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I am a marketing and digital communications professional with a track record in strategy, SEO, content creation, and social media management. I help brands grow online presence through data-driven campaigns and compelling content. I thrive in cross-functional teams, enjoy adapting to fast-changing environments, and am fluent in French and Arabic with good English, bringing a collaborative mindset and a results-oriented approach.…I am a marketing and digital communications professional with a track record in strategy, SEO, content creation, and social media management. I help brands grow online presence through data-driven campaigns and compelling content. I thrive in cross-functional teams, enjoy adapting to fast-changing environments, and am fluent in French and Arabic with good English, bringing a collaborative mindset and a results-oriented approach.

Kawtar Bentayeb

Marketing Strategist, Brand Strategist, Content Creator, +2

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I am a marketing and digital communications professional with a track record in strategy, SEO, content creation, and social media management. I help brands grow online presence through data-driven campaigns and compelling content. I thrive in cross-functional teams, enjoy adapting to fast-changing environments, and am fluent in French and Arabic with good English, bringing a collaborative mindset and a results-oriented approach.…I am a marketing and digital communications professional with a track record in strategy, SEO, content creation, and social media management. I help brands grow online presence through data-driven campaigns and compelling content. I thrive in cross-functional teams, enjoy adapting to fast-changing environments, and am fluent in French and Arabic with good English, bringing a collaborative mindset and a results-oriented approach.

Available to hire

I am a marketing and digital communications professional with a track record in strategy, SEO, content creation, and social media management. I help brands grow online presence through data-driven campaigns and compelling content.
I thrive in cross-functional teams, enjoy adapting to fast-changing environments, and am fluent in French and Arabic with good English, bringing a collaborative mindset and a results-oriented approach.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Arabic

Fluent

French

Fluent

English

Advanced

Spanish; Castilian

Beginner

Work Experience

Commerciale Terrain at Sanlam Assurance – Maroc

May 1, 2025 - November 3, 2025

Développement et gestion d’un portefeuille clients en assurance vie, santé et prévoyance; prospection active, identification de nouvelles opportunités; négociation et signature des contrats tout en assurant satisfaction et fidélisation client.

Ingénieure d'Affaires (Stage) at Innovancia

March 1, 2025 - March 1, 2025

Prospection commerciale sur le marché des start-ups et PME; prise de contact avec les décideurs, gestion des leads et planification de rendez-vous; suivi des actions via le CRM et préparation de propositions commerciales; participation aux rendez-vous clients et veille stratégique.

Responsable Marketing et Communication (Stage PFE) at AnyGenes / INDATAMIN

June 1, 2024 - June 1, 2024

Mise en œuvre de stratégies SEO avancées, recherche de mots-clés, optimisation de la structure du site et création de contenu web; analyse de performance (GA4, SEMrush) et reporting; gestion du CRM Brevo et segmentation des contacts pour campagnes email & SMS.

Assistante Marketing et SEO (Stage d’Approfondissement) at ALGOLUS

August 1, 2023 - August 1, 2023

Création de contenu pour les canaux numériques; suivi des performances SEO et gestion d’outils d’analyse; contribution aux campagnes marketing.

Leader Sport at Décathlon Oujda

June 1, 2023 - June 1, 2023

Optimisation de la mise en rayon et suivi des ventes; gestion de la disponibilité produit et participation à la stratégie commerciale; collaboration avec l’équipe pour maximiser la satisfaction client.

Agent Technico-Commerciale (Stage d’Observation) at FIAT S.P.A – Maroc

August 1, 2022 - August 1, 2022

Gestion des fiches clients et conseil en vente de véhicules; organisation d’événements commerciaux et présentation de produits.

Ingénieure d’Affaires (Stage) at Innovancia

March 1, 2025 - March 1, 2025

Prospected and identified opportunities on the French startup/SME market; contacted decision-makers and managed leads to schedule meetings; followed CRM actions and prepared commercial proposals; participated in client meetings and strategic monitoring.

Stage PFE – Responsable Marketing et Communication at AnyGenes / INDATAMIN

June 1, 2024 - June 1, 2024

Implemented advanced SEO strategies to boost organic traffic; keyword research, site structure optimization and web content creation; performance analysis (GA/SEMrush) and reporting; CRM (Brevo) management and contact segmentation for email & SMS campaigns.

Assistante Marketing et SEO (Stage d ’Approfondissement) at ALGOLUS

August 1, 2023 - August 1, 2023

Content creation for digital channels; SEO performance monitoring and analytics tools; contributed to marketing campaigns.

Leader Sport at Décathlon Oujda – Maroc

June 1, 2023 - June 1, 2023

Optimized product placement and sales tracking; managed product availability and contributed to commercial strategy; collaborated with the team to maximize customer satisfaction.

Agente Technico-Commerciale (Stage d ’Observation) at FIAT S.P.A – Maroc

August 1, 2022 - August 1, 2022

Managed client records and advised in vehicle sales; organized trade events and product presentations.