Available to hire
I am a freelance writer with extensive experience spanning 14+ years. I have written over 8,000 blog posts and articles for clients worldwide, including the UK, Australia, Singapore, the USA, and Canada. I am currently between projects and passionate about delivering high-quality content that drives engagement and meets client objectives.
Based in Cape Town, I also bring Web Designer/Writer capabilities to the table, with a proven track record of SEO-optimized content and CMS-driven websites (WordPress, Shopify). I thrive on collaborative environments, managing editorial calendars, leading teams, and crafting content strategies that align with business goals.
Skills
Experience Level
Language
English
Fluent
Work Experience
Beekeeper at Thompson Apiaries
June 1, 2009 - November 1, 2009All aspects of commercial beekeeping; feeding bees, raising queen bees, building bee boxes, extracting honey; moving hives between yards and ensuring deadlines and warehouse cleanliness.
Team Leader at Cape Town Merchants SA
January 1, 2006 - February 1, 2009Part of a project serving online Home Shopping customers in the United Kingdom; managed a call centre team of 15-20 Representatives; handled escalations, resolved customer issues, and led regular team meetings to improve performance and processes.
Customer Service Representative at Cape Town Merchants SA
April 1, 2005 - December 1, 2005Handled customer queries for Home Shopping customers; managed refunds and reconciled accounts; supported the email department; promoted to higher duties due to performance.
Call Centre Operator at Sishayele Emergency Call Centre
January 1, 2004 - March 1, 2005Contracted to work on emergency call centre operations; handled high volumes of emergency-related calls; ensured calls were answered within required timeframes and directed callers to appropriate service providers.
Freelance Writer at Fiverr
November 1, 2010 - December 1, 2015Authored 3,000+ articles, scripts, web content, product reviews, and essays for clients worldwide; specialized in skincare articles for an Australian entrepreneur.
Content Producer/Writer at Anthony Khoury
June 1, 2012 - April 1, 2014Produced eBooks, presentations, and web content across multiple categories; engaged in voice interactions via Skype for project specifications.
Content Creator / Writer at Movin Mountains Advisors
April 1, 2015 - June 1, 2019Created diverse content including GoPro articles, legal articles, author repair guides, and CrossFit content; collaborated through Basecamp and Asana.
Content Contributor at Valnet
June 1, 2019 - December 1, 2020Contributed to Rev ie w This .com by writing buyer's guides and authoritative articles; provided comprehensive overviews and product comparisons.
Freelance WordPress/Shopify Content Manager at FreeUp
November 1, 2020 - August 1, 2021Managed WordPress updates, built Shopify sites, and wrote/edited content for US-based businesses and medical professionals.
Shopify Store Manager / Content Specialist at Shopify Store Toy Store
January 1, 2021 - March 1, 2023Updated product listings, managed Google Ads, and executed email marketing campaigns; developed and set up stores to resume Shopify themes.
Content Writer / Editor at Upwork
November 1, 2021 - January 1, 2023Focused on writing product reviews and articles; obtained positive client references.
Content Manager / Team Lead at Link City
October 1, 2022 - February 1, 2024Led content strategy development; collaborated with management and link managers; created engaging content; edited and proofread submissions; maintained brand consistency; SEO optimized; managed editorial calendar.
SEO Copywriter at Direct Media
May 1, 2024 - June 1, 2024Used AI tools to write plumbing and electrician articles; formatted content with Elementor and optimized for SEO in a short-term project.
Education
Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Retail
Skills
Experience Level
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