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I'm a master’s-educated product marketing professional with 5+ years of experience across AI, B2B SaaS, Web3, consumer goods, and energy. I’m known for messaging/positioning, GTM launches, and sales enablement that builds a $2M pipeline and lifts CTR by 35%. I’m seeking to leverage my positioning, content strategy, and cross-functional launch expertise to accelerate product adoption in a high-growth environment. My approach blends customer insights, market research, and collaborative storytelling to drive demand and support revenue goals across complex product portfolios.…I'm a master’s-educated product marketing professional with 5+ years of experience across AI, B2B SaaS, Web3, consumer goods, and energy. I’m known for messaging/positioning, GTM launches, and sales enablement that builds a $2M pipeline and lifts CTR by 35%. I’m seeking to leverage my positioning, content strategy, and cross-functional launch expertise to accelerate product adoption in a high-growth environment. My approach blends customer insights, market research, and collaborative storytelling to drive demand and support revenue goals across complex product portfolios.

Baqir Naqvi

Product Marketer, Marketing Strategist, Growth Marketer, +3

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I'm a master’s-educated product marketing professional with 5+ years of experience across AI, B2B SaaS, Web3, consumer goods, and energy. I’m known for messaging/positioning, GTM launches, and sales enablement that builds a $2M pipeline and lifts CTR by 35%. I’m seeking to leverage my positioning, content strategy, and cross-functional launch expertise to accelerate product adoption in a high-growth environment. My approach blends customer insights, market research, and collaborative storytelling to drive demand and support revenue goals across complex product portfolios.…I'm a master’s-educated product marketing professional with 5+ years of experience across AI, B2B SaaS, Web3, consumer goods, and energy. I’m known for messaging/positioning, GTM launches, and sales enablement that builds a $2M pipeline and lifts CTR by 35%. I’m seeking to leverage my positioning, content strategy, and cross-functional launch expertise to accelerate product adoption in a high-growth environment. My approach blends customer insights, market research, and collaborative storytelling to drive demand and support revenue goals across complex product portfolios.

Available to hire

I’m a master’s-educated product marketing professional with 5+ years of experience across AI, B2B SaaS, Web3, consumer goods, and energy. I’m known for messaging/positioning, GTM launches, and sales enablement that builds a $2M pipeline and lifts CTR by 35%. I’m seeking to leverage my positioning, content strategy, and cross-functional launch expertise to accelerate product adoption in a high-growth environment.

My approach blends customer insights, market research, and collaborative storytelling to drive demand and support revenue goals across complex product portfolios.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Co-founder/Product Manager at Industr yAI

December 1, 2024 - December 1, 2024

Developed and positioned MVP for GenAI startup analyzing unstructured industrial data with RAG+LLM for AI-driven troubleshooting and predictive maintenance, crafting narratives and GTM angles for a $2B US market segment.

Product Manager (Research Associate) at Northwestern University

September 1, 2024 - November 4, 2025

Defined ICPs, core messaging, and content pillars (“just enough tech”) and launched a GTM program that generated 20+ discovery calls per month and secured the first >$35K client. Redesigned product marketing content and narratives (case studies, positioning) to increase campaign engagement and qualified lead quality by 20%. Built sales enablement and external content aligned with GTM goals, supporting customer conversations and consistent top-of-funnel growth.

Product Manager at Zenspace

December 1, 2023 - December 1, 2023

Authored PRD and GTM plan for ZenSpace, an AI product that optimizes interior design and sourcing for short-term rentals. Defined core features, market positioning, and GTM storylines to address rising demand from second-home owners.

Product Specialist, Go-To-Market (Consultant) at OpusAI

September 1, 2022 - September 1, 2022

Created and executed the GTM strategy for OpusAI’s product and aligned engineering, operations and design on objectives. Key Results: 40% top-of-funnel growth, and a $2M pipeline of enterprise-level clients in the blockchain space. Redefined product marketing content and messaging, increasing outbound CTR by 35% and improving response quality. Developed enablement content to support the narrative and enterprise conversations, aligning Eng, Ops, and Design on launch objectives.

Product Specialist (Account Executive) at Motive

October 1, 2021 - October 1, 2021

Partnered with Product Marketing to develop demo narratives and competitive positioning for AI safety features, increasing engagement during pilot programs. Influenced roadmap through feedback from 100+ customer demos, leading to features that boosted SMB adoption by 15%. Customized Salesforce reporting for go-to-market teams, enabling data-driven campaign targeting and supporting CPQ efficiency gains of 33%.

Product Supply Engineer, Intern at Procter & Gamble

December 1, 2018 - December 1, 2018

Drove a digital transformation program by leading 12 automation projects across supply chain, manufacturing, and quality.

Product Supply Engineer, Intern at Procter & Gamble

January 1, 2018 - January 1, 2018

Drove a digital transformation program by leading 12 automation projects across supply chain, manufacturing, and quality.

Graduate Trainee Engineer (Operations) at Engro Corp

January 1, 2018 - January 1, 2018

Led a team of 5 operators to improve operational efficiency through process optimization, reducing downtime by 20%. Implemented a condition-based monitoring program as part of an efficiency project which saved $X00,000/year.