Available to hire
I’m a creative director and art director with 20+ years shaping bold brands across beauty, fashion, publishing and ecommerce. I excel at turning big ideas into practical, on-brand campaigns and assets across digital, social, motion, and on-product experiences.
I love building and guiding talented teams, collaborating with creators and brands, and delivering high-quality output on time and on budget. From brand identity and packaging to photo and video production, I’m fluent in design systems, AV workflows, and scalable creative processes that drive measurable results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Creative Director at Verishop
July 1, 2020 - July 1, 2020Led and built internal and external creative teams; directed concepting and execution for all creative touchpoints and a major e-commerce launch; oversaw product and lifestyle shoots, created the Verishop style guide, and managed budgets and timelines.
Creative Director at Arbonne
January 1, 2020 - January 1, 2020Brand positioning and image refresh; concept, strategy and execution for all creative touchpoints; directed visual, copy and art direction across 360 marketing assets; talent collaboration and production oversight; budgeting.
Creative Art & Design Director at Led Design
January 1, 2005 - November 2, 2025Lead design and creative direction across branding, packaging, campaigns, on-platform content, and print; manage multi-disciplinary teams and oversee production.
Senior Editorial Art Director at Timeout New York Magazine
January 1, 2005 - January 1, 2005Conceptualize and direct weekly current events features; manage creative budget; oversee photography, pre/post production, and multiple shoots weekly; supervise talent and celebrity coverage; mentor a team of designers and freelancers.
Senior Art Director / Creative Director at Hearst Magazines Creative Services
August 1, 2003 - August 1, 2003Develop creative concepts for marketing, promotions and advertorials across Hearst lifestyle brands; direct shoots, production and post‑production; craft brand identities and event packaging; manage budgets.
Senior Editorial Art Director at Time Out New York Magazine
January 1, 2005 - January 1, 2005Concept, strategize and direct the magazine's weekly current events coverage; manage the weekly creative budget and deadlines; oversee photography (pre- and post-production); art direct up to three shoots weekly, including covers and editorial; coordinate celebrity stories; supervise a team of 15 staff and freelancers.
Creative Art and Design Director at LED Design
January 1, 2005 - November 3, 2025Lead, brand development, positioning and design systems; brand books and identity guidelines; packaging; website design and UX/UI direction; photography and motion graphics oversight; manage budgets and team; product launch campaigns; develop Verishop style guide.
Education
Bachelor of Fine Arts at Syracuse University, College of Visual and Performing Arts / SI Newhouse School
January 11, 2030 - November 2, 2025Study Abroad at Division of International Programs Abroad, Florence, Italy
January 11, 2030 - November 2, 2025Bachelor of Fine Arts at Syracuse University, College of Visual and Performing Arts / SI Newhouse School
January 11, 2030 - November 3, 2025Bachelor of Fine Arts at Syracuse University, College of Visual and Performing Arts / SI Newhouse School
January 11, 2030 - November 3, 2025Study Abroad Program at Division of International Programs Abroad, Florence, Italy
January 11, 2030 - November 3, 2025Qualifications
Industry Experience
Media & Entertainment, Professional Services, Retail, Education, Consumer Goods
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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