Jennifer Lim-Binkowski

Communications Coordinator – UI/UX Designer at Allen Neighborhood Center

Developed accessible content across digital and print platforms for a nonprofit serving the local community. Redesigned and managed a decade-old website using Wix and a CMS, applying WCAG accessibility standards to improve usability, visual hierarchy, and SEO, contributing to daily engagement of over 150 users. Created social media posts and printed materials with Illustrator, Photoshop, and Canva. Collaborated with project managers to produce marketing assets that strengthened brand presence and boosted event engagement.

UX Researcher at 99p Labs (Honda-Ohio State Partnership)

Led mixed-method research for the Honda Research Institute, coordinating 100 surveys, 30 interviews, and 60 co-design workshops to generate user-driven insights. Synthesized findings and literature into actionable product directions. Communicated research through strategic storytelling, producing a 35-minute video distributed globally within Honda.

UI/UX Designer at NTUC Link

Designed the user interface for Singapore’s top rewards program with over 2 million members. Brought dynamic After Effects animations to mobile app UI, developed wireframes and prototypes in Sketch, and conducted usability tests including A/B testing and eye-tracking to identify pain points and inform design improvements.

Lead Graduate Teaching Associate at Ohio State University

Led a team of 10 teaching assistants through weekly check-ins and training, improving teaching performance. Mentored on instructional strategies, grading, workload management, and classroom support.

Graduate Teaching Associate at Ohio State University

Instructed 6 freshman design classes (20 students each) on foundational design principles and Adobe Creative Suite through an interactive, hands-on approach. Built strong student rapport via regular 1:1 office hours.

Brand Designer at National University of Singapore

Crafted a dynamic brand identity for a university-wide design thinking module serving over 30,000 non-design students. Developed a brand guide to maintain visual consistency and translated concept into accessible visuals across digital and print media.

Instructor at National University of Singapore

Taught 7 courses in graphic design, UX design, and research projects across undergraduate levels, fostering user-centered thinking and collaborative problem-solving. Delivered clear, tool-specific tutorials for Adobe software to enable students to apply design tools in projects.

UX Researcher at 99p Labs (Honda-Ohio State Partnership)

Designed and led mixed method research with 100 survey participants, 30 interviewees, and 60 co-design workshop attendees to generate user-driven insights. Synthesized complex data and literature reviews into actionable insights to shape product decisions. Communicated research findings by utilizing strategic storytelling to produce 35 minutes of video, shared globally within Honda.

UI/UX Designer at NTUC Link

Designed the user interface of Singapore’s most successful rewards program with over 2 million members. Creatively leveraged dynamic animations using After Effects to elevate the user interface of a mobile app. Developed wireframes and prototypes in Sketch to deliver an engaging and intuitive experience. Conducted usability testing using A/B testing and eye-tracking to uncover user pain points to inform design improvements.

Graduate Teaching Associate at Ohio State University

Instructed 6 freshman classes (20 students each) on foundational design principles and Adobe Creative Suite through an interactive, hands-on approach. Fostered strong student rapport and support through regular 1:1 office hours.

Lead Graduate Teaching Associate at Ohio State University

Led a team of 10 TAs through weekly check-ins and training, fostering confidence and improving teaching performance of TAs. Mentored and provided guidance on instructional strategies, grading, workload management, and classroom support.

Brand Designer at National University of Singapore

Crafted a dynamic brand identity for a university-wide design thinking module serving over 30,000 non-design students. Developed a comprehensive brand guide to maintain visual consistency and support clear communication across instructors. Translated abstract design concepts into clear, accessible, and approachable visuals across digital and print media.