Designed and launched a desktop app from 0 to 1; executed full brand campaign across web, email, and social media, boosting brand consistency and engagement. Gathered feedback from 740+ users, leading to product improvements based on real insights. Led 5+ user interviews, recruited and led a 2-person marketing team, and designed/developed Webflow websites, increasing organic traffic by 14% every 6 months.

Founding Product Designer at Clonebook.ai

December 1, 2023 - October 30, 2025

Lead end-to-end design across Clonebook product areas, including AI scheduling, mobile/web experiences. Conducted and synthesized user research to inform design decisions and shape product strategy, resulting in 332+ user reviews with an average rating of 4.9/5. Built design system from 0 to 1 with a product engineering team. Worked closely with frontend, backend, AI engineers and founders to define problems, explore solutions, prototype quickly, and ship polished experiences. 8000+ accounts, 1.7K+ weekly users.

UI/UX Designer - Contract at Delverise / Spark / Diverse Media / RandVue.tech

July 1, 2022 - July 1, 2022

Designed high-converting landing pages and websites; conducted A/B testing and analyzed results to continuously optimize landing pages and website performance. Created motion graphics, animations, and pitch deck presentations in close collaboration with product managers, executives, and founders to align design with marketing strategies and business goals.

UI/UX & Graphic Designer - Freelance at Upwork (Freelance Marketplace)

August 1, 2021 - August 1, 2021

Achieved Top-Rated profile badge with 100% job success; delivered 34+ projects. Prototyped websites and applications, improving user experience and streamlining design processes. Designed websites, banners, and business cards, contributing to consistent brand identity and client satisfaction. Produced and edited videos, animations, and multimedia content.