Hi, I’m Amjad Ali, a results-driven digital marketing specialist with three years of freelance experience focusing on Search Engine Marketing (SEM) and Pay-Per-Click (PPC) advertising. I’ve consistently boosted ROI and qualified traffic for clients through data-driven insights, innovative testing, and creative campaigns. I enjoy turning analytics into actionable strategies that align with business goals and drive growth. I’m currently pursuing a Master of Science in Business Analytics at Dublin Business School and look forward to applying my analytical skills in a dynamic team. I’m passionate about collaborative problem solving, marketing technology, and delivering impactful digital campaigns that resonate with audiences.

Amjad Ali

Hi, I’m Amjad Ali, a results-driven digital marketing specialist with three years of freelance experience focusing on Search Engine Marketing (SEM) and Pay-Per-Click (PPC) advertising. I’ve consistently boosted ROI and qualified traffic for clients through data-driven insights, innovative testing, and creative campaigns. I enjoy turning analytics into actionable strategies that align with business goals and drive growth. I’m currently pursuing a Master of Science in Business Analytics at Dublin Business School and look forward to applying my analytical skills in a dynamic team. I’m passionate about collaborative problem solving, marketing technology, and delivering impactful digital campaigns that resonate with audiences.

Available to hire

Hi, I’m Amjad Ali, a results-driven digital marketing specialist with three years of freelance experience focusing on Search Engine Marketing (SEM) and Pay-Per-Click (PPC) advertising. I’ve consistently boosted ROI and qualified traffic for clients through data-driven insights, innovative testing, and creative campaigns. I enjoy turning analytics into actionable strategies that align with business goals and drive growth.

I’m currently pursuing a Master of Science in Business Analytics at Dublin Business School and look forward to applying my analytical skills in a dynamic team. I’m passionate about collaborative problem solving, marketing technology, and delivering impactful digital campaigns that resonate with audiences.

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Language

Panjabi, Punjabi
Intermediate
English
Advanced
Urdu
Advanced

Work Experience

Search Engine Marketing Specialist at FS Had CPA / Accounting Services – Concord, Canada (Remote)
August 31, 2025 - August 31, 2025
Analyzed website performance data to identify areas for improvement and changes; developed keyword lists and ad copy for targeted SEM campaigns; kept up to date on industry trends to guide SEM strategy; adjusted bids, keywords, and ad groups for better performance; used Google Analytics to track and report online marketing success.
Marketing Advisor at Commerce / Coworking Space – Lahore, Pakistan
February 29, 2024 - February 29, 2024
Enhanced brand visibility through strategic marketing campaigns; established continuous improvement practices using marketing analytics; increased lead generation through targeted SEM efforts.
Marketing Adviser at Commerce / Coworking Space – Lahore, Pakistan
February 1, 2024 - February 1, 2024
Enhanced brand visibility through strategic marketing campaigns. Established continuous improvement practices using marketing analytics. Increased lead generation through targeted search engine marketing efforts.
Marketing Strategist at NIC LI Pizzeria / Restaurant – Canada (Remote)
July 1, 2022 - July 1, 2022
Planned and managed social media and Google Ads campaigns to boost brand visibility; conducted market and audience research for effective targeting; optimized shopping ads and content strategies to improve engagement and sales; monitored analytics dashboards to evaluate campaign performance and deliver actionable insights for ongoing improvements.
3D Product Designer at CAD it 3D / 3D Modelling – Lahore, Pakistan
December 31, 2021 - December 31, 2021
Documented each step in product design for manual use; implemented feedback loops for continuous product improvement; participated in professional development opportunities to stay current with technology trends; designed multiple projects with successful manufacturing/printing in various industries.
Intern (Mechanical Engineer) at Pakistan Railways – Lahore, Pakistan
May 1, 2018 - September 1, 2018
Gained hands-on experience applying engineering concepts; prepared reports and project presentations for senior staff; contributed to a positive team environment and organized engineering documentation.

Education

Master of Science (Business Analytics) at Dublin Business School, Dublin, Ireland
September 22, 2025 - September 30, 2026
Bachelor of Science (Mechanical Engineering) at University of Engineering and Technology (UET), Lahore, Pakistan
September 1, 2015 - August 31, 2019
Exchange Student (UGRAD Pakistan) at West Virginia University
August 1, 2018 - December 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Software & Internet, Media & Entertainment, Retail, Transportation & Logistics, Education, Manufacturing