Hi, I’m Maritza O. Martin Ibarrola, a graphic and web designer with over 20 years of experience delivering visually compelling branding and digital experiences across healthcare, media, government, e-learning, corporate, radio, and related industries. I excel at turning complex messages into clear visuals and leading cross-functional teams to produce engaging campaigns that boost brand presence. I thrive in collaborative environments, maintain brand consistency, manage digital assets, and coordinate with internal teams and vendors to deliver high-quality materials on time. I stay current with design trends and digital marketing techniques to craft visuals that resonate with audiences and drive measurable results.

Maritza O Martin Ibarrola

Hi, I’m Maritza O. Martin Ibarrola, a graphic and web designer with over 20 years of experience delivering visually compelling branding and digital experiences across healthcare, media, government, e-learning, corporate, radio, and related industries. I excel at turning complex messages into clear visuals and leading cross-functional teams to produce engaging campaigns that boost brand presence. I thrive in collaborative environments, maintain brand consistency, manage digital assets, and coordinate with internal teams and vendors to deliver high-quality materials on time. I stay current with design trends and digital marketing techniques to craft visuals that resonate with audiences and drive measurable results.

Available to hire

Hi, I’m Maritza O. Martin Ibarrola, a graphic and web designer with over 20 years of experience delivering visually compelling branding and digital experiences across healthcare, media, government, e-learning, corporate, radio, and related industries. I excel at turning complex messages into clear visuals and leading cross-functional teams to produce engaging campaigns that boost brand presence.

I thrive in collaborative environments, maintain brand consistency, manage digital assets, and coordinate with internal teams and vendors to deliver high-quality materials on time. I stay current with design trends and digital marketing techniques to craft visuals that resonate with audiences and drive measurable results.

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Experience Level

Expert
Expert

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Web Designer, Corporate Image & Special Projects at ATC S.A. de C.V.
August 1, 1997 - August 1, 1997
Designed and maintained websites with a focus on user-friendly experiences and visual consistency; developed corporate image and branding materials (logos, brochures, business cards); managed printing processes for high-quality production; led special design projects to meet deadlines and budget constraints.
Graphic & Web Designer at Radio Formula Group
January 1, 1999 - January 1, 1999
Created digital content for radio shows and online presence, enhancing the brand’s visual identity; collaborated with content teams on promotional materials and digital graphics; worked directly with station personalities on portal development, content planning, dynamics, and legal aspects.
Graphic & Web Designer at Grupo Medios S.A. de C.V.
July 1, 2000 - July 1, 2000
Designed magazine layouts, advertisements, and event materials for print and digital platforms; rendered new products for brands such as Coca-Cola and Bancomer; performed photo retouching for articles, ads, and covers.
Digital Content Integrator at Universidad Anáhuac Mexico (Anáhuac Virtual University)
April 1, 2002 - April 1, 2002
Created the visual image for courses, contributed to navigation and operation of online courses; integrated instructional objects (illustrations, photography, animations, videos); supported university marketing campaigns with brochures, banners, and digital content for student outreach.
Designer Manager at Educacion Medica Continua - Mayo Clinic Mexico City, LiveMed.org
November 1, 2002 - November 1, 2002
Developed healthcare-related educational materials within brand guidelines; created visual aids for pharmaceutical companies; prepared navigation maps and learning dynamics; organized web content navigation and contributed to live medical broadcasts.
Staff Marketing, Public Relations and Internet at ABC Medical Center
October 1, 2012 - October 1, 2012
Led new website structure and navigation; coordinated with programming for joint success; created mini-sites for clinics and medical areas; contributed to the ABC Virtual Library and intranet; designed brochures and medical forms with clear, professional presentation.
Manager - Graphic & Web Designer at Dragon Digital Company
December 1, 2013 - December 1, 2013
Led digital projects (websites and apps) from client requirements through delivery, focusing on UX, marketing campaigns (SEO/SEM), and maintaining corporate identity across digital channels; managed campaigns for clients such as Telcel, Herdez, Coca-Cola.
Editorial and digital designer at Presidential State Mayor Staff (Molino del Rey, Mexican Presidential General Staff)
November 1, 2015 - November 1, 2015
Headed the development team for internal communication and digital media, including annual reports, internal magazine, career manual, representative agendas, and other dissemination media; created official visual materials for high-level government events; coordinated events with suppliers and brands; developed identity guidelines and editorial design assets.
Digital Designer & Manager at KJFM Design and Solutions
November 1, 2017 - November 1, 2017
Led diverse web development projects; managed commercial procedures and tender-related government coordination; prepared internal manuals and prints for dissemination; managed internal communications; liaised with telecom and internet providers; organized brand advertising events.
Graphic & Web Designer Freelancer
January 1, 2020 - January 1, 2020
Participated in high-level web design projects; created art, aesthetics and composition; produced textile designs for Grupo Ximesa; developed renders for inflatable advertising projects; prepared editorial material and visuals; demonstrated proactive, deadline-driven teamwork and brand-guided campaigns.
Graphic & Web Designer at LTTE Web Development
January 1, 2020 - October 27, 2025
Created visually compelling websites and graphics for clients across various industries, enhancing online engagement; contributed to new technologies integration.

Education

Bachelor of Science Degree in Graphic Design at Universidad del Valle de Mexico
January 11, 2030 - January 1, 2000
Digital Marketing Diploma at University of San Diego
January 11, 2030 - January 1, 2013
Certified in Digital Communication and Social Media at Tec de Monterrey
January 11, 2030 - January 1, 2012

Qualifications

Certified in Digital Communication and Social Media
January 11, 2030 - January 1, 2012
Digital Marketing Diploma
January 11, 2030 - January 1, 2013

Industry Experience

Healthcare, Media & Entertainment, Government, Education, Professional Services, Software & Internet, Telecommunications, Other