Michael Garcia is a Graphic Designer based in New York with a passion for storytelling through design. He excels in concept development, research, and collaborative teamwork. Currently, he leads design efforts at The Art Students League of New York, managing all aspects of visual branding, from exhibition and digital marketing to print collateral, while spearheading a comprehensive design audit and rebranding initiative. Previously, Michael held senior design roles at VMLY&R in both New York and Kansas City, where he worked with clients such as Walgreens, Intel, and Absolut, delivering services from conceptual design to production. His experience spans various sectors, including retail, marketing, and education, with a track record of creating innovative solutions across digital and print media. Michael holds a Bachelor of Fine Arts in Graphic Design from Kansas State University

Michael Garcia

Michael Garcia is a Graphic Designer based in New York with a passion for storytelling through design. He excels in concept development, research, and collaborative teamwork. Currently, he leads design efforts at The Art Students League of New York, managing all aspects of visual branding, from exhibition and digital marketing to print collateral, while spearheading a comprehensive design audit and rebranding initiative. Previously, Michael held senior design roles at VMLY&R in both New York and Kansas City, where he worked with clients such as Walgreens, Intel, and Absolut, delivering services from conceptual design to production. His experience spans various sectors, including retail, marketing, and education, with a track record of creating innovative solutions across digital and print media. Michael holds a Bachelor of Fine Arts in Graphic Design from Kansas State University

Available to hire

Michael Garcia is a Graphic Designer based in New York with a passion for storytelling through design. He excels in concept development, research, and collaborative teamwork. Currently, he leads design efforts at The Art Students League of New York, managing all aspects of visual branding, from exhibition and digital marketing to print collateral, while spearheading a comprehensive design audit and rebranding initiative.
Previously, Michael held senior design roles at VMLY&R in both New York and Kansas City, where he worked with clients such as Walgreens, Intel, and Absolut, delivering services from conceptual design to production. His experience spans various sectors, including retail, marketing, and education, with a track record of creating innovative solutions across digital and print media. Michael holds a Bachelor of Fine Arts in Graphic Design from Kansas State University

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Language

English
Fluent
Spanish; Castilian
Intermediate

Work Experience

Senior Designer at VMLY&R
February 28, 2022 - February 28, 2022
• Worked cross functionally on large scale clients o Coca-Cola, Intel, Absolut, Walgreens, Amazon, US State Tourism • Delivered and organized design production needs and creative decks on tight deadlines o Multiple formats of logos lockups and wordmarks in various languages and scales • Worked in a team that oversaw brand consistency with major partnerships o Intel, Amazon, the Olympics - Tokyo 2021 & Paris 2024
Senior Designer at The Art Students League of New York
February 28, 2022 - November 3, 2025
• Refine the League’s style guide while respecting its history since 1875 across all platforms o 119 in-studio classes, 29 online classes, 85 summer classes, and 130 workshops • Design deliverables for 15 yearly on-site exhibitions and partnering with 2 galleries in Chelsea and LES • Own creative direction and execution for fundraisers and events o Annual Gala held at MoMa, The Dream Ball with 400+ in attendance held on-site • Direct the web team of 3 in all design elements on the new website • Design decks for outreach/fundraising programs and internal use to keep an efficient workflow o Presented creative concepts and design proposals to the Director and Board Members, facilitating decision-making and project approval. • Create social posts and templates that spike engagement for both Paid and Organic o Facebook, Instagram and Reels • Design a line of merch and apparel for the League and work with suppliers. o Received and approved samples of material, fabric, and screen printing.
Designer at Swell Spark
November 1, 2020 - November 1, 2020
Designed logos, weekly emails, social assets, and co-directed food/lifestyle photoshoots for two entertainment brands across multiple US locations.
Designer – Contract at VMLY&R
April 1, 2020 - April 1, 2020
On the Creative Services team for company-wide clients (Colgate, Health, Food & Bev); ambassador for the Cincinnati Mars Wrigley team working on product images; created photo comps for Mars Wrigley online store; supported diversity initiatives and internal concept presentations.
Designer at Callahan
November 29, 2019 - November 29, 2019
Delivered Lee Jeans web page designs, weekly email campaigns, and blog pages; solved problems through code web pages, photo retouching, illustration and animation; won the social business based on email & web success; presented social calendars and design assets.

Education

Bachelor of Fine Arts (B.F.A.), Graphic Design at Kansas State University
January 11, 2030 - May 1, 2017
Fashion Industry Essentials Certificate at Parsons School of Design – The New School
January 11, 2030 - November 4, 2025

Qualifications

Fashion Industry Essentials Certificate
January 11, 2030 - November 4, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet