My deep passion for storytelling has been the hallmark of my 20-year career. I love crafting narratives that forge meaningful connections with audiences. My unique ability to blend creativity with purpose allows me to transform complex ideas and strategies into engaging content. Whether through written word or visual media, I excel in delivering messaging that captivates, inspires, and drives engagement. I am eager to bring my storytelling expertise to a dynamic team where I can contribute to impactful projects and add value to the strategic objectives of the business. Editing & Copywriting, Visual storytelling, and related content workflows drive my work and I am always looking for ways to elevate quality and engagement.…

Shaheem Abarodien

My deep passion for storytelling has been the hallmark of my 20-year career. I love crafting narratives that forge meaningful connections with audiences. My unique ability to blend creativity with purpose allows me to transform complex ideas and strategies into engaging content. Whether through written word or visual media, I excel in delivering messaging that captivates, inspires, and drives engagement. I am eager to bring my storytelling expertise to a dynamic team where I can contribute to impactful projects and add value to the strategic objectives of the business. Editing & Copywriting, Visual storytelling, and related content workflows drive my work and I am always looking for ways to elevate quality and engagement.…

Available to hire

My deep passion for storytelling has been the hallmark of my 20-year career. I love crafting narratives that forge meaningful connections with audiences. My unique ability to blend creativity with purpose allows me to transform complex ideas and strategies into engaging content. Whether through written word or visual media, I excel in delivering messaging that captivates, inspires, and drives engagement.

I am eager to bring my storytelling expertise to a dynamic team where I can contribute to impactful projects and add value to the strategic objectives of the business. Editing & Copywriting, Visual storytelling, and related content workflows drive my work and I am always looking for ways to elevate quality and engagement.

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Skills

Experience Level

Language

Afrikaans
Advanced
English
Fluent

Work Experience

Head of Content at Accenture Song (previously King James)
October 1, 2021 - October 30, 2025
Internal communications lead: content creation, copywriting and storytelling; lead internal communications and content marketing functions; guide content team; develop creative assets for internal campaigns; provide direction to content team; manage a team of copywriters and graphic designers; manage internal communications and content marketing functions; develop creative assets for internal campaigns; drive content strategy and campaigns.
Communications Consultant at Old Mutual
September 30, 2021 - September 30, 2021
Mass Foundation Cluster Editor; edit and project manage the internal publication GROUP TALK; support delivery of integrated internal communications strategy; apply Treating Customers Fairly (TCF) principles across all communications elements; provide guidance and coordinates internal comms projects.
Copy Editor / Managing Editor at New Media Publishing
July 31, 2017 - July 31, 2017
Copy Editor / Managing Editor; manage production of editorial content for print and digital; collaborate with clients throughout production processes; brief content creators and manage quality control; develop and pitch content ideas to clients; focus on narrative storytelling and quality control.
Multimedia Content Producer at News24
September 30, 2013 - September 30, 2013
Write and edit news and feature content; rework and repurpose press releases; social media community management; produce and publish multimedia features.
Sub Editor at Shape Magazine (Media24 Lifestyle Magazines)
April 30, 2008 - April 30, 2008
Shape Magazine sub editor; edit editorial and advertorial copy; review layouts with editor and art director; prepare final proofs for print; coordinate with editorial and art teams; liaise with client requests.
Online Editor at Independent Online (IOL)
August 31, 2006 - August 31, 2006
Proof and edit copy across all news sections; source, edit and publish breaking news stories; use MS Office; manage content and email marketing platforms; oversee social media community management.
Head of Content: Internal Communications Lead at Accenture Song (previously King James)
October 1, 2021 - October 30, 2025
Lead content creation, copywriting and storytelling projects via digital marketing and comms campaigns. Review creative and continually look to improve the quality of creative output. Provide guidance and clear direction to content team. Manage a team of copywriters and graphic designers. Manage internal communications and content marketing functions. Conceptualise and develop creative assets for internal campaigns.
Copy Editor / Managing Editor at New Media Publishing
July 1, 2017 - July 1, 2017
Copy editor / managing editor; manage production of editorial content for print and digital; collaborate with clients throughout production processes; brief content creators and manage quality control; develop and pitch content ideas to clients; edit and polish editorial material.
Communications Consultant: Mass Foundation Cluster Editor and Project Manager at Old Mutual
September 1, 2021 - September 1, 2021
Mass Foundation Cluster Editor and project manager for the internal publication GROUP TALK; communications support for strategic business propositions and go-to-market strategy; support delivery of integrated business unit communications strategy to enable business objectives and support strategic projects; write, review and distribute strategic messages; apply Treating Customers Fairly (TCF) principles across all comms elements.
Content Producer / Editor at News24
September 1, 2013 - September 1, 2013
Independent online content producer/editor; write and edit news and feature content; collaborate with clients; manage production processes; proofread and ensure quality control across sections.
Copy Editor / Editor at Shape Magazine / Lifestyle Magazines (Media24)
April 1, 2008 - April 1, 2008
Editor / Sub Editor; review layouts with editor and art director; pre‑press proofs; ensure quality editorial content across magazines.
Independent Online Editor at Independent Online (IOL)
August 1, 2006 - August 1, 2006
Online editor; proof and edit copy across all news sections; source, edit and publish breaking news stories.

Education

Bachelor of Arts – English and Media at University of Cape Town
January 11, 2030 - October 30, 2025
Naspers Media Management Programme at University of Stellenbosch Business School
January 11, 2030 - October 30, 2025
Bachelor of Arts – English and Media at University of Cape Town
January 11, 2030 - October 30, 2025
Naspers Media Management Programme at University of Stellenbosch Business School
January 11, 2030 - October 30, 2025

Qualifications

Treating Customers Fairly (TCF) principles training
January 11, 2030 - October 30, 2025

Industry Experience

Media & Entertainment, Professional Services, Education, Financial Services

Skills

Experience Level