Available to hire
I’m a creative and production leader with over 7 years in the entertainment industry, specializing in creative content planning, content management, YouTube strategy, and video production. I’ve led YouTube operations at Toonz Media Group, guiding a team of eight and driving channel growth, localization, and performance optimization.
My track record includes steering publishing content copyright operations and cross-functional collaboration to deliver high-quality productions for SUN TV and Zee Network. I’m data-driven, excel at building collaborative teams, and passionate about delivering engaging content that resonates with audiences.
Work Experience
Head of YouTube Division at Toonz Media Group
March 1, 2025 - November 1, 2025Leading a team of 8 in day-to-day YouTube operations; manage the complete YouTube business across multiple channels under CMS; develop channel strategy, content planning, and performance optimization; localize foreign content for regional audiences; analyze performance metrics and optimize video content, thumbnails, metadata, and publishing schedules; collaborate with creators, editors, and voiceover teams to ensure alignment with platform best practices; identify growth opportunities through market research and trend analysis.
Assistant Manager - Music Tracking at Saregama India Ltd.
February 1, 2025 - February 1, 2025Supervised claim operations, music tracking, and video tracking processes; led a team of 11 ensuring publishing content copyright operations and YouTube business in the south zone; implemented systematic workflows, conducted audits, and collaborated with cross-functional teams to streamline processes; developed training programs and analyzed data for operational improvements; ensured adherence to copyright laws and licensing agreements.
Executive Producer at Citram Studios
October 1, 2022 - October 1, 2022Spearheaded creative direction, production and post-production for various TV serials on SUN TV; managed a team of professionals; implemented innovative strategies to enhance visual and narrative elements; streamlined production operations, conducted regular quality checks, and stayed abreast of industry trends to keep content competitive; ensured compliance with broadcasting standards and fostered a collaborative work culture.
Associate Producer – Fiction at Zee Tamil
June 1, 2022 - June 1, 2022Spearheaded creative direction for Amudhavum Annalakshmiyum and Sathya 2; collaborated with the channel team to integrate creative elements; conducted market research to identify trends; managed a team of writers and production staff; supervised casting and implemented innovative storytelling techniques to boost viewer engagement.
Executive Producer – Fiction at Sun TV
September 1, 2021 - September 1, 2021Orchestrated a skilled production team to ensure timely delivery of captivating content; aligned production with channel vision; managed end-to-end production from concept to execution; implemented strategies to enhance viewer engagement and ratings; mentored junior team members and ensured adherence to quality standards.
Technical Check – Digitalization at Zee Network
August 1, 2019 - August 1, 2019Conducted technical assessments to ensure digitalized content quality; implemented quality assurance measures; collaborated with cross-functional teams to streamline digitalization processes and develop QA protocols; monitored and analyzed workflows to identify areas for improvement; ensured compliance with industry standards and provided technical guidance on digitalization best practices.
Education
Diploma in Film Making at D.E.S Film and Television Institute, Pune
January 11, 2030 - January 1, 2018B.E in Electronics and Communication Engineering at K.S.K College of Engineering and Technology, Kumbakonam
January 11, 2030 - January 1, 2019Qualifications
Industry Experience
Media & Entertainment
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