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I’m Kudakwashe Tinarwo, a Digital Marketing Strategist based in Harare, Zimbabwe. I have over four years of hands-on experience driving growth through innovative campaigns, data-driven optimization, and strong SEO. I thrive on turning insights into action and building campaigns that resonate across multi-channel platforms. I’ve led remote teams, boosted leads by over 200%, and elevated brand visibility across banking, insurance, property, and e-commerce markets. I’m excited to bring my strategic mindset and hands-on execution to a remote UAE Digital Marketing Strategist role, helping brands connect with audiences and achieve measurable results.…I’m Kudakwashe Tinarwo, a Digital Marketing Strategist based in Harare, Zimbabwe. I have over four years of hands-on experience driving growth through innovative campaigns, data-driven optimization, and strong SEO. I thrive on turning insights into action and building campaigns that resonate across multi-channel platforms. I’ve led remote teams, boosted leads by over 200%, and elevated brand visibility across banking, insurance, property, and e-commerce markets. I’m excited to bring my strategic mindset and hands-on execution to a remote UAE Digital Marketing Strategist role, helping brands connect with audiences and achieve measurable results.

Kudakwashe Tinarwo

Marketing Strategist, Growth Marketer, Brand Strategist, +3

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I’m Kudakwashe Tinarwo, a Digital Marketing Strategist based in Harare, Zimbabwe. I have over four years of hands-on experience driving growth through innovative campaigns, data-driven optimization, and strong SEO. I thrive on turning insights into action and building campaigns that resonate across multi-channel platforms. I’ve led remote teams, boosted leads by over 200%, and elevated brand visibility across banking, insurance, property, and e-commerce markets. I’m excited to bring my strategic mindset and hands-on execution to a remote UAE Digital Marketing Strategist role, helping brands connect with audiences and achieve measurable results.…I’m Kudakwashe Tinarwo, a Digital Marketing Strategist based in Harare, Zimbabwe. I have over four years of hands-on experience driving growth through innovative campaigns, data-driven optimization, and strong SEO. I thrive on turning insights into action and building campaigns that resonate across multi-channel platforms. I’ve led remote teams, boosted leads by over 200%, and elevated brand visibility across banking, insurance, property, and e-commerce markets. I’m excited to bring my strategic mindset and hands-on execution to a remote UAE Digital Marketing Strategist role, helping brands connect with audiences and achieve measurable results.

Available to hire

I’m Kudakwashe Tinarwo, a Digital Marketing Strategist based in Harare, Zimbabwe. I have over four years of hands-on experience driving growth through innovative campaigns, data-driven optimization, and strong SEO. I thrive on turning insights into action and building campaigns that resonate across multi-channel platforms.

I’ve led remote teams, boosted leads by over 200%, and elevated brand visibility across banking, insurance, property, and e-commerce markets. I’m excited to bring my strategic mindset and hands-on execution to a remote UAE Digital Marketing Strategist role, helping brands connect with audiences and achieve measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Group Digital Marketing Team Leader at CBZ Holdings

April 1, 2023 - October 28, 2025

Led cross-functional digital marketing initiatives to drive group product leads by 200%+ through paid campaigns across banking, insurance, property, and agri-yield portfolios. Secured first-page SEO rankings for priority products (Private Banking, VISA, Mortgages, Mobile Banking) via technical SEO and content strategy. Improved online customer sentiment by introducing a positive-to-nal content framework across digital touchpoints. Directed a remote digital marketing team for multi-subsidiary affiliates, launching affiliate pages to align branding and extend digital presence. Produced high-quality photography and content to strengthen storytelling and engagement. Managed campaigns through Meta, LinkedIn, and YouTube to amplify audience reach and brand visibility.

Group Digital Marketing Officer at Zimnat Group

March 31, 2023 - March 31, 2023

Launched Life Care and Security Plan products, significantly boosting brand awareness and customer acquisition within six months. Revamped corporate websites for Zimnat, THI Insurance, and Shumba Car Hire to improve UX and search visibility for core insurance products. Secured top-ranking SEO positions for high‑value offerings (auto, life care, security), generating consistent lead flow. Delivered high-impact social campaigns (e.g., 75th Anniversary, Vehicle Asset Center) to strengthen brand engagement. Oversaw remote campaign execution, achieving substantial organic growth across Meta, LinkedIn, and Twitter, and expanded subsidiary visibility.

Digital Marketing Specialist (Freelancer) at Global E-commerce Society & B2C Co-Working

November 30, 2020 - November 30, 2020

Increased customer acquisition by 42% by optimizing SEO strategies and targeting content marketing for key e-commerce platforms (including B2C Soko Online Store). Analyzed site performance data to refine content strategies, driving improvements in conversion rates. Built and maintained high-traffic websites and online stores, ensuring near-100% uptime and sustained user engagement. Launched digital campaigns that enhanced brand awareness and generated significant increases in repeat customer interactions. Created high-converting marketing assets to boost online store presentation and product visibility.

Digital Marketing Officer at Scarlet Business Communications

March 31, 2020 - March 31, 2020

Designed promotional materials for major client events (Women Coalition of Zimbabwe, Radio Presenter Masterclass), increasing event visibility and boosting registrations by 25%. Produced on-brand collateral aligned with client objectives, strengthening brand positioning and contributing to a 15% rise in post-event engagement metrics. Conducted and optimized photoshoots for diverse marketing campaigns to improve content quality and audience engagement. Collaborated with event teams to deliver cohesive promotional strategies that boosted attendance.

Digital Marketing Specialist at Study24 (Pvt) Ltd

December 31, 2019 - December 31, 2019

Drove e-commerce and digital marketing initiatives to increase online presence and conversions. Analyzed site performance data to refine content strategies, contributing to measurable improvements in overall conversion rates. Developed and maintained high-traffic websites and online stores, ensuring 99.9% uptime and strong user engagement. Launched digital campaigns that elevated brand awareness and online store visibility.

IT Business Applications Intern at ZESA Holdings

July 31, 2017 - July 31, 2017

Gained hands-on experience with business applications and IT support within the utility sector, contributing to system optimization and user support activities.

Waiter (Part-Time) at Umba Africa T/A Umba Hosts

March 31, 2020 - March 31, 2020

Provided customer service in hospitality settings, developing strong client interaction and multitasking skills.

Group Digital Marketing Officer at Zimnat Group

December 1, 2020 - March 1, 2023

Launched Life Care and Security Plan products, boosting brand awareness and customer acquisition in the initial six months. Reengineered corporate websites for Zimnat, THI Insurance, and Shumba Car Hire to improve user experience and search visibility. Secured top-ranking SEO positions for high-value offerings (motor vehicle insurance, life care plan, security plan) and sustained lead flow. Enhanced online sentiment and engagement through a cohesive content strategy and stakeholder collaboration. Led the launch of affiliate pages and strengthened digital presence across platforms.

Digital Marketing Specialist (Freelancer) at Global E-commerce Society & B2C Co-Work in

April 1, 2020 - November 1, 2020

Boosted customer acquisition by 42% by revamping SEO strategies and executing targeted content marketing for key e-commerce platforms, including SokO Online Store. Analyzed site performance data to refine strategies, yielding a 17% uplift in overall conversions across managed properties. Built high-traffic, reliable websites and stores (Focus Insider, GC Consumer) with 99.9% uptime. Created high-converting marketing assets aligned with client objectives, strengthening brand positioning and boosting post-event engagement by 13%. Produced photography for campaigns and coordinated with events teams to maximize attendance.

E-Commerce and Digital Marketing Specialist at Study24 (Pvt) Ltd

July 1, 2018 - December 1, 2019

Led e-commerce and digital marketing initiatives, improving online presence and revenue streams in a competitive market. (Note: specific achievements condensed from role description.)

IT Business Applications Intern at ZESA Holdings

August 1, 2016 - July 1, 2017

Gained foundational exposure to business applications and IT processes; supported project activities and system optimization.

Waiter (Part-Time) at Umba Africa T/A Umba Host

August 1, 2015 - March 1, 2020

Customer-service role supporting hospitality operations and guest experiences in a fast-paced environment.