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I am Hatim Salleh Sr., a senior UI/UX designer based in Malaysia with 5 years of experience. I specialise in minimalist UI design and excel in crafting user-centred experiences that are intuitive and visually appealing. My approach is straightforward and professional, grounded in empathy and a clear focus on delivering value for users and stakeholders. I thrive in collaborative environments and am dedicated to delivering precise, results-driven solutions. I work well across cross-functional teams, balancing user needs with business goals to ensure products are both usable and impactful.…I am Hatim Salleh Sr., a senior UI/UX designer based in Malaysia with 5 years of experience. I specialise in minimalist UI design and excel in crafting user-centred experiences that are intuitive and visually appealing. My approach is straightforward and professional, grounded in empathy and a clear focus on delivering value for users and stakeholders. I thrive in collaborative environments and am dedicated to delivering precise, results-driven solutions. I work well across cross-functional teams, balancing user needs with business goals to ensure products are both usable and impactful.

Hatim Salleh Sr.

UX Designer, UI Designer, Product Designer, +2

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I am Hatim Salleh Sr., a senior UI/UX designer based in Malaysia with 5 years of experience. I specialise in minimalist UI design and excel in crafting user-centred experiences that are intuitive and visually appealing. My approach is straightforward and professional, grounded in empathy and a clear focus on delivering value for users and stakeholders. I thrive in collaborative environments and am dedicated to delivering precise, results-driven solutions. I work well across cross-functional teams, balancing user needs with business goals to ensure products are both usable and impactful.…I am Hatim Salleh Sr., a senior UI/UX designer based in Malaysia with 5 years of experience. I specialise in minimalist UI design and excel in crafting user-centred experiences that are intuitive and visually appealing. My approach is straightforward and professional, grounded in empathy and a clear focus on delivering value for users and stakeholders. I thrive in collaborative environments and am dedicated to delivering precise, results-driven solutions. I work well across cross-functional teams, balancing user needs with business goals to ensure products are both usable and impactful.

Available to hire

I am Hatim Salleh Sr., a senior UI/UX designer based in Malaysia with 5 years of experience. I specialise in minimalist UI design and excel in crafting user-centred experiences that are intuitive and visually appealing. My approach is straightforward and professional, grounded in empathy and a clear focus on delivering value for users and stakeholders.

I thrive in collaborative environments and am dedicated to delivering precise, results-driven solutions. I work well across cross-functional teams, balancing user needs with business goals to ensure products are both usable and impactful.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Sr. UIUX & Product Designer at Strattonshire Ventures Sdn Bhd

November 1, 2020 - November 3, 2025

Revamped the dating app experience by optimizing sign-up flow, onboarding, and payment processes. Resulted in an 18-20% increase in user acquisition and about 15% more new sign-ups within two weeks of release. Introduced live streaming and private rooms to boost interaction, increasing time spent by new users by 20-30% (over 15 minutes). Improved visual quality, design system, and user-centric copy, enhancing engagement and navigability, and lifting team efficiency and collaboration by 30-35%. Tools used included Agile, design systems, user research, design sprints, user testing, and Figma; collaborated with multiple teams and content/copywriting.

UI & Digital Designer at Admiral Digital

October 31, 2020 - October 31, 2020

Delivered high-quality visuals for client social media, achieving 25-35% higher interactions with relevant content and strong composition. Conducted user analysis to inform landing page redesigns, leading to around 20% higher engagement and 10%+ higher conversions.

Senior Creative Lead at FreakOut Ptd Ltd

August 31, 2019 - August 31, 2019

Provided high-quality visuals across platform channels and ensured consistency between online and offline outputs. Supervised two junior designers based in Vietnam & Singapore, aligning design output with client requirements and brand standards.

Sr. Creative Designer at Essence Burson Marsteller

August 31, 2018 - August 31, 2018

Assisted clients in managing design output for events and content management. Delivered top-notch visual design across multiple clients and segments, ensuring quality and timely delivery.

Sr.Creative Designer at Photobook Sdn Bhd

June 30, 2016 - June 30, 2016

Managed two teams of junior designers handling design requests. Collaborated with marketing and product teams to develop new material/campaigns and planned/executed product photography across online and offline visuals.