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I am a Digital Marketing and Social Media professional with over five years of international experience across FMCG, luxury, and automotive brands. I specialize in managing global social media campaigns – owned and paid – performance marketing and marketing analytics. Adept at cross-market coordination, data-driven strategy, and consumer engagement, I excel at driving brand consistency and measurable results by collaborating with regional teams, CMOs, and stakeholders.…I am a Digital Marketing and Social Media professional with over five years of international experience across FMCG, luxury, and automotive brands. I specialize in managing global social media campaigns – owned and paid – performance marketing and marketing analytics. Adept at cross-market coordination, data-driven strategy, and consumer engagement, I excel at driving brand consistency and measurable results by collaborating with regional teams, CMOs, and stakeholders.

Vatsal Shah

Digital Marketer, Marketing Strategist, Marketing Analyst, +2

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I am a Digital Marketing and Social Media professional with over five years of international experience across FMCG, luxury, and automotive brands. I specialize in managing global social media campaigns – owned and paid – performance marketing and marketing analytics. Adept at cross-market coordination, data-driven strategy, and consumer engagement, I excel at driving brand consistency and measurable results by collaborating with regional teams, CMOs, and stakeholders.…I am a Digital Marketing and Social Media professional with over five years of international experience across FMCG, luxury, and automotive brands. I specialize in managing global social media campaigns – owned and paid – performance marketing and marketing analytics. Adept at cross-market coordination, data-driven strategy, and consumer engagement, I excel at driving brand consistency and measurable results by collaborating with regional teams, CMOs, and stakeholders.

Available to hire

I am a Digital Marketing and Social Media professional with over five years of international experience across FMCG, luxury, and automotive brands. I specialize in managing global social media campaigns – owned and paid – performance marketing and marketing analytics.
Adept at cross-market coordination, data-driven strategy, and consumer engagement, I excel at driving brand consistency and measurable results by collaborating with regional teams, CMOs, and stakeholders.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Hindi

Fluent

French

Advanced

Work Experience

Global Paid Social Media & Affiliate Assistant at RIMOWA | LVMH

June 1, 2025 - June 1, 2025

Assisted in global paid social and Google campaign management across Europe, North America, and Asia. Prepared and distributed global campaign briefs and creative assets to local markets and local agencies. Validated full-funnel campaign setups and tracking across social, Search, Display, and PMAX. Monitored campaign performance and test results via GA4, Power BI, and Wizaly, providing insights for optimisation. Analysed affiliate programme performance and identified new publisher partnerships.

Marketing Communication Assistant at Mercedes-Benz AG

January 1, 2025 - January 1, 2025

Supported corporate communications and internal branding projects for product launches and IT updates. Coordinated with regional teams to ensure brand consistency across markets. Scrutinised marketing assets for brand alignment across multiple EU markets.

Social Media Manager at Ting Works - Digital Marketing & Creative Agency

April 1, 2023 - April 1, 2023

Led a team of six managing social media retainers for five international brands with an annual budget of €3.4M. Developed and presented quarterly and annual social media strategies to CMOs and senior stakeholders. Negotiated and liaised with production agencies for 3D Videos, DVCs and still assets production for campaigns. Achieved +70% organic reach, +20% impressions, +150% video completions for Steve Madden. Delivered €3M in attributed revenue and 500K sessions for Levi’s with 54% engagement rate.

Jr Social Media Manager at Everymedia

November 1, 2020 - November 1, 2020

Managed a team of 3, handling social media and influencer partnerships for leading consumer brands. Oversaw daily ORM activities, handling 350+ responses and ensured brand-aligned communications. Clients included Hyundai, Bosch Appliances, and Siemens Appliances.

Social Media Executive at Dentsu Creative

October 1, 2019 - October 1, 2019

Developed social media content calendars, managed copywriting and publishing for major clients. Collaborated with designers and brand managers to ensure consistent creative output. Maintained job status reports, trend analysis reports, and weekly/monthly social media analysis for clients such as Jack & Jones, Selected Homme and Vero Moda.