury Brand Key Account Manager at Buy Quickly

October 1, 2023 - October 1, 2023

Built and maintained strategic partnerships with L’Oréal Group divisions and Unilever on TikTok livestreaming. Led end-to-end livestream and creative campaign execution for top-tier beauty and fashion brands, e.g., L’Oréal Paris, Fenty Beauty, Biotherm, Christian Louboutin, Moose Knuckles.

Luxury Brand Key Account Manager at Buy Quickly

October 1, 2023 - October 23, 2025

Built and maintained strategic partnerships with L’Oréal Group divisions and Unilever on TikTok livestreaming. Led end-to-end livestream and creative campaign execution for top-tier beauty and fashion brands, e.g. L’Oréal Paris, Fenty Beauty, Biotherm, Christian Louboutin, and Moose Knuckles.

Creative Key Account Manager at TikTok

December 1, 2022 - December 1, 2022

Achieved 170% OKR completion in 3 months; exceeded brand exposure by 30%; 10% increase in client sales. Developed business opportunities by managing client relationships across agencies, channels and affiliates. Initiated 40+ marketing projects with top global brands, e.g., Gatorade, Nestlé, Häagen-Dazs. Managed full project lifecycle: budget control, timeline alignment, vendor management.

Integrated Marketing Operation at TikTok

December 1, 2022 - December 1, 2022

Award: 170% OKR accomplishment, No.1 of the team’s top 100 of the year. Dedicated SEA marketing campaigns achieving 130% - 180% of GMV targets, incubating TikTok Indonesian brands, surpassing 130% of brand impression YoY. Planned IP cobranding marketing plan, e.g., GMV target, package bonus, KOL and merchandise strategy. Oversaw the execution of integrated campaigns covering creative production, stakeholder approval.

Creative Key Account Manager at TikTok

December 1, 2022 - October 23, 2025

Developed business opportunities by managing client relationships across agencies, channels and affiliates. Initiated 40+ marketing projects with top global brands (e.g. Gatorade, Nestlé, Häagen-Dazs). Managed full project lifecycle: budget control, timeline alignment, and vendor management.

Integrated Marketing Operation at TikTok

December 1, 2022 - October 23, 2025

Award-winning integrated SEA marketing campaigns achieving 130%–180% of GMV targets; incubated TikTok Indonesian brands and planned IP cobranding marketing plans. Oversaw the execution of integrated campaigns covering creative production and stakeholder approvals.

Business Development Manager at Alibaba Group

August 1, 2021 - August 1, 2021

Developed client acquisition and Go-to-Market strategy (market entry plan, competitive analysis, sales funnel). Led cross-functional collaboration (operations, merchant growth, creative teams) to help the client establish e-commerce teams, build brand assets, and execute digital marketing campaigns.

Business Development Manager at Alibaba Group

August 1, 2021 - October 23, 2025

Developed client acquisition and Go-to-Market strategy (market entry plan, competitive analysis, sales funnel). Led cross-functional collaboration (operations, merchant growth, creative teams) to help clients establish e-commerce teams, build brand assets, and execute digital marketing campaigns. Awarded top sales performance; contributed 65-70% of team OKRs and improved seller ROI by 15-20%.

Sales Operation at Weimob

July 1, 2020 - July 1, 2020

Analyzed target markets for SaaS product (CDP) in Tencent social platform, optimized sales funnels & B2B acquisition strategy. Improved conversion rate for the sales funnel and website performance. Executed multi-channel marketing campaigns, product launches, and trade events.

Sales Operation at Weimob

July 1, 2020 - October 23, 2025

Analyzed target markets for SaaS product (CDP) on Tencent social platform, optimized sales funnels & B2B acquisition strategy. Improved conversion rate for the sales funnel and website performance. Executed multi-channel marketing campaigns, product launches, and trade events.

Supervisor at Starbucks

August 1, 2015 - October 28, 2025

Leads the team to ensure smooth store operations and excellent customer experiences, taking on management and coordination responsibilities in the manager’s absence.

Supervisor at Starbucks

August 1, 2015 - Present

Leads the team to ensure smooth store operations and excellent customer experiences, taking on management and coordination responsibilities in the manager’s absence.