PR & Communications Professional with 8+ years of experience in various sectors. Proven track record of leading projects across EMEA, driving brand visibility, securing top-tier media coverage, and strengthening stakeholder engagement.

Dina Akhmetova

PR & Communications Professional with 8+ years of experience in various sectors. Proven track record of leading projects across EMEA, driving brand visibility, securing top-tier media coverage, and strengthening stakeholder engagement.

Available to hire

PR & Communications Professional with 8+ years of experience in various sectors. Proven track record of leading projects across EMEA, driving brand visibility, securing top-tier media coverage, and strengthening stakeholder engagement.

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Experience Level

Language

English
Fluent
Dutch
Advanced
Russian
Fluent

Work Experience

Account Manager at Tayniy Sovetnikl
April 2, 2021 - April 2, 2021
Responsible for 4-5 client accounts, including budget and costs management. Managed and developed a team of 4 junior PR specialists. Developed key and industry specific media relations with press. Monitored media of press releases or pitch coverage for projects. Consulted and advised clients on relevant PR opportunities. Developed events concepts, organized industry specific round tables and fintech meetups. Monitored and tracked media trends and latest developments. Prepared and reviewed press related materials, drafted and edited press releases. Trained and mentored 9 junior team members and new hires.
Senior PR Account Manager at Cognitol
August 1, 2025 - August 1, 2025
Developed key and industry specific media relations with press. Led and mentored PR teams; managed client relationships; delivered press coverage and improved brand visibility. Achieved notable results including increased accredited journalists and improved event coverage; optimized processes and trained PR team.
Senior PR Account Manager at Cognitol
July 1, 2019 - April 1, 2021
Developed 4-5 client accounts; managed budgets and costs; built relationships with clients; developed key media relations and press coverage; trained a team of 4 junior PR professionals; monitored media trends and industry developments; created press materials and led campaigns.
PR Manager at Akhmetov
July 1, 2017 - June 30, 2019
Led PR and communications strategy across Central Asia and Europe; improved brand visibility; secured top-tier media coverage; strengthened stakeholder engagement.
Account Executive at StarksIn
July 1, 2018 - June 1, 2019
Managed client accounts; built relationships; produced monthly media coverage reports; supported PR campaigns and events.
PR Assistant at City Centre for Health Promotion
February 1, 2017 - July 1, 2017
Assisted with PR activities, outreach and campaign coordination.
PR & Communications Manager
March 1, 2023 - August 1, 2025
March 2023 - August 2025: Developed key and industry-specific media relations; created commercial proposals; monitored media trends; delivered 25+ projects; built a network of 300+ journalists; monthly media coverage reports; led influencer campaigns for major brands; launched first H&M store campaign; strengthened stakeholder relationships.

Education

Bachelor's degree in Marketing Communications at Fontys University of Applied Sciences
January 11, 2030 - January 15, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Other, Financial Services