I’m an NYC-based visual designer with 20 years of multidisciplinary experience, dedicated to seamlessly merging image and typography. I have worked with in-house design teams, startups, and agencies, and I look forward to collaborating with teams and creative individuals to produce extraordinary work.…

Sonia Ana Ortiz

I’m an NYC-based visual designer with 20 years of multidisciplinary experience, dedicated to seamlessly merging image and typography. I have worked with in-house design teams, startups, and agencies, and I look forward to collaborating with teams and creative individuals to produce extraordinary work.…

Available to hire

I’m an NYC-based visual designer with 20 years of multidisciplinary experience, dedicated to seamlessly merging image and typography.

I have worked with in-house design teams, startups, and agencies, and I look forward to collaborating with teams and creative individuals to produce extraordinary work.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Senior Graphic Designer at Bray & Co.
May 1, 2025 - Present
Played a key role in shaping the visual identity of Fidium Fiber Internet and Re:Play Real Estate by creating engaging email templates, dynamic social media content, impactful banner ads, and polished print collateral. Partnered closely with the design director to mentor the creative team, offering guidance and direction throughout each project to ensure cohesive, high-quality design outcomes.
Senior Graphic Designer at Bray & Co.
May 1, 2025 - Present
Shaped the visual identity for Fidium Fiber Internet and Re:Play Real Estate by creating engaging email templates, dynamic social content, banner ads, and print collateral. Collaborated with the design director to mentor the creative team and ensure cohesive, high-quality design outcomes.
Art Director at Macy’s
November 1, 2024 - October 25, 2025
Designed specialty landing pages for Macy’s and Bloomingdale’s, and created in-house banner ads for Macy’s enterprise and store initiatives. Currently overseeing the creation of sitelets, ensuring all assets meet specifications and quality standards.
Art Director at Macy's
November 1, 2024 - October 25, 2025
Designed specialty landing pages for Macy’s and Bloomingdale’s, and created in-house banner ads for Macy’s enterprise and store initiatives. Oversaw the creation of sitelets, ensuring assets meet specifications and quality standards.
Senior Designer at Publicis Sapient
October 1, 2022 - October 25, 2025
Led a social campaign for Corteva, a subsidiary of DuPont, where I created MP4 animations and static posts for Instagram, Twitter, and Facebook. I sourced imagery and collaborated with copywriters to develop graphics that could be localized for various regions. Additionally, I contributed to the development of a new B2B website for Walgreens, working closely with the UX and engineering teams to create an updated platform for medical professionals to communicate with Walgreens.
Associate Creative Director at Razorfish
October 1, 2022 - Present
Contributed to the Mercedes Vans website, Mercedes Benz Financial Services website, and the MercedesMe app by designing updates across all three platforms. Collaborated with developers, copywriters, and UX designers to establish the visual identity and user experience. Additionally, performed background photo editing and retouching for the Vans website.
Senior Designer at Publicis Sapient
October 1, 2022 - October 25, 2025
Led a social campaign for Corteva (DuPont) with MP4 animations and static posts across Instagram, Twitter, and Facebook. Sourced imagery and collaborated with copywriters for region-localized graphics. Contributed to a new B2B Walgreens website with the UX and engineering teams to update the platform for medical professionals.
Associate Creative Director at Razorfish
October 1, 2022 - Present
Contributed to the Mercedes Vans website, Mercedes Benz Financial Services website, and the MercedesMe app by designing updates across all three platforms. Collaborated with developers, copywriters, and UX designers to establish visual identity and user experience. Performed background photo editing and retouching for the Vans website.
Digital Designer at SUPERGOOP!
May 1, 2022 - October 25, 2025
Oversaw the design of emails, web pages, digital advertising, and social media posts for the Supergoop brand. Gathered inspiration for ideation and utilized Photoshop, Figma, and After Effects to create engaging digital content. Additionally, performed front-end development by coding the site on a CMS platform through Shopify.
Digital Designer at Supergoop!
May 1, 2022 - October 25, 2025
Oversaw design of emails, web pages, digital advertising, and social posts. Sourced inspiration for ideation and used Photoshop, Figma, and After Effects to create engaging content. Performed front-end development by coding the site on a CMS platform via Shopify.
Digital Production Designer at KATE SPADE NEW YORK
January 1, 2022 - October 25, 2025
Translated creative concepts into actionable designs for domestic and international sales across all social media platforms, web pages, and emails. Cropped images for various third-party sites following the KSNY photo guidelines. Managed one designer and two interns, ensuring the quality of work remained top-tier and aligned with brand standards.
Digital Production Designer at Kate Spade New York
January 1, 2022 - October 25, 2025
Translated creative concepts into actionable designs for domestic and international sales across social, web, and emails. Cropped images per KSNY guidelines and managed one designer and two interns, ensuring top-tier quality and brand alignment.
Senior Designer at STRIVECTIN
October 1, 2018 - October 25, 2025
Conceptualized and produced emails, designed website pages on Demandware and Shopify, and created print brochures. Developed social media posts, Amazon A+ page content, and affiliate banner ads. Additionally, created illustrations for the brand Nia24.
Senior Designer at Strivectins
October 1, 2018 - October 25, 2025
Conceptualized and produced emails, designed website pages on Demandware and Shopify, and created print brochures. Developed social posts, Amazon A+ content, and affiliate banners. Created illustrations for Nia24.
Senior Designer at MANA PRODUCTS
June 1, 2018 - October 25, 2025
Conceptualized and produced digital and print collateral for various subsidiary companies under the Mana umbrella, including BLK/OPL, Your Name Pro, Style Edit, Junetics, and Gray Away. Art directed photo shoots and oversaw retouching processes. My digital work included emails, homepages, and banner ads for major clients like Google and Amazon, while print projects encompassed postcard designs and retail displays. Managed designers, photographers, retouchers, and interns to ensure high-quality work.
Senior Designer at Mana Products
June 1, 2018 - October 25, 2025
Conceptualized and produced digital and print collateral for subsidiaries including BLK/OPL, Your Name Pro, Style Edit, Junetics, and Gray Away. Art directed photo shoots and oversaw retouching. Digital work included emails, homepages, and banner ads for clients like Google and Amazon; print included postcards and retail displays. Managed designers, photographers, retouchers, and interns.
Freelance Creative at Self-employed / Freelance
March 1, 2005 - Present
With over 15 years of experience designing for major brands, I specialize in both print and digital creative solutions. In print, I crafted displays, duratrans, and packaging for esteemed cosmetic companies including Cay Skin, Eve Lom, Lipstick Queen, Maybelline, and NARS Cosmetics. On the digital side, I’ve developed websites, emails, social media content, and paid advertising for clients such as The Knot, Supergoop!, Birchbox, Kate Spade, and BLK/OPL.
Freelance Creative at Self-Employed / Freelance Creative
March 1, 2005 - Present
Over 15 years of experience delivering print and digital solutions. In print, crafted displays, duratrans, and packaging for Cay Skin, Eve Lom, Lipstick Queen, Maybelline, and NARS. In digital, developed websites, emails, social content, and paid advertising for The Knot, Supergoop!, Birchbox, Kate Spade, and BLK/OPL.

Education

BFA at Miami International University of Art & Design
January 1, 2002 - January 1, 2005
AA at Miami Dade College, Kendall Campus
January 1, 1999 - January 1, 2001
BFA, Graphic Design at AI Miami International University of Art and Design
January 1, 2002 - January 1, 2005
AA, Fine Arts at Miami Dade College, Kendall Campus
January 1, 1999 - January 1, 2001

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Other, Consumer Goods

Skills

Experience Level